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Fujifilm Instax SQ10 review

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In a time when cameras are getting smaller and every scene becomes a digital image at a tap on a smartphone screen, are prints still relevant?

Fujifilm’s Instax SQ10 aims to prove that they are. Following the wide success enjoyed by previous Instax models as the cutest niche product for print enthusiasts and go-to girlfriend gift of the past millennium, the brand tries its hand at a digital/analog camera hybrid.

The newest Instax is a serious-looking thing

The Fujifilm Instax SQ10

Unlike the cutesy, colorful Instax cameras of the past, the SQ10 comes in a very serious black with a clean silver finish.

Everything is square including the film

Instax photos displayed

This new film is being used for the first time on the SQ10. It’s bigger than Instax Mini’s prints but smaller than Instax Wide’s.

It’s a beautiful display of symmetry

Details of the Fujifilm Instax SQ10

Everything from the double shutters found on both sides of the camera, to the center flash, to buttons on the rear, are designed to be completely balanced. I must admit, although the camera packs more weight than I expected, it feels really good in my hands.

And of course, it prints on film!

Fujifilm Instax SQ10 printing a photo out

The defining feature of any Instax camera: its analog film printing.

But now, there are choices

Fujifilm Instax SQ10 has built in editing features

The unique thing about the SQ10 is that despite developing captured images on film, the camera itself is digital. Unlike Instax predecessors that were wholly mechanical, this particular model captures photographs the same way your smartphone does. Even without printing, your photos may be safely stored in a microSD card. This camera does not have Bluetooth capabilities and, consequently, you’d have to physically plug in the memory card to another device to copy or post the digital photos online. Not a problem, really, because a cuter post would be a photo of the printed Instax itself.

Additionally, this means that a simple switch will allow you to edit photos on this camera before printing — which includes filters, vignette, and exposure. It’s basically Instagram fun transferred to a camera for printing.

There’s a learning curve, though

Mistakes I made with the Instax SQ10

Yep, wasted film ?

There is an extra layer of navigating through the camera menu when you edit before printing. That, added to the unfamiliar way the buttons are arranged, can get a little confusing — especially if you’ve never used an Instax before. Unlike using Bluetooth photo printers and digital camera printers, this camera’s controls don’t feel as intuitive to digital natives used to tapping away on touchscreens.

Back of the SQ10 where the film is loaded and an empty film case

Back of the SQ10 where the film is loaded and an empty film case

Then, there’s the film which, as we 90s kids know, may be overexposed and ruined with one wrong move. I don’t expect young millennial SnapChatters to get this concept right off the bat, and honestly, it can get tricky. Even aware of film’s fickle nature, I managed to waste a couple of shots.

Once you get the hang of it though, it gets fairly easy and there’s nowhere to go but… out, to take more pictures!

Is this your GadgetMatch?

Girl holding Fujifilm Instax SQ10

Get the Instax SQ10 if you’re a sentimental, nostalgic fool who likes preserving moments, all the while being a perfectionist when it comes to #feedgoals and photography. (I say fool in the most loving way.)

One big mistake when considering getting this camera is measuring it up against digital cameras in the market. Granted, it may be a digital camera, it’s still on a league of its own. The SQ10 is Fuji’s first attempt at a hybrid, and it seems like it’s going in a pretty good direction.

Photo samples from Fujifilm Instax SQ10

There’s one thing that stops me from getting this camera, however: the very steep price. Unlike the Instax cameras of the past, this particular model isn’t so friendly to your pockets. The SQ10 retails for a whopping US$ 280, and a pack of 10 film exposures will cost you US$ 17 in the US. In the Philippines, it’s priced at PhP 14,999 for the SQ10 and PhP 550 for a box of film. Indian pricing is at INR 22,999 for the SQ10 and INR 699 for film.

SEE ALSO: HP Sprocket Review: The smallest instant printer

 

Cameras

Hasselblad’s new medium-format camera shoots 400MP photos

Each image file is 2.4GB!

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Did you ever feel like the resolution of your smartphone or camera’s pictures weren’t enough? Has the thought of needing 400 megapixels ever crossed your mind?

Unless your phone is from tech’s stone age or you’re a professional photographer (a really serious one), you’re likely to say no to both. Fortunately, Hasselblad doesn’t care what you, I, or other regular folks think, and has released a monstrous 400-megapixel medium-format camera.

You read that correctly: The H6D-400c MS is a real camera with an incredibly high resolution output and equally astounding price tag. This behemoth costs a whopping US$ 47,995 or EUR 39,999 (and that’s only for the body without any lenses).

See it from all angles in this official video:

You’ll notice that the 53.4 x 40mm image sensor (that’s much larger than the full-frame sensors we’re accustomed to) has only 100 megapixels on it, but the 400-megapixel outputs actually come from a technique called multi-shot.

The camera takes four 100-megapixel shots with slight shifts in pixels to produce one 23200 x 17400-pixel photo, which is equal to 400 megapixels. As you can imagine, the file size would be massive — a single TIFF image is 2.4GB! You could easily fill up a 1TB hard disk during a single photo shoot.

This clearly isn’t for regular consumers. Only pros who need to capture every single detail of a subject and post-process on a large monitor would be interested in such a camera.

If you’ve reached this point and are seriously considering one, pre-orders are already being accepted and shipping begins in March.

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Cameras

Quick look: Kodak’s instant cameras and printers

Kodak has cute gadgets they want you to try

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At CES 2018, we got to try out a number of Kodak devices — and by that, I mean we got to play with their instant cameras and printers!

Here’s what the famous camera brand has to offer:

PRINTOMATIC Instant Camera

Announced just last year, it’s the first Kodak-branded camera in recent years. This gadget instantly prints photos on sticker paper — a fun spin on yesteryears’ instant cameras (and pretty reminiscent of Polaroid’s Snap).

These cute devices use ZINK Photo Paper. It prints faster and there’s no ink involved! The PRINTOMATIC comes in original Kodak yellow and gray. It retails for US$ 70.

Mini Shot Instant Print Camera

This 10-megapixel instant camera does not only print sticker photos, it also houses a screen that allows you to preview and edit what you’re about to print. You can also connect to your phone via Bluetooth and edit away with the Kodak Mini Shot App.

Unlike the PRINTOMATIC, this teeny device uses an all-in-one ink and paper cartridge. Basically, it’s a tiny printer that does CMYK printing (how normal printers work) which ensures better quality prints. It comes in black, white, and the original Kodak yellow and retails for US$ 100.

Photo Printer Dock

A mini-printer designed specifically for your smartphone! You can dock you phone and print 4×6-inch photos. Aside from the dock, it’s Wi-Fi-enabled and has a USB port for transferring data. This device retails for US$ 140.

Mini Instant Photo Printer

This portable printer is even smaller. Connect with your phone via NFC Tap and Wi-Fi and voila, all the prints you want! It retails for US$ 100.

MORE ON CES 2018: GadgetMatch LIVE coverage

SEE ALSO: Polaroid Snap Touch Review: Print photos with a digital camera

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Cameras

Panasonic Lumix GH5S is great for low-light photography

Get your wallets ready!

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Panasonic just announced the newest addition to its camera roster, and it will have content creators screaming, “take my money!”

Unveiled at CES 2018, the Lumix GH5S is a hybrid mirrorless camera and a variant of last year’s highly popular GH5.

The GH5S has half the number of megapixels, down from 20.3 to 10.2, but for good reason — larger pixels means better low-light performance. Sony does the same thing, offering its A7 full-frame mirrorless camera in a few skews, including its high-resolution (42.4MP) A7R and lower resolution/high ISO (12.2MP) A7S models.

Panasonic is also talking up new tech called Dual Native ISO that helps the camera achieve low-light photos and videos with less noise.

It’s also the world’s first 4K 60p video recording camera in Cinema 4K.

Better low-light performance, 4K video recording, and a flip-out screen (just like the Lumix GH5) — the Lumix GH5S is sounding like a content creator’s dream come true.

It will be available this February, and will retail for US$ 2,500 (body only) that’s US$ 500 more than the GH5.

MORE ON CES 2018: GadgetMatch LIVE coverage

SEE ALSO: Samsung Galaxy A9 Pro review

 

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