A smart device that’s too large to be a phone but too small to be a tablet. In 2011, Korean company Samsung dared to fill a void by releasing the first generation of the Galaxy Note — a 5.3-inch device big enough to outsize any smartphone (at that time) but still small enough to not be recognized as a tablet. Reception was lukewarm. Some even shared a quote by the late Steve Jobs saying something like, “No one is going to buy a big phone.”
Fast forward to 2016, and most of the flagship smartphones now measure at least five inches. Samsung successfully created a new variant of a device that people now fondly call phablets. The latest Samsung phablet, the 5.7-inch Galaxy Note 7, is made with premium materials, and is another showcase of how the category has evolved.