Entertainment

BTS returns with global live comeback event on Netflix this March

BTS reunites live worldwide

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BTS Netflix

Netflix has officially announced BTS THE COMEBACK LIVE | ARIRANG, a global livestream event set for March 21, 2026. This marks the group’s first full reunion performance since completing South Korea’s mandatory military service.

Streaming live exclusively on Netflix, the event will air at 8 PM KST (or 4 AM PST and 7 AM EST). It will broadcast worldwide from the historic Gwanghwamun in Seoul. The performance celebrates the release of BTS’ fifth studio album, ARIRANG.

Netflix partnered with HYBE to bring the seven-member group back to the stage. This is being positioned as a landmark global comeback. RM, Jin, SUGA, j-hope, Jimin, V, and Jung Kook will reunite onstage for the first time as a complete group since their hiatus.

The live special will be directed by Hamish Hamilton and produced by Done + Dusted, with executive producers including HYBE, BIGHIT MUSIC, Guy Carrington, Garrett English, and Kevin Hermanson. Netflix confirmed that the event will be ticketed, with further details to be announced at a later date.

A symbolic return in Seoul

The choice of Gwanghwamun as the livestream location adds symbolic weight to the comeback. One of Seoul’s most historic public spaces, the setting reflects the themes explored in ARIRANG. It is an album described as deeply reflective and rooted in identity, heritage, and renewal.

The album announcement arrives alongside confirmation of the ARIRANG World Tour, scheduled to run from 2026 to 2027. The tour will span 34 regions and include 82 shows. This will happen across Asia, North and Latin America, Europe, the Middle East, and additional territories.

Together, the album and live event mark the start of a new chapter for BTS. This follows years of solo activities and military enlistment. The comeback positions the group not just as returning idols, but as artists re-entering the global stage with a renewed sense of perspective.

Netflix expands its live ambitions

BTS THE COMEBACK LIVE | ARIRANG also represents a milestone for Netflix. It will be the platform’s first-ever live global broadcast originating from South Korea, further expanding its growing slate of live programming.

The event joins a lineup that already includes live specials. These are Skyscraper Live, Star Search, Jake vs Joshua, WWE Raw, NFL Christmas Gameday, and major boxing and sports events. Netflix has also confirmed upcoming live coverage of MLB games, the FIFA Women’s World Cup, and The Actor Awards.

With BTS leading the charge, Netflix continues to test the limits of live global entertainment beyond traditional sports and reality formats.

A documentary follows days later

Just days after the livestream, Netflix will release BTS: THE RETURN, a feature-length documentary premiering on March 27, 2026.

Directed by Bao Nguyen, the film chronicles the group’s long-awaited reunion and the making of ARIRANG. The documentary follows BTS as they reunite in Los Angeles. Watch as they create new music, navigating personal change, shared history, and the challenge of beginning again after time apart.

Produced by This Machine, HYBE, and EAST Films, the documentary promises unprecedented access to the group’s creative process. It explores moments of doubt, reflection, and rediscovery as BTS shape what is positioned as a defining album of their career.

Intimate and emotional in tone, BTS: THE RETURN frames the comeback not just as a pop culture moment, but as a story of resilience, brotherhood, and reinvention—one shaped by time, growth, and the weight of global expectation.

For millions of fans worldwide, March 2026 marks not just a return, but the beginning of BTS’ next era.

Entertainment

DC’s Clayface teaser shows off a horror-filled superhero movie

Our first taste of James Gunn’s Gotham City will be frightening.

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Last year, James Gunn’s Superman sparked an impressive wave of excitement for the new DC Universe. Though this year’s spotlight is on Supergirl, Clayface is also getting an eponymous film, giving us our first taste of Gotham City in this bustling universe.

There’s been a lot of mystery surrounding this film. For one, Gotham City’s DCU debut is based on, arguably, a secondary villain, rather than any member of the Bat-Family. Secondly, Gunn has confirmed that the movie will heavily lean towards the horror genre, a feat others have tried but often failed.

Today, DC Studios has released the first teaser trailer for Clayface. And no, Gunn wasn’t kidding when he said this is going to be a horror film.

Tom Rhys Harries plays Matt Hagen, a rising movie star suddenly scarred by a violent attack. Desperate to resurrect his career, he resorts to a scientific experiment that turns his skin into moldable clay.

As the teaser hints, the film will not shy away from body horror, including shots of Hagen’s disfigured face either from the attack or from the clay. It’s a big departure from the more traditional style of Superman or Supergirl. But it’s a gamble that might pay off for a universe as young as the DCU.

It’s also apropos that the DCU’s first horror film is getting a horror-themed premiere. Clayface will premiere in cinemas on October 23, 2026.

SEE ALSO: Superman sequel, titled Man of Tomorrow, comes out in 2027

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YouTube remains top PH video platform; advertisers urged to continue investing

Advertisers urged to continue investing in TV programs

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As YouTube remains the top streaming platform in the Philippines, advertisers are urged to continue investing in TV programs and content available on the platform, as these generate effective returns.

According to a 2025 Kantar Study, YouTube is the No. 1 video streaming platform in the Philippines in terms of reach.

The same study mentions that 97% of Filipinos in rural Visayas and Mindanao, two major island groups in the country, have watched online TV programs on YouTube in the past month.

Another significant finding is that the streaming platform is providing a 60% incremental reach beyond traditional linear TV.

This proves that YouTube is an essential bridge to Filipino TV viewers, specially in this era. The platform has transformed from just being a video hosting site to an all-in-one entertainment hub that spans traditional TV programs and both longform vlogs and shortform trending clips.

Given this massive gravitational pull, YouTube has partnered with media giants ABS-CBN, GMA, and TV5. This is to ensure the best content, from news to live sports, is available to every YouTube subscriber.

Furthermore, during the “Unstoppable: YouTube in the Next Era of Growth” event, the networks also urged advertisers to keep supporting such TV programs and related content.

They mentioned conversion numbers that say ads through such content remain effective. This is a dynamic that sponsors can continue to explore for marketing, given that YouTube has also integrated Unskippable Ads onto their platform.

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Street Fighter movie unveils official trailer

In cinemas October 14th

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Courtesy: Paramount Pictures

The official trailer for the Street Fighter movie has been released, along with new posters. The film hits cinemas starting October 14.

An unreleased version of Tupac Shakur’s “Ambitionz Az A Ridah” is among the trailer’s highlights. This song was created for Mike Tyson in the 1990s.

The 2-minute, 46-second clip opens with Noah Centineo’s Ken Masters and his dynamic with Callina Liang’s Chun-Li.

It also highlights more of the human side of Ken Masters, as well has his vulnerabilities before the lead up to the tournament.

The clip’s tone then changes to a more action-packed sequence featuring the film’s other cast members in their battle forms.

The trailer concludes climactically with fireballs from both Ken and Andrew Koji’s Ryu. As previously mentioned, the Street Fighter movie is set in 1993, when Ken and Ryu are recruited by Chun-Li and thrown into combat.

This World Warrior Tournament is a brutal clash of fists, fate, and fury, with a deadly conspiracy lying beneath.

Directed by Kitao Sakurai and based on the Capcom video game franchise, the movie also stars:

  • Joe “Roman Reigns” Anoai as Akuma
  • David Dastmalchian as M. Bison
  • Cody Rhodes as Guile
  • Andrew Schulz as Dan Hibiki
  • Eric André as Don Sauvage
  • Vidyut Jammwal as Dhalsim
  • Orville Peck as Vega
  • Olivier Richters as Zangief
  • Hirooki Goto as E. Honda
  • Rayna Vallandingham as Juli
  • Alexander Volkanovski as Joe

They are joined by Curtis ‘50 Cent’ Jackson as Balrog, who also go a lot of screen time in the official trailer. Rounding out the cast is Jason Momoa as Blanka.

Watch the official trailer here:

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