First Look
Zenfone Max Unboxing & Initial Impressions
38 days of standby time and the ability to power another smartphone — the monster battery of the Asus Zenfone Max hasn’t been a secret for a while now.
The Taiwanese company itself teased the phone several times last year, first at a press event in India in August, and then later at the IFA Consumer tech show in Berlin last September.
We saw it again at the Consumer Electronics Show in Vegas last January, shortly before it began rolling out around the globe, and finally, last week it arrived at the GadgetMatch lab.
Box
Like all the other Zenfones, the Zenfone Max ships in the familiar matte white rectangular pull-out box with the name and phone printed on the cover. Highlighted on the right side are the specs unique to the phone.
Removing the cover reveals the phone wrapped in a protective plastic seal. Underneath you pull up a door-like carton cover to see the User Guide and Warranty Card pamphlets.
Tucked in their mini compartments are a standard micro USB cable, a 5V 1A USB wall adapter, earphones and extra buds.
Unique to the Zenfone Max package is an OTG cable (micro USB to USB) that converts the phone into a powerbank when you connect it to another phone using any standard micro USB cable.
Look and Feel
Up front, the Zenfone Max is identical to every other Zenfone variant – the earpiece, ASUS logo, and front-facing 5MP camera up top, capacitive buttons and signature concentric circle design at the bottom.
Flip the phone over and you’ll notice subtle changes in its design language. The Zenfone Max has a less pronounced curved back, making the phone feel thinner than the Zenfone 2, Selfie, and Laser, albeit still considerably hefty.
When it was previewed, the phone had a removable back plate with a rubbery matte finish, but thankfully Asus opted for a textured leather-like back that not only makes the phone less slippery, but also improves its overall aesthetic. Completing the look is the light gold plastic band that frames the sides of the phone.
The micro SD card and dual micro SIM card slots are tucked underneath the rugged cover, as well as the non-removable 5,000 mAh battery.
Also on the back of the phone are the 13MP PixelMaster camera flanked by a dual tone LED flash, and sensor for the laser autofocus. Below the Zenfone branding are the speaker grilles.
The only physical buttons on the device are its volume rocker and the power button on the right hand side of the device. The headphone jack is located on top of the device, while the micro USB port and microphone are on its bottom.
Software
Out of the box, the Zenfone Max runs Android 5.0.2 skinned with Zen UI, ASUS’ implementation of Android. It’s not our favorite implementation of Android, but its not that bad either. We like all the customization options, but also think the phone could do away with the bloatware.
Overall the Zenfone Max feels more premium than the other Zenfones like the Selfie and Laser, and at P8,495 in the Philippines and Rs. 9699 in India (approx $185) not only do you get a good-looking phone but also a powerbank to charge your less powerful phone if need be, all for under $200.
[irp posts=”11934″ name=”ASUS ZenFone 3 Max’s new update boosts battery life”]
Samsung surprised everyone by introducing not one, but two book-style foldables this year. Alongside the Galaxy Z Fold8 Ultra, the company also unveiled the all-new Galaxy Z Fold8, offering users two distinct takes on the foldable experience.
We’ve only spent a short time with both devices, so this isn’t a full comparison. Think of this as a quick side-by-side look at what immediately stood out during our first hands-on.
In the hand
The biggest difference becomes apparent before you even unfold either device.
Folded shut, the Galaxy Z Fold8 immediately feels more natural in the hand. It’s easier to grip, feels better balanced, and slips into a pocket more comfortably. If you’ve been waiting for a foldable that behaves more like a conventional smartphone when closed, the Fold8 leaves a strong first impression.
The Galaxy Z Fold8 Ultra, on the other hand, feels more familiar. It carries forward the traditional book-style Fold experience with a larger footprint that longtime Fold users will instantly recognize.
When it’s time to work
Once unfolded, the gap narrows considerably.
Both devices offer enough room to comfortably write, edit documents, answer emails, or multitask without feeling cramped. During our hands-on, neither device felt noticeably better for productivity.
The same goes for typing. Both provide enough keyboard space to comfortably write articles, answer emails, or even draft letters you’ll never send.
At least from our limited time with both devices, there’s no clear winner here.
Watching videos
Media consumption is where the Galaxy Z Fold8 stands out.
Its wider display makes videos feel more at home, with fewer black bars when watching content like YouTube. It’s a subtle difference, but one that’s immediately noticeable once both devices are unfolded side by side.
The Ultra still offers a larger display overall, but its proportions remain closer to what we’ve come to expect from traditional book-style foldables.
The hinge
Samsung’s two foldables also differ slightly in how they open and close.
The Galaxy Z Fold8 Ultra’s hinge feels firmer and more deliberate. It comfortably holds its position across multiple angles, making Flex Mode feel a little more reassuring.
The Galaxy Z Fold8, meanwhile, feels smoother throughout the motion. Once it reaches a certain point while opening or closing, it naturally continues the movement on its own instead of holding intermediate angles as firmly as the Ultra.
Neither approach is inherently better. They simply offer a different feel in everyday use.
First impressions
After a brief hands-on, it’s clear that Samsung isn’t positioning these devices as direct replacements for one another.
The Galaxy Z Fold8 Ultra continues to refine the company’s established Fold formula. The Galaxy Z Fold8, meanwhile, explores a different direction—one that prioritizes a more familiar in-hand feel while keeping the productivity benefits that make foldables unique.
It’s still too early to draw conclusions about cameras, battery life, or long-term performance. Those answers will have to wait until we’ve spent more time with both devices.
For now, these are the differences that stood out most after our first look.
The moment the Galaxy Z Fold8 rested on my palm, I smiled.
Not because it was new. Not because it folded. Not because I was at Galaxy Unpacked (I wasn’t.
I smiled because it finally felt real.
Months ago, I wrote about why wide foldables genuinely excite me. At the time, the Galaxy Z Fold8 was little more than leaks and speculation. I remember feeling eager anticipation with cautious optimism. I wanted Samsung to build this device because I genuinely believed there was room for a different kind of Fold.
The moment someone finally handed it to me, all the experiences I had built up in my head suddenly had something tangible to latch onto.
I remember thinking, “Yes. This is it. This is exactly it.”
It was real. It was one of those rare moments where reality met expectations. And somehow, it even exceeded them.
More than just a wide foldable
The first thing that struck me wasn’t a spec sheet. It was how the Galaxy Z Fold8 felt.
It’s smaller, thinner, and lighter than I expected. Folded shut, it sits naturally on my palm. It’s balanced. I can browse, swipe, and scroll exactly the way I would on any other smartphone. It never feels awkward or top-heavy.
Then I unfold it.
Suddenly, I have enough room to write comfortably without feeling cramped by the keyboard. I can review articles, respond to emails, and work on documents without constantly wishing I had just a little more screen space.
Turn it sideways and videos feel equally at home. There’s less wasted space and fewer compromises than I’ve come to expect from smartphones.
I keep coming back to one word: Natural.
It surprised me not because Samsung made a foldable that’s easier to use. But because using it felt instinctive.
Maybe we’ve been thinking about smartphones the wrong way
For the longest time, we’ve accepted that smartphones should look like… well, smartphones.
A long rectangular slab that fits in your pocket.
But that’s not really how I use mine anymore. In fact, I rarely use my smartphone as a phone.
It’s where I coordinate conversations across multiple messaging apps. It’s where I answer emails. It’s where I write. It’s where I edit articles, review reels before they go live, leave comments for the team, catch up on news, and occasionally lose myself scrolling through photos and clips of Momo, Chaewon, or whoever happens to make my day a little lighter.
Somewhere along the way, the phone call became secondary. My smartphone quietly became my Palm PC.
Once I looked at it that way, the Galaxy Z Fold8 started making even more sense.
It isn’t trying to be a regular smartphone that unfolds into a tablet. It feels like it’s designed around how many of us already use our devices today.
The part that excites me most
What excites me isn’t that Samsung finally made a wider foldable. It’s that Samsung was willing to try.
The safest thing the company could have done this year was release another refinement of its existing Fold. It would’ve been thinner. Faster. Smarter. We’d all nod in approval before moving on to the next launch.
If Samsung had launched only the Galaxy Z Fold8 Ultra this year, I honestly think it would’ve been an underwhelming announcement.
Instead, Samsung challenged an assumption. It looked at a category it has helped define and asked if there was another way to approach it.
Samsung didn’t invent this form factor. It simply has the scale to make more people pay attention to it. It gives this form factor a legitimate chance to reach more people than ever before. And I’m genuinely excited to see where that leads.
Why this one feels different
New technology should be exciting.
Not simply because it’s new, but because it either solves an obvious problem or asks us to look at something familiar from a different perspective.
The best products leave you thinking, “You know what? That actually makes sense.”
That’s exactly how I felt after spending time with the Galaxy Z Fold8.
Maybe it won’t change how everyone uses a smartphone. But it changed how I think about one. And after waiting for this moment for so long, that’s more than enough.
On my way home, there was one thought I couldn’t shake. I wanted to hand it to someone. Not another journalist. Not someone looking for benchmark scores or camera samples. Just someone whose opinion I genuinely value. Someone who prefers lighter devices.
Someone I’d simply say, “I can’t wait for you to try this. I think this matches how you work and how you use your smartphone.”
Maybe that’s the highest compliment I can give the Galaxy Z Fold8. For all the conversations around AI, performance, cameras, and thinner designs, what I’ll remember most is much simpler.
For the first time in a long time, a piece of consumer tech made me smile the moment I picked it up. Sometimes, that’s the reminder I need about why I fell in love with this industry in the first place.
In a modern world dominated by flagships and midrangers, budget smartphones are often undervalued just because of the mere value they bring to the table.
But, let’s be real. Not everyone chases specs. There are users who simply need a phone they can afford without all the best-in-class bells and whistles often glorified but spec-obsessed nerds.
Well, the TECNO SPARK 50 5G might just be that handy-dandy everyday companion you need.
First Look
Right off the bat, the TECNO SPARK 50 5G will instantly remind you of Google’s recent Pixel phones. That camera bar is very reminiscent of the Pixel 9 and 10’s camera “visor.”
This isn’t a complaint. SPARK 50 5G’s camera island looks cleaner than that overly-used, left-justified square camera cutout popularized by Apple during the reign of their iPhone Pro series.
More so, it avoids joining the bandwagon of phones imitating the all-new “camera plateau” of the iPhone 17 Pro series.
Coincidental or not, it even reminds me of Apple’s pill-shaped Dynamic Island — or that interactive area around the punch-hole cutout that’s found among newer iPhones.
And now that we’re at it, let’s flip the SPARK 50 5G to its front.
The moment you power on the device, you’d be welcomed by its large 6.78-inch punch-hole display. However, bigger doesn’t always mean better.
Not-so-thin bezels and that awfully-thicc bottom chin aside, I’m more concerned about its display quality.
I’m not trying to be very nit-picky but, my clear eyes can easily distinguish that its 720p screen resolution is quite a stretch for a screen this big.
Ain’t even expecting a class-leading OLED display (this is an IPS LCD type, BTW). However, a 1080p Full HD would have been more plausible.
Don’t even get me started with that subpar max brightness, backlight bleeding, alongside poor viewing angles and legibility.
And, even if it features a 120Hz refresh rate that smoothens day-to-day scrolling and switching, it doesn’t totally override the fact that the display is not up to par.
Still, the choice of punch-hole is heaps better than other phone makers continuously making phones with teardrop notches — which is turning almost a decade next year.
I’m just glad TECNO halted (if not completely stopped) putting it among their recent budget offerings.
First Date
While I have strong feelings against its display, the overall feel of the SPARK 50 5G is of the opposite. Holding the phone for the first time barely looked and felt cheap at all.
Setting the bar high, TECNO’s SPARK 50 5G is made from aviation-grade aluminum — which some other plasticky budget phones can only dream of.
With that durability talk, it’s also worth noting it’s also IP64-rated as well as MIL-STD-810H certified.
Personally, I love the classy and luxe Champagne Gold colorway that I’ve dated.
There are bolder colors too such as Mint Green and Fantasy Purple. More so, the subdued Titanium Grey and Ink Black options.
After setting everything up, the phone greets you with TECNO’s latest HiOS 16 based on Android 16.
Despite its price point, TECNO didn’t leave out all the usable AI feats originally announced in the recent CAMON 50 series.
Not only it includes the usual AI Tools and Ella (or its smart AI Assistant), the newer AI FlashMemo as well as AI MindHub are ever-present as well. These intelligently discern content you consume or whatever you’re curious about.
I’m not a total h-AI-ter as I believe that AI, when used responsibly, gives much leverage to users. It balances an individual’s time so s/he can work and focus more on things that need to be prioritized.
Still, I blame AI for the sharp price rise of components among all consumer devices imaginable.
Now that I’ve mentioned it, TECNO’s SPARK 50 5G comes in either 128 or 256GB of storage and memory choices between 4/8/12/16GB (region-dependent).
At its core lies MediaTek’s Dimensity 6400 SoC. For the market it tries to lure, this is a chipset capable of handling most tasks.
It’s a better option if you’re someone like me who relies on 5G connectivity most of the time. Its Helio G200 counterpart, while speedy and reliant, has 4G as its biggest drawback.
Gaming? Well, it’s obviously not built for that.
Still, it’s playable for the not-so-demanding-games: 60fps in PUBG while 90fps with the widely popular Mobile Legends: Bang Bang (MLBB).
Even with just a chassis of 8.18mm, TECNO has managed to put in a 6500mAh single-cell battery (or a lesser 6150mAh dual-cell variant that I have with me).
Still, the TECNO SPARK 50 5G has outlasted me more — way past midnight after that full-day first date.
If you’re already in a pinch, the phone can be charged through its 45W fast-charging adapter bundled in its box. ICYMI, last year’s SPARK 40 5G relied on a painfully-slow 18W charging.
And, before I forget, I just missed the novelty of side-mounted fingerprint scanner. I still consider it better than the optical ones.
Lastly, despite that elongated camera bar at its rear, the SPARK 50 5G is only equipped with a lone 50MP camera.
Although AI FlashSnap exists, the camera app being somewhat sluggish evades the purpose of that camera feature per se.
While cameras have never been the strong point of the SPARK series, it should be enough for users who just want a functioning rear camera not just for document-scanning, but for life moments as well.
Its 8MP shooter can still capture selfies — or just be used for those unavoidable school and/or work video calls.
First Impressions
With a starting price (4+128GB base config) of PhP 10,499 / INR 16,999 (approx. US$ 180 / EUR 160 / GBP 135 / SG$ 235 / MYR 735), the TECNO SPARK 50 5G isn’t the most well-rounded budget smartphone around.
However, that introductory price of PhP 8,299 is hard to resist to those who need it.
Overall, this phone will still satisfy the general, non-tech-savvy population. That sophisticated design, solid build quality, ginormous battery with reliable fast charging, smart AI-powered OS. Even 5G-capable chipset in this price range?
Did I even mention that it still rocks the almost obsolete microSD card slot and 3.5mm audio jack?
Obviously, I’m not the target user of this phone. Especially as a creative guy who values display and cameras a lot.
However, technophobes might get the hang of this phone when they take it out on a lovely, more intimate date more than twice. The phone is as straightforward as it can get. Sans, exploring the more complex AI tools within.
Still, this is a phone suitable for a wider range of user base consisting of kids, young students, the elderly, or even everyday workers who just need a reliable phone that they can bring around without sacrificing too much of their hard-earned savings — especially in an economy we live in right now.
-
Wearables2 weeks agoGarmin launches its first screenless fitness band
-
Hands-On1 week agoHands-on: Samsung Galaxy Z Fold8, Flip8, Ultra
-
Gaming1 week agoNBA 2K27 cover athletes unveiled: Wemby, Clark, DRose
-
Accessories1 week agoCASETiFY revives Spider-Man collection for Brand New Day
-
Gaming2 weeks agoCall of Duty, Aston Martin unveil Dreadnought for Modern Warfare 4
-
Cameras1 week agoSony announces new FX5 full-frame camera
-
Gaming1 week agoFINAL FANTASY X | X-2 HD Remaster launches on Nintendo Switch 2
-
Entertainment2 weeks agoAvengers: Doomsday trailer assembles Marvel’s biggest heroes against Doctor Doom

































