Automotive

Why the Next-Gen Ford Ranger is a Spartan-approved vehicle

Packed with creature comforts that make driving and being a Spartan easier!

Published

March 13, 2023

MJ Jucutan

A few years ago, I was only dreaming of becoming a Spartan. I took a leap of faith by taking on a Spartan Race back in 2022 in the midst of a hurricane, running through a 10-kilometer muddy trail.

In case you didn’t know, Spartan Race is the world’s premier obstacle course race hosted across the globe. It tests the limits and grit of an athlete, transforming anyone to be their strongest and most unbreakable self.

Three races in and I’ve clocked a total of 36 kilometers, ending the year as a full-fledged Spartan. A 10-kilometer muddy trail in Vermosa; a 5-kilometer trail run inside Timberland Heights; and a 21-kilometer mixed trail in Alviera.

As the 2023 season begins, I was dead-set on taking my first Age Group (competitive) category and a back-to-back race on the same day. All my gears were Spartan-ready, and all that was left was a vehicle appropriate for a Spartan.

Spartan-grade vehicle

In my quest to prepare for my most enduring race yet, Ford lent me the Next-Gen Ford Ranger. The Next-Gen Ford Ranger arrived in a Blue Lightning colorway, emanating strength and speed. It was instantly a head-turner, catching the attention of other commuters and passersby.

Everything about the Ranger screams Spartan. The vehicle exudes the same ethos we live for. It’s battle-ready, extremely durable, and insanely powerful.

Previous races L-R: Vermosa 10K Trail (September 2022), Timberland 5K Sprint (November 2022), Alviera 21K Trail (December 2022)

Not to mention, it has striking looks — which I always exude whenever I take on a race. How can you get noticed by event photographers if you won’t play with colors, right?

It looked strong and it made us feel powerful. “Us” as a collective because the emotional state doesn’t just pulsate with the driver, but also with its passengers. One weekend with the Ranger and we felt like warriors. Ready to take on any challenges that we can conquer.

Made for Spartans

Just because I’m a Spartan doesn’t mean I can’t appreciate the creature comforts the Next-Gen Ford Ranger brings. In fact, I am trained to be uncomfortable but the vehicle’s features allow me to pursue the Spartan lifestyle.

Call it a paradox but we take the convenience of having a comfortable ride and/or drive so we can train our minds and bodies to be familiar with pain and discomfort. As a modern-day Spartan, life isn’t all about battles and preparing for war under the heat of the sun.

We wage our fights through our day jobs, balancing our personal lives, while also developing our bodies to be ready for sports.

Having a tech-infused vehicle enables me to freely pursue the life of a Spartan. If you’re familiar with Ford’s driving experience, which we have mentioned several times here in GadgetMatch, it’s always buttery-smooth.

Even with a humongous body, I can maneuver the steering wheels easily. As someone who drives small cars, I felt the heft and the pain of driving a bigger automobile. But the features packed inside the vehicle made driving smoother — both for rookies and seasoned drivers.

When a smartphone and a vehicle match!

With every technology update to Ford’s lineup of automobiles, it’s becoming more of a tech machine each year. The Next-Gen Ford Ranger is no exception with the ability to use FordPass Connect. If you’ve been living under a rock, FordPass is Ford’s newest technology utilizing remote control functions for the vehicle through an app.

When I was in a hurry and I couldn’t locate my keys, I used the FordPass app on my iPhone to remotely unlock the Ford Ranger. Through the app, I was able to remotely start the vehicle so I can turn on the air conditioner even before I step in. I was also able to stop the engine, lock the car, and check the fuel level — all in one space.

What I like the most is the vehicle locator feature, which allows me to find the Ford Ranger in crowded parking areas. Thankfully, I didn’t have to use the feature when the Ranger was parked in Vermosa’s gravel lot since I was the only one with a vehicle in a striking blue colorway.

Aside from FordPass, the accessibility and ease of use of Apple CarPlay and Android Auto allowed everyone to connect with the vehicle to help in navigation and music playback. We sang “Flowers” by Miley Cyrus while on our way to Alabang so we can hopefully shake our pre-race jitters.

I personally love the bigger, best-in-class 12-inch portrait touchscreen that allows me to see an overview of the map, adjust music playback, and even have a space for responding to calls and messages.

The perfect companion for an endurance race

For a pick-up truck, the Ranger offers extremely comfortable space for its passengers. We picked up Alison — my friend, a teacher, and an elite athlete — partaking in the first race of the weekend. Alison competed with elite and national athletes, hopefully qualifying for the national team.

Alison, together with other competitive athletes, gleefully took some rest in the back seat while in transit. They loved the leg space and the coziness the couches offered. The same experience goes for the front passenger seat, which I took as I was playing with the car’s features while my friend Betty took on the wheels.

When female Spartans are lovin’ it

Perhaps, the people who enjoyed the Ranger the most are Spartan women that I befriended after my first race. Jomi and Betty, competitive athletes who are consistently part of the Top 10 of their respective age groups, took over the wheel while I was exploring the Ranger’s features and technology.

Recently, I have learned that the Next-Gen Ford Ranger is officially the best 4×4 and pick-up according to the Women’s World Car of the Year judges. It won for a multitude of reasons; the same reasons that Jomi and Betty loved when they experienced driving the Ranger.

From excellent ride and handling, a suite of advanced driver-assist technologies and other safety features, an upgraded chassis and suspension, and the bold and confident look that resonates with strong, independent women. What more can they ask for?

Fostering a sense of community

What I love about the Next-Gen Ford Ranger is how it builds a sense of community, the same way a Spartan race brings people together. Parked in the gravels of Vermosa, the Ford Ranger became a holding area for my friends and teammates.

We used the cargo box to house our bags, equipment, and food. We were able to gather behind, passing jokes and drinks after an exhilarating day.

I used to do things alone and now, I’m surrounded by like-minded people — which was the best plot twist I’ve had so far. And even if it’s just for a weekend, I’m grateful that the Next-Gen Ford Ranger helped in making my first competitive and back-to-back race memorable.

Even with an aching body, the Ranger offered a smooth, safe, and reliable ride on our way home. It’s definitely a Spartan-grade vehicle, made for modern-day Spartans.

The Next-Gen Ford Ranger comes with a 5-year warranty. The longer warranty offering will cover the Next-Gen Ranger for up to 5 years or a total mileage of up to 150,000 kilometers, whichever comes first.

For more information, visit the Ford Ranger page on the website to reserve the next-gen Ranger through www.ford.com.ph or check your nearest Ford dealer.

Accessories

70mai launches the A900 series with 4K front, rear recording

Two new 4K dual-channel dash cams, both with 4G

Published

September 22, 2026

MJ Jucutan

70mai has launched the A900 Series, led by the flagship 70mai Dash Cam 4K A900 Ultra, with the 70mai Dash Cam 4K A900 joining it in the lineup.

Both models record in 4K from the front and rear cameras, and both support 4G, so your footage stays reachable from your phone even when you’re away from the car.

4K recording from both cameras

The A900 Ultra uses dual Sony STARVIS 2 IMX678 sensors to capture clear 4K footage from both directions. As a result, details like license plates and road signs remain sharp.

Smart HDR balances bright and dark areas under shifting light. Users can also adjust color tones and contrast. To keep feeds synced, the rear camera uses LVDS digital transmission. This tech sends a lossless 4K feed with just 20ms of latency.

Handling changing light

Driving into a tunnel or under the shadow of a tall building changes the lighting quickly, and 70mai built three imaging technologies into the A900 Ultra to deal with it.

MaiColor Vivid+ Solution 2.0 is meant to give more natural colors and finer detail, along with smarter scene adaptation. Night Owl Vision 2.0 reduces noise and glare to help with nighttime clarity.

Lumi Vision is made for parking surveillance in near-total darkness, where it automatically adjusts exposure and gain and applies noise reduction. 70mai says this produces clear, full-color footage in extremely low light.

Parking mode and remote access

Smart Parking Guardian Mode 2.0 protects your vehicle while parked. It combines AI motion detection, dual-channel collision detection with pre-recording, and time-lapse options.

The system draws just 5mA on standby to prevent battery drain. For extended coverage, the optional 70mai Battery Pack Mini powers surveillance for up to 30 days.

In photo: A900

Pairing the camera with the 4G Hardwire Kit unlocks 70mai 4G Cloud+ 2.0 features on the app. Enhanced Buffered Emergency Recording saves up to 190 seconds before an incident and 30 seconds after.

It automatically uploads this footage to the cloud for immediate remote viewing.

The 70mai Dash Cam 4K A900

In photo: A900

The A900 sits alongside the Ultra as the more accessible option. It records True 4K HDR at 30FPS from both the front and rear cameras, and Smart HDR can be scheduled to turn on at set times.

Its f/1.55 aperture is meant to help in low light, and 4G Cloud+ 2.0 keeps the dash cam connected to the 70mai App. It’s the model for drivers who want dual-channel recording and 4G connectivity at a lower price.

The 70mai Dash Cam 4K A900 Ultra retails for US$ 300, available for pre-order at US$ 240. Meanwhile, the A900 is priced at US$ 200, currently 20% off at US$ 170.

Automotive

The Kia EV3 brings gallery-worthy design in a compact electric form

The 2025 World Car of the Year turns daily driving into functional art.

Published

September 22, 2026

MJ Jucutan

The all-new Kia EV3 officially debuted against the architectural backdrop of the Ayala Museum.

Named the 2025 World Car of the Year, the compact electric SUV redefines daily driving as functional art. It also holds prestigious Red Dot “Best of the Best” and iF Design awards.

Sculpted like a modern piece of design

The EV3 shares the forward-thinking design philosophy of the acclaimed EV5 and EV9.

Its exterior features an evolved Digital Tiger Face paired with signature LED lighting. Sculpted geometric surfaces and flush door handles maintain a smooth silhouette.

A tailored rear spoiler, roof rails, and 17-inch alloy wheels complete the profile. The result looks composed and elegant, especially when parked outside a contemporary gallery.

Beneath its sculpted skin lies instant, whisper-quiet electric power. A front-mounted motor generates 204 PS and 283 Nm of torque.

A 58.3 kWh battery delivers up to 511 kilometers of range on a single charge (NEDC). Replenishing energy fits seamlessly into a busy lifestyle.

Standard 11 kW AC charging goes from 10 to 80 percent in roughly 5 hours and 20 minutes. Meanwhile, 350 kW DC Fast Charging restores the same charge in just 29 minutes.

A digital sanctuary, literally

Inside, the cabin opens into a clean, modern sanctuary.

A striking 30-inch Triple Panoramic Display centers the dashboard. It unifies the instrument cluster, climate settings, and infotainment beneath one sweeping glass surface.

Leather upholstery and an eight-way power driver’s seat prioritize comfort, and the power lumbar support ensures relaxed driving on longer journeys.

There’s also a sliding central console tray that creates an adaptable workspace on the go. On another note, connectivity remains effortless throughout the interior space. The system supports wireless Apple CarPlay and Android Auto.

Additionally, dual wireless charging pads, five USB-C ports, and six speakers keep devices powered and entertained. For weekend getaways, 60:40 split-folding rear seats easily expand cargo capacity.

Intuitive safety

Intelligent peace of mind comes standard through the Kia DriveWise suite.

Active features include Advanced Smart Cruise Control and Forward Collision Avoidance with Autonomous Emergency Braking.

Lane Keeping Assist, Lane Following Assist, Blindspot Safety Warning, and Rear Cross Traffic Safety assist at every turn.

Seven airbags protect the front, side, and curtain areas. Electronic Stability Control, Hill-Start Assist, parking sensors, and a rear-view camera complete the protective core.

Price, availability

The Kia EV3 starts at PhP 1,898,000, inclusive of a home wall charger. An introductory offer reduces the price to PhP 1,868,000, saving early buyers PhP 30,000. Reservations also include five years of free Preventive Maintenance Service.

Kia provides a five-year or 160,000-kilometer vehicle warranty. The high-voltage battery carries an eight-year or 160,000-kilometer warranty.

The EV3 comes in seven curated exterior colors. Options include Aventurine Green, Snow White Pearl, Aurora Black, Terra Cotta, Frost Blue, Shale Grey, and Ivory Silver.

Automotive

Ford revs up Truck Month with extended 5-star care offers

Explore exclusive cash discounts, flexible downpayment plans, and showroom activations in the Philippines.

Published

September 16, 2026

GadgetMatch

Ford Philippines brings back its annual Truck Month this September, pairing special financing and cash savings with extended service coverage across the updated Ranger and Everest lineups.

The month-long program shifts the focus toward long-term ownership peace of mind. This ensures drivers feel supported well beyond the showroom floor.

Comprehensive coverage for every journey

For drivers who view their truck or SUV as an essential partner for travel and daily routines, maintenance clarity brings genuine confidence.

Select variants in the lineup now include Ford’s 5-Star Care Package, bundling a five-year warranty, five-year scheduled service plan, and five-year roadside assistance.

Flagship performance models built for challenging roads, including the Ranger Raptor 3.0L V6, Ranger Wildtrak X 3.0L V6, and Ranger Wildtrak 3.0L V6, pair this complete service coverage with PhP 20,000 in cash savings. On another note, the Raptor 3.0L V6 also offers a PhP 150,000 all-in downpayment option.

Versatile family vehicles receive identical long-term backing, with the Everest Platinum 3.0L V6, Everest Wildtrak 2.0L, Everest Sport+ 2.0L, and Everest Active 2.0L all bundling the five-year care plan. Meanwhile, the Everest Wildtrak 2.0L Turbo includes an additional PhP 20,000 cash discount.

Financing designed around daily routines

Flexibility plays a central role in fitting a vehicle into personal budgets and busy lifestyles.

For the first time, the practical Ranger XLS 4×2 introduces access to the 5-Star Care Package, allowing buyers to select between long-term maintenance coverage, a PhP 50,000 cash discount, or a PhP 49,000 all-in downpayment.

Drivers drawn to the Ranger Sport 4×2 can opt for a PhP 59,000 all-in downpayment or zero percent interest financing. By providing multiple ownership paths, Ford aligns purchase incentive options directly with driver priorities, prioritizing lasting value throughout the lifetime of the vehicle.

Bringing the experience to dealerships and malls

The Truck Month celebration extends further with the Super September event, taking place from September 16 to 20 across nationwide dealerships and key shopping centers.

Customers who reserve any Ford vehicle during this five-day showcase receive an extra PhP 20,000 in cash savings on top of ongoing Truck Month offers.

Display venues including Virra Mall Greenhills, SM Southmall, SM Seaside Cebu, Robinsons Dumaguete, and SM City Sta. Rosa feature interactive showroom activities and refreshments, offering drivers an accessible way to explore their next vehicle companion.