News

Snapdragon S7 Gen 1 infuses your audio with AI

Lossless audio, better connectivity

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Audio technology isn’t reserved only for the biggest names of audio-centric brands. Processing technology is important, too. If you’re looking for premium audio quality in your devices, Qualcomm has launched the Snapdragon S7 Gen 1and S7 Pro Gen 1 for the future of audio.

Announced during today’s Snapdragon Summit, the Snapdragon S7 Gen 1 series will use on-device AI to boost the audio capabilities of your favorite devices. Both models in the series are touting personalized audio customization according to your preferences.

For one, the fourth-generation Qualcomm ANC personalizes sound amplification and compensates for hearing loss. Plus, an adaptive transparency mode will further improve how much of outside noise can penetrate through the noise cancellation. On-device AI will prioritize which sounds you need to hear from various sources.

Using the new platform, devices can support up to 192kHz lossless audio streaming. However, to prioritize battery life, the platform can also support 48kHz lossless and 96kHz of untethered lossless streaming for ten hours.

With Bluetooth 5.4, connecting to compatible devices is also seamless. The platform will also strengthen connectivity, so you won’t lose audio even if you move all over a busy house.

The new Snapdragon S7 Gen 1 and S7 Pro Gen 1 is built for all sorts of usages including lossless music streaming, gaming, and teleconferencing. The platform will launch alongside the different chipsets announced at today’s Snapdragon Summit.

SEE ALSO: The Snapdragon 8 Gen 3 is here!

Enterprise

Google illegally destroys 250,000 trees for a single AI data center

This is what we stand to lose with data centers.

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In the Philippines, it’s illegal to cut down a single tree without a permit. It’s a constant reminder that the preservation of nature should be a civil, besides being a moral, obligation. And yet, corporations are seemingly immune from obligations and morals. Google, the company that used to stand for “Don’t be evil,” shows off its true colors by illegally cutting down 250,000 trees in Finland for a datacenter.

As first reported by The Guardian, Finland is now staring at 330 hectares of land suddenly denuded of around 250,000 valuable trees, all thanks to Google. A local ecologist has also said that the company killed a further 150,000 trees at a separate site.

The environmental desecration is part of Google’s multibillion-dollar push to build data centers all over the world for artificial intelligence. Google has since been ordered to stop the development in the country after Finland found that the company acted without securing the needed assessments and permits to clear the area.

Google brushed away the report by saying that they acted “on the best understanding we had of the legislation at the time.” The company also said that they are protecting the water quality at the affected sites and committed to replanting trees across 130 hectares, a pale comparison to the total area affected.

Other AI companies are also trying to weasel their way into other countries to build data centers. An example is the controversial Pax Silica in the Philippines. Finland now stands as a cautionary tale against the unimpeded and unsupervised growth of data centers for a service that no one asked for.

Don’t be evil, my ass.

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Accessories

Bose acquires Skullcandy

But both are still separate brands.

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As one of the wisest sages of the 2000s once said, “He was a punk, she did ballet. What more can I say?” Sometimes, opposites attract. Now, two of those opposites in the audio space are coming together: the punk Skullcandy and the ballet-loving Bose.

Today, Bose has announced its acquisition of Skullcandy. The latter will continue to operate as a separate brand but now officially under the Bose umbrella. Although, it’s not a new collaboration as the two brands have previously worked together on devices before. Skullcandy will just have more access to Bose’s technologies moving forward.

Alternatively, Bose will now have access to Skullcandy’s more varied audience. Compared to Bose’s focus on premium products, Skullcandy caters to more alternative lifestyles. Though the brand has since mellowed from its more radical roots, it is still known as one of the alternative brands.

Bose, on the other hand, is still a household name for home audio and noise-cancelling headphones. The new relationship between two polar opposites might be seen as a weird one, but it’s ultimately beneficial to both parties. Besides, both brands were very strong in the 2010s. Keeping both brands going is a boon to audiophiles of the past decade.

SEE ALSO: Sony unveils three premium Walkman music players

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Gaming

Next Xbox might cost double the price of an Xbox today

The most expensive Xbox Series X costs $900. The next Xbox’s price might double that.

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Buying a new gaming setup must be one of the most torturous things you can purchase these days. The rising price of chips has hampered the buying ability of many a consumer today. Sadly, that trend isn’t changing anytime soon. According to new reports, the next Xbox might cost double of what an Xbox costs these days.

The next console is currently codenamed Project Helix. Spearheaded by relatively new Xbox CEO Asha Sherma, Project Helix has hopes of being an all-around gaming machine capable of playing PC games besides console exclusives. Sharma obviously wants the platform to come back as a worthy destination for gamers.

That’s a monumental task, though, especially after the rising prices of chips are constantly threatening the prices of new devices. Now, according to a profile of Sharma published by Fortune, the next Xbox might cost as high as US$ 1,800. For reference, the limited 25th anniversary edition of the Xbox Series X currently costs US$ 899.

Should Fortune’s estimate hold true, a new console in the coming years is double the cost of the most expensive Xbox Series X variant available today. The next generation of gaming might be even more of a luxury than it already is.

Unfortunately, things aren’t getting better across the board. Gaming on PC and on PlayStation aren’t going to be much cheaper as the RAM crisis continues.

SEE ALSO: Xbox might get rid of physical discs too

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