Deals

Sony Days 2026: Unmissable deals, exclusive roadshows, and experiences

Save, score exclusive gifts, and take part in the festivities

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Sony Alpha 7 IV

The Sony Days Mid-Year Promotion 2026 has finally arrived. From May 21 to June 30, customers can look forward to attractive deals, exclusive roadshows, and immersive hands-on experiences across Singapore.

Featured are various Sony offerings, from cutting-edge home entertainment systems to award-winning audio devices and digital imaging gear.

With the theme “Get Match Ready”, Sony has limited-time promotions and in-store perks throughout the mid-year campaign period.

Unlock incredible savings

First, here is a quick breakdown of compelling offers across several product categories:

BRAVIA TV

  • BRAVIA 7: from SG$ 3,249
  • BRAVIA 3: from SG$ 1,099
  • BRAVIA 8 II: from SG$ 3,599

BRAVIA Theatre

  • BRAVIA Theatre Bar 5: save SG$ 140
  • BRAVIA Theatre Quad + SA-SW5: 50% savings

Bravia 3 II | Bravia Theater

Audio

  • Up to 37% off on selected 1000X series headphones
  • Up to SG$ 100 savings on Truly Wireless earbuds (from SG$ 59) and Wireless Speakers (from SG$ 129)

Digital Imaging

  • Up to SG$ 1,300 savings on select full-frame cameras, including A7C, A7 III, and A7R V
  • ZV-1 II: Save SG$ 210
  • GM Lens: Receive a complimentary premium gift set with purchase

Xperia

  • Receive free gifts such as WF-1000XM6 and free casing (early bird, in-store)

Reon

  • Up to SG$ 30 off on Reon Pocket Pro Plus, Reon Pocket 6
  • Special bundle price of SG$ 518 for both models

Sony Days Roadshow

Moreover, Sony’s latest innovations will be on display at interactive roadshows happening across key locations.

Enjoy exclusive on-site deals, free gifts (with selected purchase), instant rewards for new member sign-ups, and more.

Here’s the schedule:

  • Suntec City, Level 1 Atrium: May 25 to 31
  • Parkway Parade, Level 1: June 1 to 7
  • Westgate, Level 2: June 1 to 14
  • Wisma Atria, Level 1: June 15 to 28

Sony Store offers

Moreover, consumers can head over to Sony Stores for year-round premium services, including:

  • Personalised engraving
  • Sensor cleaning and firmware updates
  • Lens loan services
  • Headphones earpad replacement
  • 1-to-1 product demonstrations
  • 2-hour product loan services
  • Tax-free savings

Here’s where you can find them:

  • One Holland Village, 7 Holland Village Way, #02-38/39, Singapore 275748
  • Westgate, 3 Gateway Drive, #01-39 Westgate Singapore 608532
  • Wisma Atria, 435 Orchard Road #03-01 and #03-01A Wisma Atria Singapore 238877
  • 313 @ somerset, 313 Orchard Road #02-28 to 37 313@somerset Singapore 238895
  • Changi Airport, 65 Airport Boulevard Terminal 3 #02-62 Singapore 819663 Departure / Transit Lounge

Alternatively, customers can shop online conveniently through Sony Store Online for next-day delivery and additional online discounts using promo codes.

Automotive

Ford revs up Truck Month with extended 5-star care offers

Explore exclusive cash discounts, flexible downpayment plans, and showroom activations in the Philippines.

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Ford Philippines brings back its annual Truck Month this September, pairing special financing and cash savings with extended service coverage across the updated Ranger and Everest lineups.

The month-long program shifts the focus toward long-term ownership peace of mind. This ensures drivers feel supported well beyond the showroom floor.

Comprehensive coverage for every journey

For drivers who view their truck or SUV as an essential partner for travel and daily routines, maintenance clarity brings genuine confidence.

Select variants in the lineup now include Ford’s 5-Star Care Package, bundling a five-year warranty, five-year scheduled service plan, and five-year roadside assistance.

Flagship performance models built for challenging roads, including the Ranger Raptor 3.0L V6, Ranger Wildtrak X 3.0L V6, and Ranger Wildtrak 3.0L V6, pair this complete service coverage with PhP 20,000 in cash savings. On another note, the Raptor 3.0L V6 also offers a PhP 150,000 all-in downpayment option.

Versatile family vehicles receive identical long-term backing, with the Everest Platinum 3.0L V6, Everest Wildtrak 2.0L, Everest Sport+ 2.0L, and Everest Active 2.0L all bundling the five-year care plan. Meanwhile, the Everest Wildtrak 2.0L Turbo includes an additional PhP 20,000 cash discount.

Financing designed around daily routines

Flexibility plays a central role in fitting a vehicle into personal budgets and busy lifestyles.

For the first time, the practical Ranger XLS 4×2 introduces access to the 5-Star Care Package, allowing buyers to select between long-term maintenance coverage, a PhP 50,000 cash discount, or a PhP 49,000 all-in downpayment.

Drivers drawn to the Ranger Sport 4×2 can opt for a PhP 59,000 all-in downpayment or zero percent interest financing. By providing multiple ownership paths, Ford aligns purchase incentive options directly with driver priorities, prioritizing lasting value throughout the lifetime of the vehicle.

Bringing the experience to dealerships and malls

The Truck Month celebration extends further with the Super September event, taking place from September 16 to 20 across nationwide dealerships and key shopping centers.

Customers who reserve any Ford vehicle during this five-day showcase receive an extra PhP 20,000 in cash savings on top of ongoing Truck Month offers.

Display venues including Virra Mall Greenhills, SM Southmall, SM Seaside Cebu, Robinsons Dumaguete, and SM City Sta. Rosa feature interactive showroom activities and refreshments, offering drivers an accessible way to explore their next vehicle companion.

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Automotive

BYD aircon care promo: Cleaning package to come with freebies

Stay cool all year

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BYD Cars Philippines has launched the BYD Cool & Fresh Combo aircon care promo, happening from September 9 to October 31, 2026.

Under the promo, customers who avail of the Vehicle Aircon Cleaning Package will receive a free cabin air filter and free CarTul Air & Surface Disinfecting Mist.

This gives BYD the time to introduce the new ancillary product as well, which comes in a three-steps cleaner package.

It kills bacteria and viruses, enhances airflow efficiency, and eliminates unpleasant odors. And that’s without having to remove the dashboard.

So owners who avail of the aircon cleaning package throughout the promo period will be able to try the product first hand, without having to spend for it.

For reference, the aircon cleaning package is priced at PhP 5,262.

The offer is available to all BYD vehicle owners who are due for their 1-Year Preventive Maintenance Service (PMS) or have reached 20,000 kilometers on their odometer.

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Deals

Celebrate Power Mac Center’s anniversary with Mission 32, take home prizes

Visit PMC’s activation at SM Megamall from August 26 to 31

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Power Mac Center is celebrating 32 years in the Philippines, and as part of the anniversary campaign, the country’s premier Apple partner is inviting fans to its Mission 32 event throughout the weekend.

From August 26 to 31, the SM Megamall Fashion Hall will transform into a micro-universe where 1 Infinite members can take part in various activities. There are plenty of challenges and games at the PMC partner brand stations.

Once all missions have been completed, attendees can unlock exclusive prizes from premium brands, like Beats, Belkin, PanzerGlass, BPI, and UnionBank.

Successful participants also get to claim an exclusive anniversary tote bag and commemorative pin.

On its actual anniversary day, August 26, Power Mac Center also lets 1 Infinite members take advantage of the Triple Burn Promo.

This means a point equals PhP 3 in savings; customers can redeem up to 3,200 points for PhP 9,600 in savings.

The month-long celebration is likewise still on, as customers can enjoy these offers until August 31:

  • Up to PhP 35,000 off on select Apple products
  • Up to 30% off on participating accessories with any participating Apple device purchase
  • Up to 30% off on select premium accessories (Adam, Elements, BOSE, JisuLife, JBL, Laut, Native Union, Nomad, Sony, more)
  • Score a free Belkin BoostCharge USB-C Cubic 20w Wall Charge for every PhP 32,000 single-receipt purchase
  • PhP 2,000 off Web Store purchase (min. spend PhP 60,000)

Basecamp, meanwhile, is hosting an Apple Intelligence Productivity Bootcamp on September 5 from 1:00 PM to 2:30 PM. The fee is PhP 320 per attendee.

Mobile Care Service Center, on the other hand, is offering battery replacement parts priced at PhP 3,200, as well as a PhP 3,200 off on display replacement parts.

This promo is available until the end of August as well.

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