Lifestyle
How JBL’s AuraCast technology powered the Merrell Trail Challenge
When sound moves with you, an outdoor race becomes a festival of energy and connection.
Trail running meets technology as JBL brought its signature sound to the Merrell Trail Challenge. The audio brand energized runners and spectators alike through a seamless fusion of music and innovation.
Held at Corterra Eco Reserve, the event gathered nearly 400 trail runners, some stepping off-road for the first time.
The air buzzed with anticipation, but it was the sound that made everything come alive. JBL filled the festival grounds with its signature audio experience, transforming the forest into a living, breathing concert for runners.
Powering the trail experience
At the center of the action were the JBL PartyBox 120 and PartyBox 320. The speakers turned the stage area into a vibrant soundscape.
From the starting gun to the final cheer, their deep bass carried through, setting the tone for the day’s celebration. It became the heartbeat of the event, keeping it loud and full of life.

GadgetMatch’s Account Manager and Professional Singer/Host, Noela Amparo-Oro, energized the crowd even under heavy downpour.
Then there was the PartyBox Encore 2, easily the most mobile sound system at the venue. Carried by event host Noela Amparo-Oro, it roamed the festival grounds, following the movement of the crowd and keeping the energy alive no matter where the action went.
View this post on Instagram
With JBL’s AuraCast technology, every PartyBox stayed perfectly in sync, creating a seamless flow of sound across the area.
The coverage was expanded even further using the new JBL Charge 6 speakers in the outer zones of the festival area. When heavy rain rolled in, the setup was challenged, yet the sound never faltered.
The speakers powered through the downpour, still delivering crisp, powerful audio that pushed runners and spectators to keep their spirits high despite the storm.

Filipina guitarist and vocalist of all-girl band ROUGE, Jeri Vega Oro, took part at the 12KM category co-presented by JBL Philippines.
Celebrating every finish line
Even in the heavy downpour, the celebration continued. As the co-presenting partner for the 12K category, JBL honored the top finishers with its newest JBL Sense Lite true wireless earbuds.
It’s a fitting reward for athletes who run to the beat of their own determination. The Sense Lite is designed for those who move, built to keep pace with a life in motion.
At its core, JBL’s presence at the Merrell Trail Challenge was more than a brand partnership. It was a statement about how technology can amplify human experience.
By bringing immersive sound to one of the country’s most beloved trail races, JBL showed that innovation is not only about power or precision. It is also about connection, about keeping the spirit of adventure alive one beat at a time.
About the Merrell Trail Challenge
Organized by Go Better Sports, the Merrell Trail Challenge has become a hallmark event for the growing trail running community in the Philippines.
The event was co-presented by JBL, the Official Sound Partner, and EastWest Ageas, the Official Life Insurance Partner.
Supporting the event were brand partners that kept every runner fueled and every moment documented, including Injinji for socks, Old Town Coffee for the early morning fix, Sip and Sip Plus for hydration, Insta360 for capturing memories, Rudy Project for eyewear and gear, and Fourtify Market for nutrition.
Together with supporting brands like QminC, Founding Fathers, Salonpas, Vida C, Vita500, XS Energy Drink, Fitbar, Artistry Sunscreen, and Nanlite, the event became more than a race. It became a festival of motion and shared passion, a reminder that the best adventures begin when community and innovation meet on the trail.
Entertainment
Box office: Brand New Day set to surpass US$ 2 billion, drives Marvel’s Spider-Man 2 resurgence
Sony Pictures’ fourth Tom Holland feature film sets records
The box office performance of Spider-Man: Brand New Day has been nothing short of spectacular.
Sony Pictures’ fourth feature film featuring Tom Holland as the titular protagonist broke the domestic opening day record.
This feat narrowly beat the previous record set by another Marvel Cinematic Universe (MCU) film in Avengers Endgame.
That strong opening continued in the next few weeks as Brand New Day became became the fastest to reach the US$ 500 million mark, breaching the milestone in just seven days, per LA Times.
The movie is already the highest grossing film of 2026, beating Toy Story 5.
Which such massive success so far, Spider-Man: Brand New Day is on pace to beat Avengers: Infinity War for worldwide total gross.
With over US$ 1.7 billion grossed in just two weeks, the film is projected to surpass any point between the US$ 2.1 billion to US$ 2.3 billion mark.
It will become only the eighth ever film to surpass that mark once it reaches at least US$ 2 billion.
The others are: Avatar (2009), Endgame (2019), Avatar: The Way of Water (2022), Ne Zha (2025), Titanic (1997), Star Wars: The Force Awakens (2015), and Infinity War (2018).
However, Endgame still holds an advantage, thanks to its international launch in major markets. The epic conclusion to the MCU’s Infinity Saga grossed US$ 2.79 billion during its 2019 run. And you will have to adjust that value slightly due to inflation.
In the Philippines, a strong market, Brand New Day has just eclipsed the PhP 1 billion mark, which is roughly about US$ 17.2 billion.
For comparison, it will definitely surpass Infinity War at some point, while Endgame grossed PhP 1.8 billion total or about US$ 34.56 billion at the time.
Marvel’s Spider-Man 2 experiences resurgence
Moreover, the film’s success also triggered a transmedia halo effect with Insomniac Games’ Marvel’s Spider-Man 2 also experiencing a resurgence in sales and player engagement.
Per IGN citing Alinea Analytics, since the film’s release, the game sold over 300,000 more copies across PlayStation 5 and Steam within a two-week span.
This is the equivalent to over US$ 11 million in revenue for Sony and Insomniac Games.
Plus, for the first time since the title’s launch in 2023, it experienced more than one million daily active users.
A combination of movie hype plus some timely discounts contributed to the game’s resurgence, also proving that the Spider-Man franchise has always been one of the biggest and most relevant IPs of all time.
Cameras
Insta360 X6 brings 8K 360 Capture, AI-powered editing
Sharper 360 footage, longer battery life, and an AI that edits your clips while you charge?!
Fresh off its global release, Insta360 brings its latest entry in the X series, the Insta360 X6, to the Philippines.
Upgraded imaging for every moment
The headline upgrade lands straight in the image sensor. Dual custom Sony 1/1.1-inch square sensors power the Insta360 X6, delivering a full 1-inch equivalent 360 imaging experience.
This hardware update brings noticeably sharper detail and stronger low-light performance compared to older X Series cameras. It shoots up to native 8K at 50fps with 10-bit color and native in-camera Dolby Vision, giving creators maximum flexibility during post-production.
Beyond the larger sensor, the X6 functions as three cameras in one: a full 360 shooter, a subject-tracking camera, and a single-lens action camera. You can capture everything around you now and pick your angle later. Alternatively, you can pull flat 4K footage through InstaFrame 2.0 or switch to single-lens mode for a traditional action cam experience.
Battery life sees a major boost as well. The new 2600mAh Xtreme Battery offers up to 140 minutes of continuous 8K30fps recording. Meanwhile, a Star-Ridge cooling system keeps the camera cool during longer 8K sessions. You also get 64GB of built-in storage (47GB usable), allowing you to start shooting immediately without a microSD card on hand.
For anyone building out a rig, the X6 supports over 100 accessories. It easily adapts to travel, motorcycle rides, cycling, diving, and other high-action pursuits.
Intelligent AI editing
Software plays an equally big role in this launch. Insta360 introduces PanoMind, its first AI model built specifically for 360 footage. Instead of analyzing a flat frame, PanoMind reads full spherical scenes.
Through AI Director, the X6 reviews your footage while charging, generates highlight edits on its own, and sends them directly to the Insta360 app. This feature saves you from spending hours scrubbing through raw clips for key moments.
If you want more say in the final cut, Auto Edit 2.0 turns single or multiple clips into finished videos, handling framing, camera movement, cuts, music, and transitions automatically. For deeper workflows, the X6 still supports I-Log, 10-bit recording, Insta360 Studio, and Insta360+ cloud editing tools.
Price, availability in the Philippines
The Insta360 X6 is now available in the Philippines through authorized retailers and official online channels.
The Standard Bundle costs PhP 45,390 and includes the X6 camera, a USB-C cable, a protective pouch, and a lens cloth.
Meanwhile, the Essentials Bundle costs PhP 49,990. It adds an extra Xtreme Battery, a 114cm Invisible Selfie Stick, a lens cap, and a Fast Charge Case on top of the base package.
Insta360 Philippines is also expanding its retail footprint across key cities while hosting hands-on community workshops tailored for travel, riding, cycling, and filmmaking enthusiasts.
Features
Getting the latest Samsung Galaxy Z Flip8 at 0% Interest with Maya Mini Payments
What convinced me to upgrade and how Maya Mini Payments made paying for it easier~
I don’t upgrade simply because there’s a newer model on the shelf.
Last year, I upgraded to the Samsung Galaxy Z Flip7 after spending three years with the iPhone 13 as my daily driver.
Even then, the decision wasn’t about chasing the latest release. It was about finding a device that better matched how I work.
I’m a firm believer that every upgrade has to earn its place in my pocket, especially when there are already perfectly capable phones sitting on my desk.
So when I decided to pre-order the Samsung Galaxy Z Flip8, the decision wasn’t simply about getting the newest device.
It came down to two questions: It came down to two questions: Is this a smart upgrade? And if it is, what’s the smartest way to own it?
The first question was answered by the device itself. The second is where Maya Mini Payments entered the conversation.
For me, the Flip8 addresses the reasons to upgrade. Maya Mini Payments addresses one of the biggest reasons people hesitate: big purchases that could be paid in 3, 6, 9 or 12 monthly payments.
Changing how I shoot and use my phone
I spend most of my day switching between shooting, editing, and posting, sometimes all within the same hour.
One of the biggest reasons the Galaxy Z Flip8 caught my attention is the cover screen. It’s finally useful enough that I can shoot, preview, and interact with content without constantly opening the device.
That may sound like a small change, but it makes a difference when you’re trying to capture candid moments before people notice a camera pointed at them.
It also makes everyday tasks easier. I can check a script, review a shotlist, reply to messages, or glance at notifications without unfolding the phone every few minutes.
For years, foldables often felt like they required some compromise. You gained a unique form factor and flexibility, but sometimes gave up a little on the camera experience. The Flip8 feels like it’s closing that gap.
Samsung’s improvements in low-light performance and stabilization are especially noticeable for the kind of run-and-gun content I create.
I haven’t spent enough time with it to call this a full review yet, but my first impressions have been positive. The experience feels more refined and more dependable than previous generations.
Features alone don’t convince me to upgrade. They have to solve a real problem. The more useful cover screen, the improved camera experience, and the overall refinement were the first signs that the Flip8 was offering something I’d actually use every day rather than another feature to add to a spec sheet.
The battery and multitasking finally match my day
The less exciting reason I’m upgrading is also the one that affects me the most.
Between filming, reviewing footage, answering emails, coordinating campaigns, and managing social media, my phone is constantly working.
My old device usually drops into battery-saving territory before dinner. It gets the job done, but I spend too much time thinking about charging instead of working.
The Galaxy Z Flip8 feels better equipped for that reality. The battery efficiency is improved, and multitasking feels more natural when juggling multiple apps throughout the day.
Those aren’t flashy features, but they’re the kinds of upgrades that quietly improve everyday productivity. They’re also the features that convinced me this wasn’t simply a want. It was an upgrade I could actually justify.
Once I was convinced the Flip8 was worth upgrading to, I realized the decision wasn’t really over. A smart upgrade also deserves a smart way to pay for it.
Making a big upgrade more manageable
Of course, deciding a device is worth upgrading to is only half the equation. The other half is figuring out how to pay for it.
The Galaxy Z Flip8 is a premium device, and for most people, the upfront cost is what gives them pause. That’s often where upgrade decisions get delayed, even when the device itself makes sense.
That’s why Maya Mini Payments stood out to me. Any Samsung purchase paid with a Maya Credit Card can be converted into Mini Payments directly through the Maya app, making it easier to spread the cost into monthly installments instead of paying for everything upfront in one go.
You can choose installment plans of up to 12 months at a fixed monthly add-on interest rate of 1%.
For Samsung Galaxy Z Fold8 and Galaxy Z Flip8 purchases, cardholders can enjoy a 3-month Mini Payment plan at 0% interest, making the upgrade more manageable without additional interest costs on the installment plan.
What I like about the concept is that it mirrors the reason I like the Flip8 itself.
The Flip8 makes it easy for me to shoot, edit, communicate, and multitask throughout the day. Maya Mini Payments makes it easy to purchase by turning one large expense into a payment plan that fits more naturally into a monthly budget.
Both are practical solutions to real-world problems. Also, the entire process can be managed directly within the Maya app, making it easy to track and manage installment conversions without additional paperwork.
View this post on Instagram
Still on the fence?
The Samsung Galaxy Z Flip8 feels like one of the strongest cases yet for upgrading to a foldable.
For me, the cover screen is more useful, the camera experience feels more capable, and the battery and multitasking improvements better match how I actually work every day.
If you prefer a larger screen for productivity, the Samsung Galaxy Z Fold8 follows the same philosophy while giving users even more room to multitask and create.
If you’ve already decided Samsung’s latest foldables are your next devices, there’s also a smarter way to make that upgrade happen.
All your Samsung purchases made using a Maya Credit Card can be converted into a 3-month Mini Payment plan at 0% interest, with zero processing fees until September 30, making it easier to enjoy Samsung’s latest innovations without one big upfront payment.
Pre-orders run until August 13, with devices available in-store beginning August 14.
-
Automotive1 week agoVinFast debuts two-wheeler models, opens 21 e-motorcycle showrooms
-
Automotive2 weeks agoXiaomi debuts SkyNomad Series featuring new Kunlun platform
-
News1 week agoOnePlus officially leaves the United States and Canada
-
Computers2 weeks agoAMD launches Radeon RX 9050 graphics card
-
Gaming2 weeks agoCall of Duty: Modern Warfare 4 clip shows Losing Ground 1st look
-
Automotive2 weeks agoGAC launches new trio of MPVs
-
News2 weeks agoTECNO unveils the world’s first 0mm bezel-less phone
-
Gaming1 week agoGenshin Impact opens Snezhnaya in Version 7.0 this August 12


















