Features

Qualcomm wants to improve the AI experience, while Microsoft doubts its value

Cynicism or optimism?

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In 2024, AI aggressively pushed itself to all facets of our lives, invoking the consternation of users worldwide. Today, the industry is entering a period of reckoning. Is the AI now installed on most of new devices today actually worth the price of admission? For two of the biggest proponents of AI today, the answer varies. Within the span of a single week, Microsoft and Qualcomm punched in two conflicting answers.

Microsoft doubts the value of AI today

In case you missed the memo, Microsoft is currently on a campaign to introduce its AI software, Copilot, to more users. The all-in-one suite formerly called Microsoft Office appended the AI moniker recently. Office users have been suddenly ushered into Microsoft 365 Copilot. Even users who don’t use the software are now forced to interface with Copilot in some way by default.

Contrary to the ongoing campaign, Microsoft CEO Satya Nadella recently took to the airwaves to express some doubt on the current state of the AI industry. Speaking to podcaster Dwarkesh Patel, Nadella decried how the industry is too obsessed with breaking benchmarks too arcane for ordinary users.

Today’s NPUs (or neural processing units) are measured by tera operations per second, which is more colloquially referred to as TOPS. Bluntly, it’s a measure of how powerful an NPU is in a single second. Over the past year, manufacturers have pushed TOPS as the quintessential way to determine the value of AI. Most users today still look at the metric with confusion.

According to Nadella, the current obsession of continuously maximizing TOPS underscores AI’s lack of value today. He calls it “nonsensical benchmark hacking.”

In lieu of using metrics to dictate AI’s usefulness, the CEO proposes that AI should have a more tangible effect on the world in what he proclaims as an “Industrial Revolution type of growth.” He says, “the real benchmark is: the world growing at ten percent… and the economy is growing at a faster rate.”

TOPS is not that benchmark. Currently, the metric is forcing the entire market to learn a new term which might not affect their daily life at all. After all, how does higher TOPS translate to a tangible effect for the end user?

Qualcomm believes in the power of AI

This week, Qualcomm hosted the Snapdragon Southeast Asia Summit, and we were there. Though we didn’t see any new chipsets, the chipmaker firmly showcased how today’s AI-based Snapdragon X processors can turn into real-world implications for certain users. On the exhibition floor, they demonstrated how live musicians use AI as no-latency pedals, how audio technicians can isolate elements of a song in real time, and, as you can find in all AI showcases, how generative imagery can turn rough sketches into artworks.

It was evident that Qualcomm still believes in mainstream AI. The keynote presentations even made a bold (albeit educated) prediction that the world will reach trillions of AI-based devices by 2030, buoyed by the initial features introduced today. Further, we saw Microsoft, ASUS, Dell, HP, and Lenovo commit to increasing their portfolios in the AI space. AI shows no signs of stopping.

In a more intimate roundtable session, Qualcomm VP of Product Management Nitin Kumar revealed a more comprehensive vision for the AI industry. He firmly believes in 45 TOPS as the ideal standard for AI devices today. While research and development will continue to push that benchmark further, Kumar says that devices capable of 45 TOPS should translate into effects felt by the general user.

Despite the optimism towards an ethereal benchmark, Kumar is synchronous with Nadella about how the market can use AI. It’s not just about the number of cores. Instead, Kumar says that the questions of AI development should be: “Where will we take the experience? How could it help the end user?”

The Pandora’s box of AI

All of technology, controversial or otherwise, fits inside the Pandora’s box analogy. Once you unleash a new technology out into the world, it’s impossible to bottle it up again.

At its current state, AI technology is far, far away from the heights (or lows) of science fiction. Despite the promises of marketing, regular customers still hardly clamor for a device’s AI capabilities. Regardless, the industry has painted itself into a corner. Companies have invested so much into artificial intelligence. It seems too late to backtrack.

But do they need to backtrack? Both Microsoft and Qualcomm have started to acknowledge that widespread adoption of AI should rely on the palpable value it contributes to society, rather than pure benchmarking. Actual usefulness should come before “benchmark hacking.”

Right now, the most useful feature that on-device AI can provide is — arguably — the optimized performance and power efficiency. Having AI inside a device does make it perform better. However, the quest is still on for a truly essential generative AI feature. As end users, we can scarcely do anything but wait and see.

At the very least, AI-driven devices are becoming more accessible. Qualcomm, explained during the roundtable discussion, wants to push the proclaimed ideal of 45 TOPS to the 600-dollar range, placing the industry at a much more palatable level. When the batch of AI PCs came out, they came with a price tag just as high as their contemporaries with much more powerful CPUs and GPUs. Qualcomm’s promise, when it comes true, will bring more AI to more people.

Now, when on-device AI creeps its way into a PC near you, will you fall more towards Microsoft’s cynicism or Qualcomm’s optimism?

Laptops

What the MacBook should touch on instead

Touchscreen MacBook is a headscratcher

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Apple just unveiled their brand spanking new MacBook Pro, now with a touchscreen. That’s fine and all, but something about it lacks… imagination.

Apple broke tech and cultural barriers with the iPhone and the iPad. The MacBook, meanwhile, has been a standard-bearer of personal computing for years. Yet Apple’s latest attempt at innovation doesn’t inspire the same sense of possibility.

Tech creators and publications present at the event have shared their thoughts. While they didn’t necessarily say it verbatim, there’s a “Who asked for this?” or “Who needs this?” energy going around.

The argument for the company in Cupertino has always been that while it might join the party late, it arrives with something refined and ready for the spotlight. That feels less certain in 2026.

I digress.

That’s a whole other topic to unpack, so before I go any further, let me shift back to what I wanted to write about in the first place: the innovations I want to see from Apple. Ones that capture the imagination and inspire possibilities.

MacPad or MacPad Pro 

Yes, I’m starting with a haymaker. 

For years, users have been asking Apple to make the iPad run some hybrid of iPadOS and macOS. 

The MacBook Neo and iPad Pro are proof that this isn’t too farfetched. The former runs macOS on an iPhone/iPad chip (A-series) while the latter runs iPadOS on a MacBook chip (M-series). Computing power doesn’t seem to be the issue. Apple is just likely afraid that one device category will cannibalize the other. That’s pure speculation on my part so let’s just continue with the thought exercise. 

Assuming we get that macOS and iPadOS hybrid, what will the hardware look like? 

Some disclaimer before the fun part. This whole article is a thought exercise and I am inviting all of you to imagine with me. But to make things feel a little more grounded, I will name models from other brands that Apple can take some inspiration from. Just, you know, Apple-fy it. 

For the MacPad or MacPad Pro, I’m thinking something like a 2-in-1. The main body is a slab with a display and kickstand. Think Nintendo Switch 2. But instead of provisions for Joycons on the side, you get some form of cooling and the ports. 

Let it have an M-series chip for maximum computing power. But to differentiate it from the iPad, have it come with a foldable keyboard and trackpad folio of some sort. 

The ROG Flow Z13 but Apple-fied

Now that I think about it, what I’m describing is likely closer to the ROG Flow Z13. But instead of a gaming aesthetic, make it closer to how sleek and streamlined the look of MacBooks and iPads. 

Having spent time with the ROG Flow Z13 (2025), I know there’s something genuinely compelling about this form factor. It’s a tablet with the brains of a full-fledged PC, with the keyboard becoming an accessory rather than a permanent fixture.

I traveled with the Flow Z13 and loved how it could serve as my work machine, gaming console, and entertainment device. Detach the keyboard and you have a screen for watching videos. Prop it up and you have a surprisingly capable gaming machine. Connect it to a TV and you have another way to play. It simplified my travel loadout in ways I didn’t expect.

Now imagine that same flexibility with macOS. A MacPad Pro could be a tablet when you want to browse, read, or watch something, then become a proper Mac when it’s time to get serious about work. You wouldn’t need to choose between carrying a MacBook and an iPad because one device could cover both roles.

A detachable design, done right

There’s already a precedent for this, too. The Lenovo Yoga Duet 7i showed how a detachable tablet and keyboard could work together without either feeling like an afterthought. Its Bluetooth keyboard meant you weren’t necessarily tied to the tablet in the same way you would be with a conventional laptop.

That’s the part I’d want Apple to get right. Give the MacPad Pro a proper kickstand, a keyboard that doesn’t feel like a compromise, and enough ports to make it useful beyond the desk. Let people use it as a tablet, a laptop, or a makeshift desktop without having to fight the hardware.

And because this is Apple, I’d expect the accessories to be ridiculously good. If the company can make the Magic Keyboard for iPad feel like a convincing laptop keyboard, imagine what it could do if it built the entire experience around macOS from the start.

Heck, they can even go full Apple and do away with the kickstand and just include a flimsy folio in the original packaging. And then sell a Magic Keyboard and Trackpad folio separately for maximum profit. Now that’s truly the Apple way. 

Refined MacBook Pro 

Look, I love the MacBook Pro. And I’ll take macOS over Windows any day. But every now and again I come upon a Windows machine that has immaculate hardware. 

This year, to me, that’s the ASUS ExpertBook Ultra. In terms of overall build, materials, display, and size it’s my favorite work machine that I personally spent significant time with. 

Premium finish

It already has that sleek MacBook look. But on top of that, the Nano Ceramic finish elevates it in a way that only experiencing it firsthand can make you understand. 

I wrote about this in my original review, but it’s worth repeating: the Nano Ceramic finish is one of those things that sounds like marketing fluff until you actually touch it. It gives the laptop a distinct texture that makes picking it up feel like an experience in itself.

What’s more surprising is that the feeling doesn’t wear off. I got the ExpertBook Ultra back for another stretch of use after ASUS had already collected it, and I still found myself running my hand across the lid before opening it. Thirty days later, I hadn’t outgrown the novelty.

That might sound trivial, but I don’t think it is. We interact with our laptops for hours every day. The materials, textures, weight, and little physical details all contribute to how much we enjoy using them. If a manufacturer can make something as ordinary as opening a laptop feel special, that’s a kind of refinement worth pursuing.

OLED all day

ExpertBook Ultra

It doesn’t hurt to have STAYC Isa on screen.

The OLED display with matte coating is a feast for the eyes. I regularly worked in cafés beside large windows, and the matte coating helped keep the OLED panel looking magnificent even with all that ambient light. 

Deep blacks, crisp colors, and fewer distracting reflections made it a pleasure to work on and an even bigger pleasure to take breaks with.

Tantalizing typing

ExpertBook Ultra

And the chiclet-style feeling keyboard will have you waxing poetic about an intimate connection found and faded. The spacing is excellent, the travel feels satisfying, and I found myself typing without that awkward adjustment period you sometimes get with a new machine.

Neither feature is revolutionary on its own. That’s precisely the point. The ExpertBook Ultra brings together a collection of thoughtful hardware decisions that make the whole experience feel a little more special. I want that same attention to detail from Apple, even if the MacBook Pro is already one of my favorite laptops.

Imagine that hardware running macOS. One can dream. 

Yoga MacBook 

I don’t know how Apple will do this without Lenovo suing but for the love of the game, please indulge me. 

Imagine the aforementioned macOS and iPadOS hybrid running on a machine that morphs from a regular laptop to one that’s display-facing. That’d make a touchscreen MacBook more compelling to more users. 

They’re definitely gonna have to call it something else, but a flexible MacBook is more appealing than the same old clamshell but now with a touchscreen. It has more practical uses that extend beyond developers and heavy-duty multimedia professionals and creatives. 

Bend it like Lenovo

Lenovo has been doing this for years with its Yoga series, and there’s a reason it has stuck around for ten generations. A good convertible isn’t just a laptop with a screen that folds backward. It’s a device that can adapt to what you’re doing without requiring you to change devices.

In laptop mode, you have a proper keyboard for writing and getting work done. Fold the display into tent mode and you have a convenient screen for watching videos or following a presentation. Flip it into stand mode and you can use it for video calls or put it in front of you while working with someone else. Fold it all the way back and you have a tablet for reading, browsing, or sketching.

I’ve seen how useful these different configurations can be in practice. They’re not just party tricks for product demonstrations. They offer different ways to use the same machine throughout the day, depending on what you’re doing and where you’re doing it.

Software that adapts

Of course, the hardware is only half the equation. macOS would need to adapt to these different configurations, too. Touch targets should be easier to hit when the laptop is folded into tablet mode, while creative applications should make better use of direct interaction with the display. The interface shouldn’t feel like a desktop operating system that reluctantly tolerates fingers.

This is where a hybrid of macOS and iPadOS could become particularly interesting. Apple wouldn’t have to abandon what makes the Mac good at getting work done. It would simply need to make that experience more adaptable when the keyboard and trackpad aren’t the most convenient ways to interact with the machine.

That’s the kind of touchscreen MacBook I’d get excited about. Not just a MacBook that lets me poke at the screen, but one that gives me a reason to use it differently.

Dream bigger, refine better

To be clear, I’m not asking Apple to reinvent every product in its lineup every year. That would be ridiculous, and not every new idea needs to become a commercial product. But I’d love to see the company take more chances on what its products could become, rather than simply adding another feature to what already exists.

I just miss the Apple that truly turns heads when it enters a room. Right now, it feels to me like the company is banking on the cultural cachet it earned decades ago.

The iPhone Duo and touchscreen MacBook show that Apple is still willing to experiment. Now I’d love to see it push those experiments further. It might as well go all in and Think Different.

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Accessories

CASETiFY Match: Finding the right case for your Galaxy Z8 Series phone

Cases that match your personality

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CASETiFY cases for Galaxy Z8 series phones

A phone case can be more than protection. It can also be a way to show off your interests, personality, and the little things that make you, well, you.

For our CASETiFY Match for the Galaxy Z8 Series, we asked the team one question: Why was this CASETiFY design your Match?

From Spider-Man fandom and capybara obsession to feline-inspired art and snake motifs, here are the designs that found their way into our team’s everyday carry, plus a couple of bonus picks worth checking out.

Rodneil: A little New York energy for a certified web-head

If it wasn’t obvious enough, I’m a certified web-head. I love anything and everything Spider-Man, especially the iconic red-and-blue motif. Though, if we’re being honest, I’m more partial to the red.

I had my eyes on the Spider-Man suit design for the Galaxy Z Fold8 Ultra and the Spider-Man Mask Snappy Grip Stand. Unfortunately, those designs aren’t available for the Galaxy Z Fold8.

So, I went with a design that gives off a bit of New York energy instead. It still pairs nicely with the Spidey Snappy Grip Stand, letting me bring a little of that Spider-Man vibe to my everyday setup.

V: Keeping it cool with capybaras

I’ve been a capybara stan since 2020, long before the world finally caught up with just how cute and chill these animals are. Seeing them get the recognition they deserve has been a source of much excitement.

Finding cool and cute capybara cases and accessories for the phones I use every day, however, hasn’t always been easy.

That’s where Deville Dewil’s capybara collection comes in. It fills that gap while making my Galaxy Z Fold8 feel like an even more personal accessory.

At this point, I’d like to identify as a capy/bara.

Luigi: A cat design that’s playful without being too loud

There’s no shortage of cat-themed cases out there. If you’re a cat lover like me, chances are you’ve considered one at some point.

The tricky part is finding a design that isn’t too whimsical or loud. I love the little furballs, but I still want something sleek and clean.

CASETiFY’s cat collection speaks to that balance. In particular, this design by Catwheezie blends artistry with a touch of whimsy. It lets me show off my personality without being too flashy.

MJ: A little reputation energy

I’ve always had a soft spot for snake motifs, and CASETiFY’s Transparent Kingsnake case gives me Taylor Swift’s reputation era energy.

I love how snakes symbolize transformation. As someone who’s always evolving and never afraid to reinvent himself, that meaning feels personal.

The black-and-white design also brings a sleek, rebellious edge. Paired with my Galaxy Z Flip8, it’s giving statement accessory with a little bite.

Bonus Match: Sunglasses at Night

Sometimes, keeping it simple is the way to go. The Sunglasses at Night design is tasteful and understated, letting me show off the actual color of my phone without competing with it.

Bonus Match: Pink Weekly Planner

For the girls (and gaes) who plan their days–and life–ahead. And of course, for when they need to keep their Wednesdays pink.

Find your Match

There’s no single way to find a phone case that feels right. It might be a favorite character, an animal you’ve loved for years, a piece of art, or a symbol that means something to you.

For our team, the right CASETiFY design is the one that brings a little more personality to a device we carry every day.

So, which design would be your Match?

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Hands-On

Apple iPhone Duo Unboxing and Hands-on

Supported apps, crease, cameras, and MagSafe all tested

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Apple’s iPhone Duo is finally here!

Aside from unboxing the all-new iPhone-dable in Night Sky, we take a closer look at the display crease, check out the under-display camera quality, see which MagSafe accessories work with it.

Most of all, which apps support it (or not).

But how well does the dual-screen experience on an iPhone actually work? Watch our Apple iPhone Duo unboxing and hands-on to know more!

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