Features

Samsung The Serif: What’s it’s like to watch on an artistic TV?

You just can’t help but fall in love with it

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I have always been in love with Samsung — smartphones, tablets, accessories, and their digital appliances. There’s just something suave about their designs that please my aesthetic, evidently amplified in their lineup of lifestyle TVs.

That je ne sais quoi had my eyes set on having The Frame and The Sero for its bespoke vibe that somehow fits the lifestyle I’ve been dreaming of. But in a twist of fate, I found myself completely hooked over Samsung’s The Serif. And it’s far different from the lifestyle TV’s I’ve always been eyeing on.

Coup de foudre (Love at first sight)

The Serif, designed by the Bouroullec brothers, carries the Bouroullec principle in its design — practical, sensuous, exquisite, and sophisticated. Wherever you place this artistic TV, it certainly embellishes any space.

It fills a room with grandeur beauty, thanks to the fusion of art and technology resulting in an avant-garde form factor that makes it a sight to behold.

At a glance, The Serif is unconventional. Somehow, my eyes fell in love the first time I saw it. Maybe because it’s dressed in white? Or maybe because I’m a designer and The Serif, in some manner, is reminiscent of serif typefaces I’m familiar with all too well. Times New Roman. Playfair Display. Baskerville.

If you squint your eyes a little, it forms the shape of the letter “I” in those serif typefaces — with its strokes on both ends giving an impression of an expanded I-beam.

Cool, right? Maybe that’s why I’ve fallen in love right away. It’s not my usual type, but from the get-go, I knew I’m captivated like a firework show.

An exalted home decor

What makes it appeasing to the eyes of many — urbane or gauche — is its ability to look graceful and charming, and even elevate one’s home. Its evocative, 360-degree style along with its practical setup and artistic technology helps it blend anywhere. Whether it’s in your living space, your bedroom, your dining area, or even your sanctuary-like bathroom.

It has an elegant cable management system hiding unsightly wires needed for display, power, and connectivity. Further, it comes with a detachable floor stand so you can place The Serif on top of a TV stand or a raised, marble floor.

Or you can also place it in the middle of the living room as if it’s a cultivated sculpture. In some ways, I’d think of The Serif as prized ornamentation: Portable, versatile for any home style, and suitable for a culturally-refined taste.

When you’ve successfully placed the TV to your liking, you can turn it up a notch and use Ambient Mode to install and exhibit art pieces that can act as wallpaper. Instead of having a big, black box, you get a power-saving feature that spruces up your home.

Can’t take my eyes off you

Yes, The Serif is easily explained through Frankie Valli’s 60’s pop-rock “Can’t Take My Eyes Off You.” It’s my anthem for every time I fall in love — which is quite rare — but it also applies in the way I experienced Samsung’s Parisian-looking piece.

Its picture quality is breathtaking. I was mesmerized, awestruck at the sight of its QLED panel parading vivacious colors and exceptional contrast. I thought to myself, “the devil is surely in the details” especially with how its 4K resolution and AI upscaling worked hand-in-hand to present dynamic shows, even if it’s content from the distant past.

Samsung’s Quantum Dot Technology also put in the work, bringing out the best of any content down to the tiniest detail through a 100% Color Volume.

Though I’m no stranger to how QLED works, I’m still enchanted reveling in a spectacular display for months. It made me want to skip work and lounge around. At some point, I pondered how I could spend a day staring, marveling at The Serif’s beauty.

But instead of being smitten for days, The Serif helped me embrace the art of slow living — dilly-dallying, mellowing out, falling in love with life, and becoming more intentional with my time.

Meaning, less work and more time for things that give me joy. That includes basking in films and series with European sensibilities or catching up on dashing animés to serve as my muse for my art and poetry. Because if you have a TV as remarkable as this, how could you not make the most out of it?

Smart and good-looking

I like my partner the way I like The Serif — serving looks, intelligent enough to carry a conversation, and smart enough to make things work with ease. It’s just convenient when everything seamlessly connects. Part of the reason why I got my claws on Samsung’s ecosystem. I’m not giving it up easily.

SmartThings, Samsung’s app to connect their smart devices, has been central to my connected lifestyle. It helped me link my devices, and sync my smartphones and tablets to The Serif. At times where I misplace the gorgeous, curved remote control, I turn to the SmartThings app to activate the TV and navigate the screen.

Sometimes, I adjust its settings such as sound and brightness. Sometimes, I play around with Ambient Mode where I collage my memories, which I directly send using my smartphones.

When I’m feeling sprightly, I use the NFC technology feature by placing my smartphone on the top bezel — another way to connect instantly. The screen automatically turns into Ambient Mode to cast music from my smartphone and display visual effects that move along with the beat.

Moreover, it’s easy to cast videos on TV or mirror your smartphone’s screen whether it’s through Smart View or Tap View. The Serif is full of unique tricks that’ll make your exquisite watching experience a bit modern and convenient.

Je t’aime, Serif

Props to Samsung for producing a sculpture-like piece that can instantly add pizzazz to an otherwise boring space. Lifestyle TVs don’t get a lot of appreciation because of their unconventional style and features that are seemingly unfamiliar for most people.

Little do they know, they have a picturesque display and crystal-clear sound quality, too, that makes up for a remarkable experience. It’s like watching your favorite shows while touring Musée D’Orsay. That chic, classic Parisian aesthetic is all over The Serif.

It’s probably The Serif’s pièce de résistance: the je ne sais quoi, the allure that you can only experience when you’re graced by this perennial beauty, the one-of-a-kind experience that makes you fall in love with it, with yourself, and with the life you’re living. I guess it’s safe to conclude: I’m in love. Au revoir.

Samsung’s The Serif comes in two sizes: 43-inch (PhP 55,999) and 55-inch (PhP 79,999). The lifestyle TV is available in authorized Samsung dealers nationwide.


This feature is a collaboration between GadgetMatch and Samsung Philippines.

Buyer's Guide

PlayStation gift ideas for 2022: The best of the best

God of War: Ragnarök tops the list

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Gamers, rejoice! The Christmas season is finally here. That means it’s also the perfect time to secure PlayStation titles and peripherals to boost the gaming experience. Here are some of the best gift ideas for gamers on both PS4 and PS5:

UNCHARTED: Legacy of Thieves Collection

This collection retails for PhP 2,490 and includes both critically acclaimed single player adventures, UNCHARTED 4: A Thief’s End and UNCHARTED: The Lost Legacy.

Dive into complex history from the point of view of thieves Nathan Drake and Chloe Frazer. Its PlayStation 5 option is remastered with improved visuals and framerate.

God of War: Ragnarök

Already widely considered as the game of the year, Santa Monica Studio’s sequel to the 2018 God of War features Kratos and Atreus going on a mythic journey across nine realms together before Ragnarök arrives.

Kratos will use his weapons like the Leviathan Axe and Blades of Chaos as he puts everything on the line to fight for family while facing fearsome enemies from Norse gods to wild beasts.

God of War: Ragnarök is priced at PhP 3,490 for PS5 and PhP 2,990 for PS4.

Horizon Forbidden West

From Sony comes an action RPG wherein Aloy braves the Forbidden West, a frontier that conceals mysterious threats.

The adventure will take gamers to a far-future, post-apocalyptic world of Horizon where land is dying and vicious storms keep ravaging what’s left of humanity.

That said, it will be up to Aloy to uncover the secrets, forge alliances, and defeat the enemy to prevail.

Horizon Forbidden West is available at PhP 3,490 for PS5 and PhP 2,990 for PS4.

Gran Turismo 7

Gran Turismo 7

For those into racing, Gran Turismo 7 brings together the very best of the Real Driving Simulator.

The game reintroduces GT Simulation Mode, on top of the head-to-head GT Sport Mode, GT Campaign, Arcade, and Driving School.

With over 420 cars available at Brand Central and the Used Car Dealership from day one and over 90 track routes including classics, Gran Turismo 7 promises both unparalleled detail and experience.

You can purchase the game for PhP 3,490 for PS5 and PhP 2,990 for PS4.

The Last of Us Part I

The Last of Us Part 1

The multi-awarded game gets a PlayStation 5 treatment. Protagonist Joel smuggles 14-year-old Ellie out of a military quarantine zone, which jumpstarts a brutal cross-country journey.

This package includes The Last of Us single-player story and celebrated prequel chapter, Left Behind, which explores the events that changed the lives of Ellie and her best friend Riley forever.

The Last of Us Part I costs PhP 3,490 as well.

Gaming peripherals

As for accessories, you should get your hands on the DualSense Wireless Controller for PS5 which now comes in new colors. The controllers are now available in Midnight Black, Cosmic Red, Starlight Blue, Galactic Purple, and Nova Pink, as well as Gray Camouflage.

It is available in all PlayStation authorized dealers starting at PhP 3,990.

Speaking of those colors, one can now customize their console itself with the PS5 Console Covers which are priced at PhP 3,090.

To complete the immersive gaming experience, the PULSE 3D Wireless Headset delivers with PS5 system’s Tempest 3D AudioTech and comes with dual noise-cancelling microphones.

It is available for PhP 5,590 in Midnight Black and Gray Camouflage.

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Deals

5 realme travel essentials for holiday vacation

Upgrade your holiday trips

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For some, Christmas season isn’t only about gift-giving or bonding with friends and family; it’s also about going on holiday trips as they make the most out of the long break.

That’s where these five realme gadgets come in handy, giving your vacation trip a colorful upgrade.

realme 10

realme 10

The brand’s recently-launched flagship comes equipped with a Helio G99 processor, has a 6.4-inch 90Hz super AMOLED display, and a 5,000mAh battery with support for 33W SUPERVOOC charge.

The device runs on Android 12 and realme UI 3.0, and has 8GB RAM and up to 256GB storage.

Capturing memories is a breeze too, with its 50MP main camera and 16MP selfie camera.

Available in Clash White and Rush Black, the realme 10 retails for:

  • PhP 12,999 for the 8GB+128GB
  • PhP 14,999 for the 8GB+256GB

realme Buds T100

realme Buds T100

 

Music is a must for long road trips, so one should complement the listening experience with a fitting pair of wireless earbuds.

The realme Buds T100 feature 10mm dynamic bass driver, 88ms super low latency, and a total playback time of up to 28 hours.

The accessory has AI Environmental Noise Cancellation (ENC). It is rated IPX5 for water resistance.

realme C33

Whether looking for another reliable smartphone or just a spare phone, the realme C33 should do the trick.

It has a 6.5-inch HD+ LCD display, 5,000mAh battery to keep you company for long hours, and a 50MP camera.

It’s priced at only PhP 7,499 so now is the perfect time to get your hands on this budget device.

realme Pad X

For those traveling with kids or simply want to avoid boredom, the realme Pad X (6GB+128GB) can definitely keep you entertained.

Powered by up to a Snapdragon 695 5G processor and coming with a 10.95-inch 2K FullView display and Dolby Atmos quad speakers, the tablet provides an immersive viewing experience on the go.

The Pad X comes with a stylish 7.1mm Ultra Slim design. It is available in the Glacier Blue and Glowing Grey colorways.

The base price is just PhP 15,999 or if you want to opt for the 5G variant, the cost is PhP 24,999.

realme Watch 3

Lastly, the realme Watch 3 will help one burn those Noche Buena and Media Noche calories with ease.

The wearable boasts clear Bluetooth calling, all-day health monitoring, and over 110 sports modes. These can be accessed through its 1.8-inch bright display.

The realme Watch 3 retails for only PhP 3,499, one of the best fitness companions for this price point.

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Hands-On

Make moments tangible with Instax Square Link

Time to print those core memories!

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instax square link

Life looks pretty in squares — that’s how Instagram shaped our favorite moments in the past decade.

With every core memory uploaded in our social media feed for the world to see, there’s still something poignant about keeping a hard copy of your favorite moments. It feels nostalgic to be reminded of the good things in your life.

That’s what the Instax Square Link delivers. The newest instant printer comes in square, as compared to its previous siblings in the instax link lineup.

The sweet spot

The previous instant printers come in the usual mini film prints, and a wide, rectangular one. Having a square format provides a sweet spot for instant prints since it’s neither too big nor small.

Even the design of the device itself looks almost square, albeit taller. It sports the usual big button in its center that powers up the device, while there’s a smaller circle on its top-left part for linking the device to your smartphone.

It’s still as straightforward as it gets, whether you’re already familiar with previous instax printers or not. You simply click the big button until it lights up, link it to your smartphone and confirm the serial number found on the bottom side of the device, and do all the magic inside the app — which you can download via App Store or Play Store.

instax square link

New device, new features

The instax Square Link carries all the good things from the previous instax printers through its dedicated app.

You can still make personalized stickers, continuously print your best moments with just a press of a button, and collage and edit your photos in frames. They’re pretty much the same features you can find on the instax Link WIDE and instax mini Link 2.

instax square link

However, instax introduced new features that make printing more exciting. Now, instax takes AR to a new level by allowing users to print with personalized AR effects, accessible using a QR code.

It also included a feature where you can chat with a friend or loved one and have the conversation printed as text bubbles to add a more personal touch for those who are in long-distance relationships.

Printing your favorite moments

instax square link

While the new features are a much-welcome addition, I still stick to what Instax is good about. At its core, it’s still printing your favorite moments and of course, sharing them with the people you love.

Back then, I would print my photos and keep them to myself — inside photobooks and boxes that would never see the light of day unless I’m feeling nostalgic.

Being surrounded by new people encouraged me to be more giving, rather than just being selfish with my memories. And instead of constantly seeking validation and sharing my favorite moments with the world, I now love the idea of being intimate and sharing my core memories with only a handful of people.

Is this your GadgetMatch?

instax square link

The Instax Square Link is still an instant printer like its siblings. If square formats are your thing, this is easily your GadgetMatch. For wide, rectangular prints, there’s the instax Link WIDE.

And if the original, mini-sized film prints are what you’re after, you can never go wrong with the instax mini Link 2. Whatever formats you want, there’s an instax for you.

The instax Square Link comes in Ash White and Midnight Green. It’s available in all authorized Fujifilm instax dealers nationwide and Fujifilm’s online flagship stores.

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