As YouTube remains the top streaming platform in the Philippines, advertisers are urged to continue investing in TV programs and content available on the platform, as these generate effective returns.

According to a 2025 Kantar Study, YouTube is the No. 1 video streaming platform in the Philippines in terms of reach.

The same study mentions that 97% of Filipinos in rural Visayas and Mindanao, two major island groups in the country, have watched online TV programs on YouTube in the past month.

Another significant finding is that the streaming platform is providing a 60% incremental reach beyond traditional linear TV.

This proves that YouTube is an essential bridge to Filipino TV viewers, specially in this era. The platform has transformed from just being a video hosting site to an all-in-one entertainment hub that spans traditional TV programs and both longform vlogs and shortform trending clips.

Given this massive gravitational pull, YouTube has partnered with media giants ABS-CBN, GMA, and TV5. This is to ensure the best content, from news to live sports, is available to every YouTube subscriber.

Furthermore, during the “Unstoppable: YouTube in the Next Era of Growth” event, the networks also urged advertisers to keep supporting such TV programs and related content.

They mentioned conversion numbers that say ads through such content remain effective. This is a dynamic that sponsors can continue to explore for marketing, given that YouTube has also integrated Unskippable Ads onto their platform.

Home Credit is making the MacBook Neo accessible to more Filipinos with an exclusive pre-order installment offer for the new Apple laptop.

The latest offering can be brought home through flexible installments starting at as low as just PhP 44 a day. That’s not even a dollar a day.

This exclusive offer is available during the pre-order period from April 11 to 23. If you’re looking for a high-performance laptop at a great value, then now is the ideal time to upgrade or purchase your first higher tier notebook.

Here’s a quick breakdown of available Home Credit MacBook Neo installment plans:

• 256GB at 24 months: PhP 44/day
• 256GB at 12 months: PhP 82/day
• 512GB at 24 months: PhP 51/day
• 512GB at 12 months: PhP 97/day

Apple MacBook Neo

The Apple MacBook Neo is the company’s latest laptop, which is also its most affordable. It retails at just about US$ 499 to US$ 599 in the United States and SG$ 729 to SG$ 849 in Singapore.

It runs on an A18 Pro chip for 50% faster everyday performance compared to Intel Core Ultra 5-level PCs. This chip also has a 16-core Neural Engine for Apple Intelligence and 5-core GPU for graphics workloads.

The portable and lightweight laptop has a 13-inch 2408 x 1506 display, two USB-C ports, a headphone jack, and Wi-Fi 6E and Bluetooth 6 connectivity.

The MacBook Neo ships with MacOS Tahoe, complete with apps like Safari, Photos, Messages, and FaceTime. Users are promised up to 16 hours of usage on a single charge.

In the Philippines, the device is available at Apple Authorized Resellers and Home Credit Philippines partner stores nationwide, including:

• Abenson
• Aerophone
• Beyond the Box
• Blue Box
• Cell Boy
• Digimap
• Electroworld
• Fone Style
• Gadget Headz
• Greentelcom
• Inbox Stores PH
• Laycom
• Octagon
• PC Express
• Power Mac Center
• Puerto Electronico
• Silicon Valley
• thinkingtools@mall
• The Loop
• Wiltelcom
• 8telcom

Prime Video unveiled seven Filipino Prime Original series and more licensed and exclusive content to look forward to during the streaming platform’s first-ever local slate announcement in the market.

Additional titles are likewise coming to Prime Video — including new Korean shows — as well as the live broadcast of the NBA Playoffs and Finals 2026.

The launch event was graced by some of Philippine showbiz’s best stars, like Jericho Rosales, Marian Rivera, Sharon Cuneta, Barbie Forteza, Kim Chiu, Joshua Garcia, Angelica Panganiban, Zanjoe Marudo, Ivana Alawi, Janine Gutierrez, and more.

The lineup marks a significant expansion of Prime Video’s investment in the Philippines. This includes collaborations with network giants ABS-CBN and GMA, for premium storytelling that spans drama, politics, suspense, romance, crime, and comedy.

Part of the slate available on Prime Video are:

• Linlang
• Saving Grace
• The Silent Noise
• Love Is Never Gone
• The Loyalty Game
• Honor Thy Mother
• Kopino
• Behind Closed Doors

A new season of Last One Laughing Philippines, featuring Vice Ganda, will also be available soon.

Meanwhile, these exclusive licensed Filipino films are joining the lineup:

• Samahan ng mga Makasalanan
• Gabi ng Lagim
• Bayaniverse trilogy: Quezon, Heneral Luna, Goyo: Ang Batang Heneral
• Bar Boys: After School
• Open Endings

Global hits, K-dramas, and anime titles available or soon to be on the streaming platform include:

• The Boys
• Fallout
• The Summer I Turned Pretty
• GOOD BOY
• Marry My Husband
• A Love Other Than Yours
• Final Table
• Nine to Six
• Mobile Suit Gundam GQuuuuuuX
• Demon Slayer

Viewers can avail of a Prime Video subscription for as low as just PhP 149/month — a great value given all the local and foreign content available to stream on the platform.