Enterprise

Vivo now second-most shipped smartphone brand in India

Their aggressive expansion strategies have paid off

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Vivo continues to ride high from its expansion efforts in India. Just last quarter of 2019, it overtook Samsung to become the second most shipped smartphone brand in India.

In the latest findings from Counterpoint Research, Vivo composed 21% of the total smartphone shipped to Indian users. This figure is a sharp contrast to Q4 2018, wherein the company composed of just 10% for all smartphone shipments.  As such, the year-on-year (YoY) growth of Vivo from Q4 2018 to Q4 2019 is an astounding 132%.

The growth of Vivo helped it overtake Samsung to become the second most shipped smartphone brand in India. Samsung’s position dropped from 20% in Q4 2018 to 19% in Q4 2019 – which is not that bad for the Korean company.

While Vivo’s expansion efforts in both online and offline realm propelled the company, it still can’t compete with Xiaomi’s growth for both quarters. Xiaomi posted a 7% YoY growth, composing 27% of all smartphone shipped in India.

The latest findings came from Counterpoint’s research regarding India’s smartphone market. The latest research showed the growing market for smartphones in the country. As a matter of fact, it finally surpassed the US to become the second-largest smartphone market in the world.

Enterprise

iPhone 12 causes Apple’s revenue to go up

Popular among those upgrading from old iPhones

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Apple’s first fiscal quarter is done. As the pandemic slowly but surely calms down, smartphones are also slowly going back into the forefront of everyone’s minds — that is, if everyone still has money. Apparently, they still do. According to their recent earnings report, Apple exceeded its revenue expectations this year. Plus, a lot of their recent success came from those upgrading from older phones to the iPhone 12.

Specifically, Apple earned US$ 111.4 billion in revenue, which is up 21 percent year over year from this time last year. Tim Cook attributes the success to the company’s new product lineup that came out last year. Back in October, Apple launched the iPhone 12 lineup.

Though the lineup was largely controversial because of the lack of a free charging adapter, apparently, everyone still liked it. Naturally, Apple won’t release any detailed breakdown of its sales. However, it’s easy to surmise that the new iPhone caused a major upswing in Apple’s sales.

According to Cook, a lot of the sales came from Android switchers and upgraders. While switchers have previously dominated the iPhone SE market, Cook confirms that the iPhone 12 drew in a lot of upgraders. As expected, the charger-less lineup attracted existing iPhone users who already have charging adapters. Meanwhile, Android users haven’t turned to the iPhone 12 that much.

SEE ALSO: iPhone 12 is potentially dangerous for pacemakers

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Enterprise

Carl Pei launches literally Nothing

Nope. Nada. Nothing.

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Yesterday, OnePlus co-founder Carl Pei announced the launch of his latest business venture. After a few months since his departure from his company, the founder is finally ready to unveil his next project. Well, it’s finally here, and it’s… Nothing. Absolutely Nothing. Literally.

Carl Pei’s new business, called Nothing, will deal with smart devices and will eventually release devices sometime during the first half of 2021. Unfortunately, Pei has not explained exactly what those devices will look like. In fact, everything we know so far is wrapped in secrecy.

If it’s any indication, the company was heavily seeded by Tony Fadell, the inventor of the iPod. Likewise, Pei is a guru of audio technology, having developed OnePlus’ audio peripherals. For now, though, Pei’s Nothing is a mystery.

At the very least, Pei has announced that the devices will sweep across different industries and will eventually create its own ecosystem of devices. Currently, the company is still reportedly building its

The company’s website — simply Nothing.tech — only redirects to a video and a landing page for an email newsletter. Whatever it is, we’ll have to wait for when it eventually comes out.

SEE ALSO: OnePlus founder Carl Pei to launch his new company very soon

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Enterprise

OnePlus founder Carl Pei to launch his new company very soon

Something to do with the audio industry

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Last year, OnePlus, despite a renewed push for an expansive product lineup, shifted a massive portion of its head honchos around. Late last year, for one, OnePlus co-founder Carl Pei left the company for a then-unknown business venture. Now, we have an idea of what it is. Posted directly from the source, Pei is announcing his new business very, very soon.

On Twitter, Pei posted the official announcement: “Our new brand will be announced tomorrow at 11am London time.” That was almost 12 hours ago at the time of this writing, meaning the official announcement is coming practically 12 hours from now.

According to previous posts from the OnePlus founder, the new business venture will play around in the audio industry including music devices and accessories. Pei is already a known player in the industry, having spearheaded OnePlus’ forays into the audio business. Before he left, he presented the company’s take on wireless earbuds, the OnePlus Buds.

By creating a new company, Pei can focus on audio full-time. However, at this point, no one knows what the company will specifically make or even what it is called. All we know is that some investors seeded the venture with US$ 7 million.

Besides Pei, fellow co-founder Pete Lau also “exited” the company, albeit still working with other BKK companies in a joint venture to sync all of them together.

SEE ALSO: OnePlus co-founder Carl Pei leaves the company

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