News

Realme accused of taking too much “inspiration” from Xiaomi

How valid is Xiaomi’s argument?

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This week, popular rapper and entrepreneur will.i.am accused Microsoft of stealing his company’s earbuds design. The newly launched Surface Earbuds look eerily similar to the startup’s design that was unveiled way back in 2015. This has sparked an international debate on tech companies getting too inspired from each other.

Xiaomi India’s Head of Marketing, Anuj Sharma has accused Realme of taking too much inspiration from Xiaomi’s marketing creatives. He further goes on and asks his counterpart Francis Wang, CMO of Realme, to “value the time & creativity that goes into designs.”

 

Francis responded to Anuj and said, “no doubt that there is a lot of mutual appreciation on both sides.” Going with a warmer tone, he asked Anuj to meet him soon for some south-Indian food.

 

While the two employees ended the battle in two tweets, fans and tech enthusiasts have been ecstatic. Many are calling Xiaomi a hypocrite because the brand has been accused of taking too much inspiration from Apple since its inception.

In India, Xiaomi has been on a steady roll enjoying a quarter of the market. Realme, too, has been performing extraordinarily well and giving a tough competition to Xiaomi.

On many occasions, we’ve seen fans of these companies troll the rivals and discussions often get intense. The two companies also call-out each other at launch events and this tussle has been most beneficial for the end-user.

While there’s no end to these debates, we need to start valuing creativity and discourage cloning. Instead of trying to outbid each other by incremental upgrades, it’ll be beneficial for all if companies spend more on their in-house research and development.

Accessories

realme Buds Q ‘for Gen Z’ now official

Budget TWS earphones that do not look like AirPods

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realme Buds Q

It’s always refreshing to see a pair of TWS earbuds that looking nothing like Apple AirPods. That’s exactly what the realme Buds Q is.

The realme Buds Q was designed by José Lévy — the cooperated designer of Hermès and the art director of the realme Design Studio. Like their entire product range, this is primarily targeted at the youth (Gen Zs).

realme says Lévy took inspiration from the round cobblestones found along the shores of Normandy beach where he spent most of his youth. He and the realme team iterated the design over 200 times. They fine-tuned the curvature of the G3 curve just to give users a cobblestone-like design that is mellow and comfortable.

On the specs end, the realme Buds Q has a 10mm Large Driver and Dynamic Bass Boost. With the charging case, you should get up to 20 hours of music playback. The buds could also go on for three hours of single continuous calling time, four and a half hours of single continuous music listening time, five hours of single continuous gaming time, and six hours of single continuous video streaming time.

Pricing and availability

The realme Buds Q will be available starting September 30 and retails for PhP 1,490. It comes as a freebie for the first 10 buyers of the realme 7 Pro and is discounted by PhP 500 on Lazada only on September 30.

SEE ALSO: realme 7 Pro review | realme 7 review | realme Buds Q hands-on


BUY THE REALME BUDS Q HERE

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News

realme 7 series launches in the Philippines

Another pair of noteworthy midrangers

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Well, that was fast. After launching the realme 7 series in India, the brand is now bringing its latest devices to other markets. Now, realme is bringing the realme 7 and realme 7 Pro to the Philippines.

The launch of the realme 7 series towards the end of September puts it almost within six months of launching the popular realme 6 series into the country. By all aspects, the realme 7 seriesis a marginal improvement over the realme 6 series. However, this upcoming smartphone is a likely contender for the best value midranger again, thanks to its specs and competitive pricing.

realme 7 Pro

Upfront, the 90Hz refresh rate has been retained on the 6.4-inch FHD+ AMOLED display. A Qualcomm Snapdragon 720G is now powering the device. Also new for the realme 7 Pro is faster wired charging thanks to 65W SuperDart charge that can charge the smartphone from 0 to 100% percent in just 34 minutes.

The quad cameras also got some upgrades. The newer and bigger IMX682 64MP imaging sensor replaces the one on the realme 6 Pro. The rest of the setup practically remains the same. However, the quad-camera setup now resides on a refined camera bump design that looks in line with other midrangers released recently.

The secondary ultra-wide selfie camera is gone now. In place, realme bumped the primary selfie camera to 32MP, which is double the resolution of the realme 6 Pro.

realme is also touting the 7 Pro as the first smartphone in the world to receive a TÜV Rheinland Smartphone Reliability Verification. We don’t exactly know what this certification does to a smartphone, but the brand is touting a much reliable device for everyday use.

realme 7

The realme 7 has a 6.5-inch LCD display with a 90Hz refresh rate and Gorilla Glass 3 protection. Powering the phone is a MediaTek Helio G95 processor with up to 8GB RAM and 128GB storage.

It includes the same camera setup that’s found on the elder sibling. However, it gets a bigger 5000mAh battery with 30W fast charging. realme claims it can fully charge the phone within 65 minutes. For authentication, a side-mounted fingerprint scanner is provided.

Pricing and availability

The realme 7 series will be available nationwide starting September 30. Pricing and special offers are as follows:

realme 7 pro (8GB+128GB) — PhP 17,990
realme 7 (8GB+128GB) — PhP 14,990

Purchase the realme 7 Pro in stores nationwide from September 30 to October 4, 2020 to get an automatic umbrella and a realme Band worth PhP 2,390.

Home Credit

  • Starting September 30
  • realme 7 8+128 and realme 7 Pro 8+128 are available via 0% interest installment plans of 6 and 9 months.
  • Special Offer: First 10 purchasers of the realme 7 Pro will be getting free realme Buds Q worth PhP 1,490, while the first 10 purchasers of a realme 7 will get free Buds Classic worth PhP 590.

E-Commerce Partner: Lazada

  • September 30, 1PM
  • First 200 purchasers of realme 7 Pro via the dedicated product page will get free realme Buds Q worth Php1,490
  • realme 7 is PhP 500 off on September 30
  • realme Buds Q is PhP 500 off on September 30

Credit Card Installment

  • 6 and 12 mos 0% interest via all major credit cards in participating stores nationwide

SEE ALSO: realme 7 Pro review | realme 7 review | realme Buds Q hands-on


BUY THE REALME 7 PRO HERE
BUY THE REALME 7 HERE

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India

Xiaomi launches Mi Smart Speaker, Mi Band 5, soap dispenser

Extremely handy products

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Mi Band 5

At its annual Smart Living event, Xiaomi further expanded its lifestyle lineup in India and launched a host of new products like the Mi Smart Speaker, Mi Automatic Soap Dispenser, Mi Athleisure Shoes, and Mi Smart LED Bulb. The new additions will complement current offerings like smart TV, air purifier, and more.

Mi Smart Speaker

Starting with the Mi Smart Speaker, it has a 63.5mm driver, 12W speaker, and a dedicated audio processor for superior output. Obviously, at the heart of it is Google Assistant, but the device’s affordable price makes it a lucrative catch in the developing markets.

The speaker gets a Texas Instruments’ TAS5805M Hi-Fi Audio processor and is fully integrated with the Google Home ecosystem. The device can be a solid competitor to Amazon’s Echo lineup of devices that run on Alexa digital assistant. You can use the speaker as a standalone unit or connect it with your TV or phone.

The Mi Smart Speaker is available for INR 3,499 (US$ 48) at an introductory price, while the actual retail cost is INR 3,999 (US$ 54). Users also get a year of Gaana’s premium streaming subscription for free.

Mi Automatic Soap Dispenser

It’s a pretty standard soap dispenser that isn’t connected to the internet but plays a critical role in the time of Coronavirus. Xiaomi has established its brand in the country and is now ready to leverage its existing supply chain to further push ecosystem products. The Mi Automatic Soap Dispenser fits right in.

On the technical front, the infrared scanner can sense a distance of 60-90mm and dispense soap within 0.25 seconds. A 300ml soap bottle can give you 375 washes, according to the company. The fairly simple product retails for INR 999 (US$ 14).

Mi Smart Band 5 or Mi Band 5:

The Mi Band is one product lineup that doesn’t get priority in India. The affordable fitness tracker is now finally available in India, following its global launch four months ago. We’ve already covered the tracker in the past and it continues to be an all-time favorite due to its inexpensive price.

The Mi Smart Band 5 is priced at INR 2,499 (US$ 34) and will be available in Black, Navy Blue, Teal, Purple, and Orange strap color options via Mi.com, Amazon, and retail stores.

Lastly, Xiaomi also launched Mi LED Smart Bulb that’s rated for 7.5W, emits more than 800 lumens of light, and has a service life of more than 15,000 hours. It can be connected to Google Assistant as well as Amazon’s Alexa. The bulb retails for INR 499 (US$ 7).

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