Cameras

Xiaomi is thinking about acquiring GoPro

For the better?

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Here’s a piece of news we weren’t expecting: Xiaomi is apparently considering to acquire action camera maker GoPro.

This development has sparked a lot of talk about the pros and cons of this acquisition and what it could mean to both sides.


For one, GoPro’s has been declining in recent years because of poor sales and failed products. For context, GoPro was valued at more than US$ 10 billion during its peak, and is now only at US$ 761 million.

The Information claims that the struggling camera manufacturer could still manage to receive US$ 1 billion to match the Hewlett Packard acquisition of Palm back in 2010.

If everything falls into place, both sides could benefit. GoPro’s product growth has been stagnant since its early beginnings, releasing what has practically been the same tiny action camera with incremental boosts in features each year.

Xiaomi could be the savior GoPro needs, and may also gain from the technologies GoPro has in place. The Chinese brand is fond of investing in products not related to their own lineups; several startups launch under the guidance of Xiaomi without the company’s actual branding.

GoPro recently released the affordable US$ 199 Hero to stay competitive. The Hero 6 Black is the company’s current flagship product.

Cameras

DJI debuts the Osmo Action, their first action camera

This is DJI’s direct answer to GoPro

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DJI Osmo Action | Image credit: DJI

When DJI released the Osmo Pocket months ago, everyone went crazy because it’s the only stabilized camera that can fit in anyone’s pocket. Now, DJI has announced another camera creation, the Osmo Action.

It looks very similar to GoPro’s action cameras, which serves the purpose — to become its direct rival. The Sony RX0 II is a noteworthy competitor, too.


Focusing on the camera, it can shoot videos of up to 4K resolution at 60fps. The lens is composed of three aspherical layers which reduce glare and distortion. It even has an anti-fingerprint coating that also repels water, oil, and other smudges while shooting. In harsh light conditions, it can shoot with enhanced HDR. You can attach a neutral-density (ND) filter on it as well.

DJI Osmo Action | Image credit: DJI

So done with gimbals? The Osmo’s action camera has RockSteady technology that combines electronic image stabilization with other complex algorithms in order to achieve shake-free footage. The camera can survive the extremes — up to 11m (or 36ft) in the deep waters, and as cold as negative 10 degrees Celsius when shooting with the device.

The camera features various creative shooting modes like 8x slow motion and the Custom Exposure Mode that can shoot as long as 120 seconds — great for capturing the dazzling night sky. A Timelapse Mode is present, as well as a Timed Shooting Mode with support for shooting RAW file format.

DJI Osmo Action | Image credit: DJI

The device is equipped with dual screens: one at the back for controlling the device and another in the front for framing yourself. With DJI’s custom ActionOS, you can use voice control to power up and operate the device. It has a Custom Mode which lets you choose your frequently used shooting modes, while a QuickSwitch button (labeled as QS) is present to let you switch modes in an instant.

The Osmo Action is priced at US$ 349, which is about the same price as the GoPro Hero 7 Black today.

SEE ALSO: DJI Osmo Pocket Review

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Cameras

Samsung announces the world’s first 64-megapixel phone camera

Better cameras are coming!

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For a while now, the smartphone photography business has hovered around 48-megapixel cameras. Last year, the market released the first 48-megapixel smartphone cameras. Since then, more smartphones have adopted the new standard. Of course, progress never stops.

Already, Qualcomm is anticipating even greater heights for smartphone photography this year. Fulfilling the prophecy, Samsung has announced the first 64-megapixel camera sensor. The brand is expanding its 0.8μm lineup, adding the 64-megapixel Samsung ISOCELL Bright GW1.


Much like other 48-megapixel sensors today, Samsung’s new shooter uses the contemporary pixel-merging Tetracell technology. Further, the sensor will improve HDR shooting capabilities. The GW1 supports an HDR of up to 100dB. According to Samsung, the current industry standard goes up to only 60dB. (The human eye can detect up to 120dB.) Samsung’s HDR images should look more realistic compared to other market offerings.

Similarly, the GW1 optimizes collected light. Basically, the sensor should have fewer problems in low-light conditions. Image sharpness is supposedly sharper as well.

For video taking, the GW1 supports Full HD recording, shooting at up to 480 frames-per-second. The new feature is a huge improvement for slow-motion videos.

Besides the 64-megapixel GW1 sensor, Samsung is also releasing a new 48-megapixel ISOCELL Bright GM2. Though lower, the 48-megapixel sensor also offers the same capabilities as the GW1.

Currently, Samsung is sampling the new sensors for the market. The brand expects to proceed with mass production in the second half of the year. Unfortunately, Samsung has not revealed which smartphones or brands are on the market. Regardless, the new development is a huge and speedy step for smartphone photography. If Qualcomm’s other predictions ring true, we’ll see 100-megapixel cameras soon, too.

SEE ALSO: Samsung Galaxy A20 Hands-on: One of the familiar faces

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Cameras

Sony A6400 Unboxing and Hands-On

Our vlogging camera of choice

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“What camera do you use to make your videos?”

If you follow us on social media, you’d know it’s the Sony a7S II as well as a whole set of Sony lenses. It’s an amazing camera, but a flippy screen would make it so much better so that filming yourself when alone would be a whole lot easier. The Sony a6400 has exactly that.



This feature was produced in collaboration between GadgetMatch and Sony Philippines.

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