News
M4 iPad Pro and M2 iPad Air are now available in the Philippines
Together with Power Mac Center’s generous discounts and deals
Just a month after Apple’s announcement, the newest 2024 M4 iPad Pro and M2 iPad Air are now here in the Philippines!
Power Mac Center has got you covered not just with these new power-packed iPads, but also with all the exciting deals and freebies they have in-store for everyone — literally and figuratively.
Thinpossible
Gone are the confusing days of 10.9 and 12.9-incher iPads. ICYMI, the new 2024 M4 iPad Pro and M2 iPad Air now come in two common sizes: a “regular” 11-inch model and a larger 13-inch variant.

Other than having a larger-sized iPad Air for the first time in forever, the new Air is also supercharged by the new M2 chip (coming from the older A14 Bionic from 2020 and M1 chip last 2021).
Meanwhile, the iPad Pro debuts with M4, Apple’s latest Silicon chip offering — and the first device to have it.
Apple has also reorganized the camera layout in the new iPad Pro by moving the front camera from the top to its side. On the back, it has also omitted the ultra-wide lens in favor of a better flash unit and ambient light sensor.

The new iPad Pro also boasts the “most advanced” Ultra Retina XDR display with Tandem OLED tech, bringing the best in visual clarity and superiority.

Moreover, the M4 iPad Pro is the thinnest iPad to date — even thinner than the iPad Air! It’s precisely 5.1mm for the 13-inch model and 5.3mm for its 11-inch counterpart.

Lastly, there’s also the Apple Pencil Pro meant for the full-on pros. With new and upgraded sensors also mean new functions and features not just meant for note-taking, but also when it comes to doing art.
Imagine on iPad
Now that we’re on the topic of art, Power Mac Center’s #ImagineOniPad wants to highlight all the infinite possibilities you can do with your iPad — regardless if it’s for work or play.

First in the masterclass is the illustrator/designer Jethro Olba — the mastermind behind the #ImagineoniPad illustration you see above.

He told everyone how the iPad was involved every step of the way — whether it’s for a grand brand collab or just for his passion-driven projects.

Jethro has also proved how the iPad helped him expand his entire portfolio that made him bag numerous partnerships and collaborations with brands — particularly those on the streetwear side.
And as a visual artist, the iPad’s color-rich display paired with the combination of natural-looking brushes, as well as the existence of tools like Procreate, Adobe Fresco, and Figma, all helped him accomplish stuff that he can’t imagine doing on “just” an iPad.

On the other hand, singer-songwriter slash all-rounder musician Noah Raquel had a different experience approach.
Just like most of us, the pandemic has blocked him to take the path he wanted to pursue. But with the continuous rise of TikTok paired with his innate talent in music, he tried doing what was something unimaginable.

From borrowing his mom’s iPhone to record several types of voice recordings during the late night. Making use of a real bread to re-create a quirkier cover of Sabrina Carpenter’s Espresso. All the way to actually using Logic Pro to create a song produced solely by him.
This made the recognition he deserves and even got tapped by PMC for the wonderful talent he’s continually showcasing over these years through several platforms enjoyed by millions and billions of users worldwide — especially in the advent of social media and content creation.
Pricing and Availability
The M4 iPad Pro is available in either Space Black or Silver colorways.

These are its pricing and storage configurations — including the higher-end 1/2TB models in either Standard or Nano-Texture Glass options.
M4 iPad Pro |
11-inch | 13-inch | ||
| Wi-Fi | Wi-Fi + Cellular | Wi-Fi | Wi-Fi + Cellular | |
| 256GB | PhP 76,990 | PhP 91,990 | PhP 94,990 | PhP 108,990 |
| 512GB | PhP 91,990 | PhP 106,990 | PhP 108,990 | PhP 122,990 |
| 1TB Standard | PhP 121,990 | PhP 136,990 | PhP 136,990 | PhP 150,990 |
| 1TB Nano-Texture | PhP 128,990 | PhP 143,990 | PhP 143,990 | PhP 157,990 |
| 2TB Standard | PhP 151,990 | PhP 166,990 | PhP 164,990 | PhP 178,990 |
| 2TB Nano-Texture | PhP 158,990 | PhP 173,990 | PhP 178,990 | PhP 185,990 |

Meanwhile, the M2 iPad Air are available in several color choices like Starlight, Blue, Purple, andSpace Gray.
M2 iPad Air |
11-inch | 13-inch | ||
| Wi-Fi | Wi-Fi + Cellular | Wi-Fi | Wi-Fi + Cellular | |
| 128GB | PhP 45,990 | PhP 55,990 | PhP 57,990 | PhP 68,990 |
| 256GB | PhP 52,990 | PhP 63,990 | PhP 65,990 | PhP 75,990 |
| 512GB | PhP 67,990 | PhP 78,990 | PhP 80,990 | PhP 90,990 |
| 1TB | PhP 82,990 | PhP 93,990 | PhP 95,990 | PhP 105,990 |
Fantastic Freebies + Deals
From June 21 to 23, 2024, Power Mac Center is offering limited-time deals and fantastic freebies at the 4th Apple Premium Partner store located in SM Megamall. These include:
- A free PanzerGlass Screen Protector
- Anker SoundCore R50 True Wireless Earphones
If you apply for a UnionBank credit card in-store and get approved the same day, you can use it and get PhP 10,000 off your M4 iPad Pro or M2 iPad Air as long as you have a minimum spending of PhP 50,000 on a 24-month installment basis with 0% interest. This offer is valid only until June 30, 2024.

That’s not all! You can even trade in your old iPad from June 21 until July 31, 2024 through their UpTrade program. This gives you an additional trade-in value of up to PhP 3000. This deal isn’t limited to Power Mac Center Premium Centers as it’s available across all PMC branches and The Loop stores nationwide.

Moreover, one lucky buyer who will purchase either the M4 iPad Pro or the M2 iPad Air between June 21st to June 30th has the chance to score PhP 30,000-worth of PMC GCs (Gift Certificates). This raffle is open not just to physical stores but also through their web stores.
Lastly, buying either of the two new 2024 iPads until August 31, 2024 can earn 1 Infinite members raffle entries to the Miles and Milestones: The 30th Anniversary Raffle — with a brand new BYD ATTO 3 EV (Electric Vehicle) as the grand prize.
Lifestyle
Nike’s Alphafly 4 is built for the part of the marathon ~that actually hurts~
Made to protect your stride when fatigue sets in.
Every marathoner knows the exact moment the race truly begins.
It’s not at the starting line amidst the early morning excitement, but around the 32-kilometer mark, when your legs begin to feel heavy and your form starts to fall apart.
Nike designed its latest marathon racer specifically for that critical window. The Alphafly 4 shifts the focus away from chasing sheer top-end speed, targeting instead the physical breakdown that happens late in a long run.
By studying how fatigue alters a runner’s mechanics over time, Nike rebuilt its flagship distance shoe to help athletes maintain their stride when energy starts to dip.
Holding the line when fatigue sets in
On the road, the shoe operates as a complete, unified system designed to protect your stride.
A redesigned Atomknit upper wraps the foot with breathable support, using targeted midfoot cables and an integrated heel unit to keep your fit secure without adding unnecessary weight or friction over long distances.
Underfoot, the new ZoomX LT foam layer works alongside Nike’s contoured carbon-fiber Flyplate. The lighter foam returns maximum energy with every footfall, while the plate smooths out your rolling motion.
Together with dual forefoot Air Zoom units and a durable Fast Shot outsole, the setup keeps your cadence consistent and your legs feeling fresh well into the back half of the race.
As Emily Farina from the Nike Sport Research Lab notes, their goal was to help runners stay confident, balanced, and capable from the start line all the way to the finish.
Built on the miles that came before
That focus on real-world endurance stems directly from athlete testing.
Nike developed the shoe using feedback from its Project Dreamweaver initiative and extensive trials with women distance runners, prioritizing stability and comfort alongside high performance.
The lineage carries significant weight. The Alphafly family has grounded some of distance running’s greatest moments, from historic sub-two-hour efforts to major course records.
With the Alphafly 4, that legacy translates directly into everyday marathon training, helping athletes hold their target pace just a little bit longer. Marathoners won’t have to wait long to feel the difference on race day.
The Nike Alphafly 4 drops in an early, limited release on September 17 at nike.com, followed by a wider global release on October 29 online and at select retail stores.
Entertainment
SEGA, Netflix announce Crazy Taxi film adaptation
1st in planned slate of film adaptations, including Sonic and STRANGER THAN HEAVEN
SEGA and Netflix have announced a new Crazy Taxi film adaptation. This will usher in a new collaboration era with the parties also developing adaptations for Sonic and STRANGER THAN HEAVEN.
Such a slate of future adaptations reflects the range of SEGA’s library as it draws on Netflix’s experience bringing beloved game worlds to new audiences.
The first project features Crazy Taxi, which will be written by Dan Gregor and Doug Mand. The beloved writing duo was behind the 2025 reboot of The Naked Gun.
Also on board to help helm the production are the same visionaries behind the Sonic franchise: Neal H. Moritz, Toby Ascher, and Toru Nakahara.
Crazy Taxi has been an arcade hit since 1999, putting players behind the wheel of a fearless cabbie racing the clock through chaotic city streets.
There’s flying off ramps, dodging traffic, and chasing tips with punk-rock energy that has become the series’ signature.
The latest title in the franchise, Crazy Taxi: World Tour, is set for a 2027 release. You can watch its trailer below:
Finance
HONOR, Fidesmo partner for contactless payments across Europe, Middle East
Enabling contactless payments on the HONOR Watch 6
HONOR and Fidesmo have partnered to launch contactless payments across Europe and the Middle East on the HONOR Watch 6.
Powered by Fidesmo Pay, the integration enables users to connect an existing Mastercard or Visa card to their watch and complete contactless transactions directly from the wearable device.
This brings Fidesmo’s network of over 900 banks and financial institutions to HONOR’s customers. Users can connect an existing card to the HONOR Watch 6 instantly through the HONOR Health App, which installs a unique token directly onto the watch.
Acting as a secure reference to the payment method, this token allows customers to pay without storing their actual payment details on the device. Once installed, users can tap the watch at any
contactless terminal to pay, just as they would with a card or phone.
HONOR joins a group of device partners that already includes Swatch, Polar, and Mondaine as Fidesmo continues to build momentum across categories.
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