After pop-up shops and showrooms, Google finally opened its first physical retail store in the city that never sleeps.
Located on 15th and 9th by Chelsea Market in Manhattan, the Google Store in NYC offers a hip and smart experience echoing the vibe of its trendy community location.
Earlier this week GadgetMatch was invited to a special preview. Here is what we saw.
A spectacle of architecture and technology
The new Google Store features floor to ceiling glass that allows a glimpse of its sophisticated exteriors.
A Google campus bike is parked outside the store.
Come on, let’s have a look.
My senses are… overwhelmed
The Google Store is intended to be both a space where one can experience the entire range of Google hardware, and a shop for those wanting to take it all home.
From Pixel phones and Nest products to Fitbit wearables and even Pixelbooks — there’s a lot to explore and experience.
An interactive exhibit
There’s a 17-foot-tall circular glass structure near the main entrance called the Google Imagination Space. It’s a set of custom interactive screens featuring rotating exhibits of the best of Google’s products and technologies.
It was designed and engineered with local New York partners so you can probe the possibilities of Google Translate and the capabilities of machine learning. You can try a real-time translation of your speech into 24 languages simultaneously when you speak to the exhibit. If you want to know the technology behind it, the exhibit will also showcase the hows.
The Nest Living Room
The Google Store lets you play on their sandboxes. One is the Nest Sandbox, decorated as a simulated living room filled with Nest products.
You can explore how Nest provides useful solutions that you can apply — should you decide to build your own Nest smart home.
It’s definitely social-media-worthy, in case you ever want to drop by.
Of course, there’s a dedicated space for those who love playing games. You can freely experience and game on Stadia through the Stadia Sandbox.
The whole vibe speaks futuristic and contemporary!
While Apple has a video wall called The Forum as a center stage for creativity, Google has a Workshop Space that caters to various events such as family storytime, Nest cooking demos, Pixel photography lessons, YouTube concerts, and the likes.
Commitment to sustainability
Sustainability is always at Google’s core — whether it’s their technology, hardware, or even a physical store. Every element of the Google Store was meticulously considered and selected. From the materials, building processes, mechanical systems, and more.
For instance, each lighting fixture is energy-efficient — working with the U.S. Green Building Council to achieve a LEED Platinum rating, the highest certification within the Leadership in Energy and Environmental Design green building rating system.
All the help that you need
There’s also a Here to Help support desk, complete with associates that will help assist your needs, answer all your questions regarding technology, and aids you on an on-site repair of your Pixel smartphone.
The Google Store opens its doors for business starting June 17, 2021 at 10 a.m. Eastern. You may visit it at 76 Ninth Avenue in Chelsea, Manhattan, New York City.
All photos by GadgetMatch.
Samsung is increasing the prices of its chipsets
Others have already accepted
Shortages are still plaguing the tech industry. Because of various lockdowns throughout the past few years, new devices haven’t met the surge of demand from consumers. Besides not delivering devices, companies also deal with a loss in profit. Inevitably, that lost profit would rear its head in another way. Samsung, a major player in the chipmaking industry, has decided to up its chipset prices.
First reported by Bloomberg, Samsung is renegotiating the prices of its chipsets. If successful, the company’s clients will reportedly pay between 15 to 20 percent more to get their components. Additionally, chips made on legacy nodes will likely pay more in the end.
According to the report, some clients, currently unnamed, have already agreed to the price increase. Others are still in the process of negotiations. Though it’s certainly more expensive, the current forecast speculates that most clients will likely take the new deal. For one, other companies have already upped their prices as well. Samsung isn’t alone. However, the South Korean company has an advantage: more high-tech machines resulting in better chips and faster production.
Of course, the story doesn’t end there. While some clients have already accepted, there is no indication as to who will ultimately shoulder the brunt of the price increase. Will this mean more expensive devices in the future, or will companies graciously take a lesser margin of profit?
Qualcomm unveils its plans for Wi-Fi 7
Can reach up to 33Gbps speeds
The transition from 5G to 6G shouldn’t be the only thing we’re excited for. Companies are also working on huge improvements for Wi-Fi. Because of the ongoing popularity of 5G, not a lot of the spotlight was shone on the current Wi-Fi 6 and 6E standards. However, home internet is just as important. Now, the future wants to make things even faster. Qualcomm has announced the next chips to introduce Wi-Fi 7.
Recently, the company officially revealed the Wi-Fi 7 Networking Pro Series. The lineup will eventually don the future of routers for a variety of environments including home and enterprise use. According to Qualcomm, the chips will reach speeds of up to 33Gbps with stabler connections and lesser interference. They will support 2.4GHz, 5GHz, and 6GHz channels.
For reference, Wi-Fi 6 and 6E can reach only up to 9.6Gbps speeds. Though the jump is certainly dramatic, reaching higher speeds is crucial in today’s time when 4K streaming is quickly becoming a norm.
Of course, patience is key. Amid Qualcomm’s announcement, Wi-Fi 7 isn’t exactly here yet. Both networks and router makers haven’t released any products for the standard. However, some sources, like MediaTek, are currently predicting 2023 as a target date for the new standard’s launch in some capacity.
Samsung announces UFS 4.0
Coming to smartphones and smart cars
While most consumers focus on the number of gigabytes a smartphone has, a lesser known specification is quietly improving a user’s experience. If you’ve owned any recent Samsung phone, you might have noticed “UFS 3.1” in the specs. Universal Flash Storage helps the smartphone process data faster. Now, Samsung has launched an improved version of the standard: UFS 4.0.
Announced recently, the new standard promises an impressive improvement from the current one. UFS 4.0 reportedly reaches up to 23.2Gbps per lane, double the speeds of UFS 3.1. While the latter finds its home in the Galaxy S22 series, the former will try to find its way into automotive and VR applications.
BREAKING: Samsung has developed the industry's highest performing Universal Flash Storage (UFS) 4.0 storage solution, which has received JEDEC® board of director approval. What is UFS 4.0 and what does it mean for the future of storage? Read on to learn more. pic.twitter.com/4Wxdu0J2PD
— Samsung Semiconductor (@SamsungDSGlobal) May 3, 2022
Using Samsung’s 7th-generation V-NAND technology, the standard can deliver sequential read speed of up to 4200MB/s and write speeds of up to 2800MB/s. Storages with the standard will also come in various capacities up to 1TB.
Samsung will produce the storage starting the third quarter of this year. With the timing down right, the standard will likely make its debut in upcoming smartphones from the company. Besides that, the company is also linking up with other companies around the globe for future partnerships with the standard. It aims to create a global ecosystem helped by the new standard.
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