News
POCO F7 now official: Pricing in US, UK, Singapore, Philippines
Flagship power, intelligent performance
The POCO F7 is now official worldwide. Powered by the new Snapdragon 8s Gen 4 mobile platform, the POCO F7 is poised to exceptional power and efficiency for users.
The latest gaming smartphone comes in Black, White, and Cyber Silver colorways and two storage configurations.
Pricing are as follows:
United States
- 12GB+256GB: US$ 399 (Early Bird: US$ 339)
- 12GB+512GB: US$ 449 (Early Bird: US$ 399)
United Kingdom
- 12GB+256GB: £ 389 (Early Bird: £ 319)
- 12GB+512GB: £ 429 (Early Bird: £ 359)
Singapore
- 12GB+256GB: SG$ 559 (Early Bird: SG$ 529)
- 12GB+512GB: SG$ 599 (Early Bird: SG$ 579)
Customers in Singapore can also take advantage of an additional online voucher worth SG$ 30 for further price reduction.
The POCO F7 is available at mi.com, as well as Lazada and Shopee.
Philippines
In the Philippines, the POCO F7 is available as a Shopee exclusive in three colors. The special price from June 24 to 30 can be unlocked by claiming vouchers up to PhP 2,000 off.
- 12GB+256GB: PhP 17,499
- 12GB+512GB: PhP 19,499
Flagship power, intelligent performance
At the core of the POCO F7 is the Snapdragon 8s Gen 4 mobile platform built on an all-big-core CPU architecture.
This processor enables faster, more efficient processing. It achieves a performance improvement of over 30% over the previous generation.
Complementing this is a 6000mm² 3D Dual-Channel IceLoop System with the biggest Loop Heat Pipe ever used in a POCO device.
For heavy users, the POCO F7 comes with a 6,500mAh battery, the largest yet in a POCO F series.
This battery supports 90W HyperCharge for an 80% charge in just 30 minutes. Users can also leverage 22.5W reverse charging.
The POCO F7 runs on Xiaomi HyperOS 2. For gaming, WildBoost Optimization 4.0 brings further enhancements with support for 1.5K Super Resolution and Smart Frame Rate of up to 120fps for Genshin Impact.
Another key improvement is the Surge T1s signal tuner, which enhances cellular performance and boosts Wi-Fi and Bluetooth stability. This way, the POCO F7 stays reliably connected.
In front of the phone is a 6.83-inch 1.5K display with up to 3200 nits of peak brightness. With Sunlight Display 4.0, the panel enhances contrast in real time for vivid and accurate visuals.
The display also comes with a slew of eye care certifications, as well as optimization for touches while wet.
Pro-level photography
For its camera package, the POCO F7 has as 50MP Sony IMX882 main camera with OIS. The phone also supports 26mm, 35mm, and 52mm focal lengths for portrait photography.
Features like UltraSnap and Live Photo further elevate the shooting experience. A new AI function, AI Beautify, also enhances image quality by refining tone, clarity, contrast, and brightness levels.
Moreover, the camera interface has been redesigned for clearer navigation and a smarter user experience.
Design that moves, build that lasts
The POCO F7’s design language is inspired by speed. The device features a streamlined surface, a sleek CNC-integrated aluminum alloy frame, and a glass back cover.
The bezels have also been reduced for a 94.23% screen-to-body ratio. Around the back, a blade-like neon flare camera deco showcases precision and a sense of motion.
A golden-angle tangent line then divides the panel for a more balanced and harmonious look.
Meanwhile, the POCO F7 Cyber Silver Edition blends geometric accents with a futuristic edge.
Its mechanical-style overlay and prominent Snapdragon logo above the division embody the raw power driving the device.
Enterprise
Google illegally destroys 250,000 trees for a single AI data center
This is what we stand to lose with data centers.
In the Philippines, it’s illegal to cut down a single tree without a permit. It’s a constant reminder that the preservation of nature should be a civil, besides being a moral, obligation. And yet, corporations are seemingly immune from obligations and morals. Google, the company that used to stand for “Don’t be evil,” shows off its true colors by illegally cutting down 250,000 trees in Finland for a datacenter.
As first reported by The Guardian, Finland is now staring at 330 hectares of land suddenly denuded of around 250,000 valuable trees, all thanks to Google. A local ecologist has also said that the company killed a further 150,000 trees at a separate site.
The environmental desecration is part of Google’s multibillion-dollar push to build data centers all over the world for artificial intelligence. Google has since been ordered to stop the development in the country after Finland found that the company acted without securing the needed assessments and permits to clear the area.
Google brushed away the report by saying that they acted “on the best understanding we had of the legislation at the time.” The company also said that they are protecting the water quality at the affected sites and committed to replanting trees across 130 hectares, a pale comparison to the total area affected.
Other AI companies are also trying to weasel their way into other countries to build data centers. An example is the controversial Pax Silica in the Philippines. Finland now stands as a cautionary tale against the unimpeded and unsupervised growth of data centers for a service that no one asked for.
Don’t be evil, my ass.
As one of the wisest sages of the 2000s once said, “He was a punk, she did ballet. What more can I say?” Sometimes, opposites attract. Now, two of those opposites in the audio space are coming together: the punk Skullcandy and the ballet-loving Bose.
Today, Bose has announced its acquisition of Skullcandy. The latter will continue to operate as a separate brand but now officially under the Bose umbrella. Although, it’s not a new collaboration as the two brands have previously worked together on devices before. Skullcandy will just have more access to Bose’s technologies moving forward.
Alternatively, Bose will now have access to Skullcandy’s more varied audience. Compared to Bose’s focus on premium products, Skullcandy caters to more alternative lifestyles. Though the brand has since mellowed from its more radical roots, it is still known as one of the alternative brands.
Bose, on the other hand, is still a household name for home audio and noise-cancelling headphones. The new relationship between two polar opposites might be seen as a weird one, but it’s ultimately beneficial to both parties. Besides, both brands were very strong in the 2010s. Keeping both brands going is a boon to audiophiles of the past decade.
Gaming
Next Xbox might cost double the price of an Xbox today
The most expensive Xbox Series X costs $900. The next Xbox’s price might double that.
Buying a new gaming setup must be one of the most torturous things you can purchase these days. The rising price of chips has hampered the buying ability of many a consumer today. Sadly, that trend isn’t changing anytime soon. According to new reports, the next Xbox might cost double of what an Xbox costs these days.
The next console is currently codenamed Project Helix. Spearheaded by relatively new Xbox CEO Asha Sherma, Project Helix has hopes of being an all-around gaming machine capable of playing PC games besides console exclusives. Sharma obviously wants the platform to come back as a worthy destination for gamers.
That’s a monumental task, though, especially after the rising prices of chips are constantly threatening the prices of new devices. Now, according to a profile of Sharma published by Fortune, the next Xbox might cost as high as US$ 1,800. For reference, the limited 25th anniversary edition of the Xbox Series X currently costs US$ 899.
Should Fortune’s estimate hold true, a new console in the coming years is double the cost of the most expensive Xbox Series X variant available today. The next generation of gaming might be even more of a luxury than it already is.
Unfortunately, things aren’t getting better across the board. Gaming on PC and on PlayStation aren’t going to be much cheaper as the RAM crisis continues.
SEE ALSO: Xbox might get rid of physical discs too
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