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Qualcomm reportedly launching a new Snapdragon 700 chip soon

To fight against the Exynos 1080

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When the Snapdragon 888 launched earlier this week, a lot of people were surprised. Most industry watchers were expecting the Snapdragon 875, as per Qualcomm’s usual naming scheme. However, much like the chipset’s specs, the Snapdragon 888’s name teases good things to come for next year’s flagships. Apparently, we’re not done. Qualcomm is reportedly launching a new Snapdragon 700 chipset to compete against the Exynos 1080.

Leaked on Weibo, the upcoming processor will occupy an upper-midrange slot that was conveniently missing from this week’s big event. According to the leak, the chipset will debut sometime within the first quarter of 2021. Most importantly, new smartphones with the processor will ship immediately after the debut.

Though the leaker did not reveal a lot of details, the new Snapdragon 700 series will supposedly go one-on-one with Samsung’s Exynos 1080 chipset. If this is true, Samsung’s and Qualcomm’s new lineups are strangely positioned. For one, the natural assumption is that the Snapdragon 888 will compare against the Exynos 1080, matching flagship against flagship.

With a potentially strange discrepancy, either the Exynos 1080 won’t perform like a flagship or the Samsung hasn’t announced next year’s flagship Exynos yet. Either way, next year’s processor lineups are shaping up into new and surprising levels of excitement. Already, several smartphone makers are already committing resources towards the newly announced chipsets from both Qualcomm and Samsung.

SEE ALSO: realme Race will be one of the first phones to have Snapdragon 888

Enterprise

realme is reportedly going back to being an OPPO sub-brand

All scheduled phones will still launch on time, though.

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A popular story among Chinese smartphone brands is whenever a sub-brand spinning off into its own independent entity. A less common one is when an independent entity suddenly merges back into the main entity. And yet, that’s the story we have today. realme is reportedly going back to being a sub-brand of OPPO.

If you don’t remember realme’s time as a sub-brand, then it’s hardly your fault. It’s been a long while since realme was considered a sub-brand. In 2018, the brand spun off on its own to form one of the most popular names in the Chinese smartphone space.

Today, via Leiphone, realme will return to OPPO as a sub-brand. Current realme CEO Sky Li will still retain his responsibilities heading the brand. Plus, all products on the current release schedule will still come out as planned.

However, starting this year, realme will start reintegrating back into OPPO, particularly through the latter’s after-sales programs. OnePlus will also follow the same structure going forward.

Currently, realme has not officially announced the move. That said, we also don’t know how the brand will address the reported change. It’s possible that the shift is just internal and has no effect on how the brand faces the public. For now, only time will tell.

SEE ALSO: realme C85 with 7000mAh battery, 5G connectivity officially launches

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Samsung warns that tech prices might increase this year

And it’s all because of AI.

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The big story late last year was the skyrocketing prices of chips. Analysts are predicting that the demand for RAM will cause the entire industry to experience hikes this year. Some users, especially in the PC building scene, are already feeling the burn. PCs won’t be the only victims, though. Xiaomi is already expecting hikes across the board. Now, Samsung is adding its voice to the growing list of warnings about price increases.

During CES 2026, Wonjiun Lee, Samsung’s global marketing chief, confirmed that the memory shortages are, in fact, real (via Bloomberg). Moreover, the company is now evaluating whether more price hikes are needed this year for its products. Though Lee expressed regret over pushing the prices to consumers, the state of the industry might force the company’s hand.

Samsung’s opinion has a lot of weight. While other brands have also voiced out their opinions lately, Samsung itself is a producer of chips. If a chip supplier is already warning users of prices affecting them, the effect will likely cascade even more when it comes to device manufacturers.

The ongoing shortage of chips is a result of the overwhelming demand from companies looking to build and bolster AI-based servers. The business-to-business demand is notably different from how regular consumers, who will soon find it hard to buy their own devices, see it.

At the very least, Samsung has not confirmed any price increases yet. However, all eyes are on the next Galaxy Unpacked, when Samsung will launch its newest Galaxy products. Will prices increase or stay the same?

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TikTok finally gets a buyer in the United States

The deal targets a closing date in late January.

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iKKO Mind One

The year started with a ban. A day before Donald Trump started his second term, TikTok went dark, in anticipation of an impending ban. The platform quickly went back online, leading to an ultimatum that saw TikTok hunt for an American buyer to full stave off a definitive ban in the United States. Now, as the year ends, a buyer is finally here.

Via CNBC, TikTok has reportedly inked a deal to finalize a deal in the United States, as stated in an internal memo from CEO Shou Zi Chew. The memo, which was sent just this week, details a plan that will see the deal close by January 26, 2026.

Fifty percent of TikTok’s newly restructured U.S. arm will be held by a collection of American investors including Oracle, Silver Lake, and MGX. Meanwhile, already existing investors of TikTok will hold 30.1 percent. Finally, ByteDance will retain 19.9 percent.

Additionally, TikTok’s algorithm in the United States will be retrained with American data. The American arm will also handle the country’s “data protection, algorithm security, content moderation, and software assurance.” Oracle will be the “trusted security partner” in charge of making sure the company keeps within regulations in the country.

With a deal pushing through, the long-running TikTok saga in the United States might finally come to a close.

SEE ALSO: US, China have supposedly agreed on a TikTok deal

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