Cameras

Fujifilm Prints wants you to fall back in love with print

From single-use cameras to mobile booths, Fujifilm’s new lineup is reimagining how we capture and keep moments.

Published

on

Fujifilm Philippines just dropped a fresh new brand line and it’s giving full-on nostalgia with a modern twist.

Say hello to Fujifilm Prints, a product lineup designed to revive print culture in the Philippines and bring the magic of tangible memories back into focus.

Launched under the campaign tagline “Memories by Fujifilm,” the new collection aims to reconnect people with the joy of physical photos.

The act of shooting, developing, and holding a memory in your hands? There’s something powerful about that, and Fujifilm knows it.

Film is back

As analog photography continues to find its way back into the spotlight, Fujifilm Philippines is meeting the moment.

The new lineup reintroduces cult favorites like the Fujifilm QuickSnap, along with 35mm classics Fujifilm C200 and C400–films that defined an era of color, clarity, and character.

The QuickSnap is a one-time-use camera built for real-life moments: fast, spontaneous, and fun.

It’s pre-loaded with 135mm ISO400 color film and comes with 27 exposures. For those ready to dive into film photography, the C200 and C400 are back and better than ever.

The C200 is all about versatility and everyday use, while the C400 offers more flexibility in lighting and saturation for elevated, editorial-style captures.

Prints for play, work, and everything in between

But Fujifilm Prints isn’t just for hobbyists. It’s also thinking about how print can transform events and business experiences.

Case in point: the instax Biz Pop. This portable, pop-up booth turns events into print parties, letting guests snap and print memories on the spot.

It’s designed for brand activations, weddings, and pop-ups that want to leave a lasting impression (literally).

Fujifilm also introduced two sleek, next-gen printers made for speed and quality: the Fujifilm DX400 and CX3240. Whether you’re a creative pro, a small business owner, or an event organizer, these printers deliver fast, high-resolution results with flexibility that fits into modern workflows.

The bigger picture

Fujifilm Prints is a love letter to a way of capturing life that feels a little more human. It’s about remembering to slow down, to savor a photo, to pass it around or stick it on your wall.

And as we scroll faster than ever, maybe the timing couldn’t be better. After all, memories deserve more than just a place in the cloud. They deserve to be held.

Cameras

Osmo Pocket 4 makes a surprising appearance in public

Is the built-in light real?

Published

on

The DJI Osmo Pocket 3 might be the most popular camera in recent history. The tiny action camera constantly sells out, thanks to creators and would-be vloggers. Because of the current generation’s popularity, everyone is looking forward to the next-generation Osmo Pocket 4. Though it’s still unannounced, the new camera has suddenly made a surprising appearance out in the wild.

The leak shockingly comes from an authorized DJI retailer in Kuala Lumpur. Supposedly, a customer entered the store with what they claimed was an Osmo Pocket 4. The store, DronesKaki, even shot a now-deleted video of the unannounced camera, rescued by New Camera.

Based solely on the short video, the Osmo Pocket 4 looks and feels very familiar to those who’ve already used the Pocket 3. The three-axis gimbal system still keeps shots in place for taking videos while on the move. The 2-inch rotating screen looks identical to the current one, especially because of intuitive settings and controls.

However, the biggest standout is the built-in LED light sitting atop the camera. Despite how convenient and easy to use it is, the Pocket 3 doesn’t exactly shine in low-light conditions, prompting users to always bring an external flash. If the leak is true, the Osmo Pocket 4 cures this issue to some extent. (Built-in flashes aren’t usually standout solutions, but they can work in a pinch.)

Still, take the leak with a grain of salt. Though the store could have deleted the video because of a request from DJI, they could have also deleted it because it’s not the Osmo Pocket 4. At this point, we won’t know, but current rumors speculate that the camera is launching soon.

SEE ALSO: DJI Osmo Action 6 review: An adventurer’s best friend

Continue Reading

Cameras

Canon PhotoMarathon returns, introduces video, open categories

Happening on April 18 in BGC, Taguig

Published

on

The Canon PhotoMarathon is officially returning this year and is introducing more categories for enthusiasts to join in.

The 2026 edition, the 19th in the Philippines, will happen on April 18 at the BGC Amphitheater in Taguig City.

For the first time, Canon is opening the competition to non-Canon users. Even those with just smartphones can register. The brand has also added a video category.

Here’s a quick breakdown of the contest categories and their corresponding prizes:

Main Category (Photo)

  • Open to Canon users only
  • Prize: Canon EOS R6 Mark III with RF24-105mm f/4-7.1 IS STM

Open Category (Photo)

  • Open to all camera brands
  • Prize: Canon EOS R8 with 24-50mm

Video Category

  • Open to all camera brands
  • Canon Prize winner: Canon EOS R50 V
  • Non-Canon Prize winner: Canon Powershot V1

The full mechanics will be announced on the day of the competition itself to make it even more challenging for those taking part.

To join, simply download the Canon PH Delightful app, create an account, go to the Events tab and select the Canon PhotoMarathon banner. Registration is already open.

To build up hype for the upcoming event, Canon will host photowalks, school tours, and regional tours leading up to the PhotoMarathon.

These are designed to engage photographers at every skill level. Admission is free and open to all digital camera users.

Continue Reading

Cameras

Canon EOS C50 cinema camera price in the Philippines

Smallest, lightest cinema camera made for today’s filmmakers, creators

Published

on

Canon Philippines is capping the year strong with the release of the Canon EOS C50 in the market. The cinema camera is priced at PhP 189,998 for the body along with an XLR handle.

The Canon EOS C50 is designed for both filmmakers and creators who need mobility and professional-grade quality.

It has the same 3:2 Open Gate recording feature also on the EOS R6 Mark III, which gives users flexibility for post-production.

Creators can extract full 4K footage along with cropped 2K vertical or square versions from the same capture with the Simultaneous Crop Recording feature.

This is ideal for producing multi-platform content, like 16:9 landscape videos for YouTube then vertical shortform videos for social media.

Also, an added edge is the up to 7K 60p RAW recording capability on the C50, compared to just 7K 30p for the Mark III.

Filmmakers can also record at up to 4K 120fps should they need high frame rate captures. Recording in 4:2:2 10-bit is also available for rich color and flexibility in post-production.

In addition, the EOS C50 features dual CFexpress and SD card slots. 7K RAW can be saved to CFexpress while other formats can be saved to the SD card.

Different format, resolutions, and color sampling can be assigned for backup, distribution, or quicker edit-ready files.

Photo performance

For stills, users can take advantage of the 32MP CMOS sensor for capturing up to 40 shots per second (with electronic shutter).

The camera also supports pre-continuous shooting and AF performance improvements with its Dual Pixel CMOS AF II.

Enhancements include Auto setting, animals, vehicle priority, and eye AF, as well as the new left/right priority.

Moreover, the camera features Dual-Base ISO with Auto Selection, automatically switching between ISO 400 and ISO 3200 depending on the scene.

This ensures the highest signal-to-noise ratio while maintaining a wide dynamic range. Users can also manual select the ISO to match lighting conditions.

Professional interface

Onto its controls, the EOS C50 has a TIME CODE terminal, which is perfect for seamless multi-camera setups. It also features two XLR terminals and a handy control dial for professional audio input.

There are 14 assignable buttons, each thoughtfully positioned for quick, instinctive access while filming. There are about 100 customizable functions available so the camera can match a user’s workflow.

During the launch event, Canon Philippines demonstrated a wide range of scenarios for the EOS C50, including multi-angle live broadcasts with just one camera.

Continue Reading

Trending