News
Xiaomi 17 Pro Max takes a jab at Apple’s iPhone 17 Pro Max
Unapologetically similar with Xiaomi 17 and 17 Pro in the roster
The Xiaomi 17 and 17 Pro series were all announced today in China.
Without context, this is much like any other phone announcement.
But, in the grand scheme of things, Xiaomi’s latest announcement just came in a day after the awfully-named (and very mouthful) Snapdragon 8 Elite Gen 5 unveiling at the Snapdragon Summit in Hawaii.
To make it more odd, the Xiaomi 15T and 15T Pro global launch in Munich, Germany was also just a day ahead prior to this Mainland-exclusive launch.
Even weirder, they skipped the 16 lineup altogether.
So… where’s the Xiaomi 16?
Xiaomi was upfront with this change.
Skipping “16” was their strategic shift to directly rival the recently-announced iPhone 17 lineup. And if you thought it stops there, you’re wrong.
For the first time in forever, Xiaomi debuts their very first “Pro Max” model (not replacing the already-existing Ultra flagship).
To make the upfront rivalry more dramatic, both models of the Xiaomi 17 Pro series looked like the iPhone 17 Pro on steroids.
Like Apple’s iPhone 17 Pro and Pro Max, the all-new Xiaomi 17 Pro and Pro Max all have a “plateau”-like camera bar up top.
However, Xiaomi takes it to the next level by placing a 2.7 / 2.9-inch 120Hz AMOLED display on that cutout.
It’s like the MIX Flip 2’s cover display was transplanted onto both the 17 Pro and Pro Max models.
Much like any other flip cover screen, it functions as a digital watch, a selfie mirror, even widgets that you can fiddle every once in a while.
Xiaomi even sells an optional Game Boy-like Retro Handheld case for CNY 299 just so you can play games on that mini screen.
Base, Pro, Pro Max
The main differentiating factor of the Xiaomi 17 and 17 Pro series are their display sizes: Both the base and Pro models have smaller screens at 6.3 inches. The difference? base has OLED, Pro has AMOLED.
Meanwhile. the 17 Pro Max, as expected, directly competes against Apple’s offering with its ginormous 6.9-inch AMOLED panel.
That’s protected by Xiaomi’s Longjing Glass 3.0 whereas the other two only have the first-gen glass protection.
All of them have second-gen LIPO screen technology which makes their bezels ultra-narrow at impossibly 1.18mm.
There’s also 1.5K resolution, adaptive 1~120Hz refresh rate, DC Dimming, and 1 nit ultra-low to 3500 nits max brightness. DCI-P3 wide color gamut is highly-accurate backed by HDR10+ and Dolby Vision certifications.
Speaking of, there are the Dolby Atmos-powered stereo speakers complemented by Hi-Res Audio and Snapdragon Sound support.
The bigger the size, the bigger the battery is.
Obviously, the Xiaomi 17 Pro Max possesses the largest at 7500mAh. Weird enough, the vanilla Xiaomi 17 has a bigger 7000mAh capacity than 17 Pro’s 6300mAh battery.
Phones can then be topped up via Xiaomi’s 100W HyperCharge + 50W wireless HyperCharge standard.
Lastly, all three models have triple rear 50MP Leica Camera + Summilux optics with varying differences in hardware:
| Xiaomi 17 Pro Max | Xiaomi 17 Pro | Xiaomi 17 | |
| Wide | 50MP f/1.67 1/1.28” Light Hunter 950L sensor LOFIC High Dynamic technology |
50MP f/1.67 1/1.28” Light Hunter 950L sensor LOFIC High Dynamic technology |
50MP f/1.67 1/1.31” Light Hunter 950 sensor |
| Ultra-Wide | 50MP f/2.4 102º OmniVision OV50M 5cm Super Macro |
50MP f/2.4 102º OmniVision OV50M 5cm Super Macro |
50MP f/2.4 102º
|
| Periscope / Telephoto | 50MP f/2.6 Super Concentration Periscope Telephoto 5x optical zoom 30cm Telephoto Macro 1/2″ Samsung GN8 Bottom Sensor |
50MP f/3.0 Floating Periscope Telephoto 5x optical zoom 20cm Telephoto Macro |
50MP f/2.0 Floating Telephoto — Samsung JN5 sensor |
| Selfie | 50MP f/2.2 90º | 50MP f/2.2 90º | 50MP f/2.2 90º |
All phones can record up to 8K / 30fps with only the Pro series being able to shoot 4K / 120fps.
The Elite headliner
Even though Xiaomi has managed to pull off the XRING O1 as its first in-house chipset, it’s not the SoC that powers Xiaomi’s latest flagships.
And unlike last year where the realme GT 7 Pro headlined the Snapdragon 8 Elite SoC, Xiaomi’s 17 series rocks the Snapdragon 8 Elite Gen 5 chip first in line. That’s regardless if you get the basic or Pro variants.
And as coincidental as it seems, both Qualcomm and Xiaomi made the bold move of skipping numbers: Xiaomi 17 instead of Xiaomi 16; Elite Gen 5 instead of Gen 4 (although Elite 2 would have sounded so much better IMHO).
That’s paired by either 12 or 16GB of LPDDR5X memory together with up to 512GB/1TB UFS 4.0 storage options.
No one gets left behind as all phones boast IP68 water and dust resistance rating for utmost protection against dust, splashes, rain, and water immersion.
All of them also run Xiaomi’s latest HyperOS 3.0 with smarter and more powerful AI tools in mind.
Despite rivaling Apple’s latest iPhone 17, the new update makes pairing seamless to Apple devices. Regardless if it’s an iPhone, iPad, or Mac.
Pricing and Availability
The hero colors of the Xiaomi 17 are the Snow Mountain Powder and Icemelt Blue.
Meanwhile, the Xiaomi 17 Pro series highlights its Morino Green and Coldsmoke Purple colorways.
If you want classic choice, they’re still being offered in Black and White.
Specific pricing and configurations are as follows:
- 12+256GB = CNY 4499 (US$ 630 / EUR 540 / GBP 470 / SG$ 810 / MYR 2660 / PhP 36,280 / INR 56,000)
- 12+512GB = CNY 4799 (US$ 670 / EUR 570 / GBP 500 / SG$ 870 / MYR 2840 / PhP 38,700 / INR 59,730)
- 16+512GB = CNY 4999 (US$ 700 / EUR 600 / GBP 520 / SG$ 900 / MYR 2960 / PhP 40,315 / INR 62,220)
- 12+256GB = CNY 4999 (US$ 700 / EUR 600 / GBP 520 / SG$ 900 / MYR 2960 / PhP 40,315 / INR 62,220)
- 12+512GB = CNY 5299 (US$ 745 / EUR 635 / GBP 560 / SG$ 960 / MYR 3130 / PhP 42,730 / INR 65,950)
- 16+512GB = CNY 5599 (US$ 785 / EUR 670 / GBP 580 / SG$ 1010 / MYR 3300 / PhP 45,150 / INR 69,690)
- 16+1TB = CNY 5999 (US$ 840 / EUR 715 / GBP 625 / SG$ 1085 / MYR 3550 / PhP 48,380 / INR 74,670)
- 12+512GB = CNY 5999 (US$ 840 / EUR 715 / GBP 625 / SG$ 1085 / MYR 3550 / PhP 48,380 / INR 74,670)
- 16+512GB = CNY 6299 (US$ 880 / EUR 750 / GBP 660 / SG$ 1140 / MYR 3720 / PhP 50,800 / INR 78,400)
- 16+1TB = CNY 6999 (US$ 980 / EUR 835 / GBP 730 / SG$ 1260 / MYR 4130 / PhP 56,440 / INR 87,110)
* These are just approximate, rounded-off price conversions
Again, global availability has not been announced. But looking at the past, Xiaomi always reveals their latest flagships to the world during the start of the year. We should expect them to hit international shelves by early 2026.
Xiaomi has officially launched its Mi.com online store in the Philippines. This standalone website offers a more direct and centralized shopping experience, as Xiaomi has shifted away from third-party marketplaces.
The dedicated platform serves as a one-stop destination for the entire Xiaomi ecosystem. This includes the brand’s smartphones, smart home devices, and even the POCO lineup.
For instance, there’s the REDMI Note 15 Pro 5G, Xiaomi Smart Band 10, and Xiaomi Sound Party, among others.
The move marks a significant transition for Xiaomi’s consumers in the market. The brand mentioned wanting to deliver a smarter, more rewarding digital shopping experience tailored for Filipino consumers.
Moreover, customers do not have to worry about the presence of discount vouchers or a reward system, as the Mi.com website has these integrated. That way, customers will still find a great value for direct purchases.
Here’s a quick rundown of Xiaomi’s exclusive offers to celebrate the announcement of a standalone site:
- Launch-Exclusive Vouchers: 10% off coupons on selected inventory, tiered discounts based on total purchase value
- Daily Flash Sales: Two high-traffic windows are scheduled daily from 10:00 AM to 12:00 NN and 6:00 PM to 8:00 PM
- Enhanced Loyalty Rewards: new Xiaomi Account sign-ups receive 50 Mi Points (1 Mi Point = PhP 1); during launch window, all purchases earn double points, which can be redeemed for future cashbacks
Apps
Netflix expands its cheaper ad-supported tier to Southeast Asia
This also includes more countries in Europe and South America.
If you don’t care about seeing a deluge of ads on your platforms, you’re an incredibly rare breed these days. That same skill will come in handy for those nicely priced subscription tiers that comes with ads. Netflix, for one, has one of those tiers, and it’s now coming out in more countries.
As is prevalent in other platforms today, an ad-supported subscription tier lowers the price you have to pay every month. The catch, however, is that there will be an occasional sprinkling of ads here and there.
Netflix offers this service, which allows subscribers to get the service for cheap at the expense of their time. Currently, it is limited to only a few major markets in the world. However, the platform is expanding the tier’s reach to more countries in Europe, South America, and Southeast Asia.
Starting in 2027, Netflix’s ad-supported tier will expand to 15 countries: Austria, Belgium, Colombia, Denmark, Indonesia, Ireland, the Netherlands, New Zealand, Norway, Peru, the Philippines, Poland, Sweden, Switzerland, and Thailand.
Netflix says that the ad-supported tier is a popular option for subscribers. Currently, the tier has around 250 million subscribers worldwide. Since some of the new countries have a more budget-conscious attitude when it comes to purchasing services, this number will likely go up after the expansion in 2027.
SEE ALSO: Netflix does the unthinkable: Mayweather-Pacquiao II set for September
Google One is a monthly subscription that gives you at least 200GB of cloud storage for your files and photos. For most people, a Google One subscription starts when Google inevitably tells them that their free storage space is running out and will soon stop backing up files. Starting today, new users might get that warning sooner rather than later as Google tests a lower limit to free storage.
Historically, Google offers users 15GB of free storage as a start. However, especially these days, 15GB can run out rapidly, prompting a Google One upgrade. Still, despite how “little” it is, Google’s free storage is generous compared to its contemporaries.
Now, Google is reportedly going to be more at par with the rest. As spotted on Reddit (via 9to5Google), new users will receive only 5GB of free storage. Based on Wayback Machine, the company changed its policy sometime between February to March.
Notably, 15GB is still available as an option, but users have to link their phone numbers to their accounts first.
According to Google, the policy change is meant to encourage users to upgrade their security. However, critics will point out that it just enables the company to collect more data about their users. Of note, the platform is already pushy about linking phone numbers before the change, but this adds another layer to entice people.
Also, Google confirms that the new policy is only a regional test for now. They have not announced when (or if) the change comes out for real.
SEE ALSO: Gmail now makes it easy to unsubscribe from all marketing emails
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