Enterprise

Google completes acquisition of Fitbit despite antitrust probes

EU has approved the deal though

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Fitbit is a household name in the fitness tracking segment, and Google is among the world’s most famous websites. The two giants are now closer than ever since Google has finished the acquisition of Fitbit for US$ 2.1 billion.

However, the acquisition is still under investigation from the US Department of Justice over anti-competition and anti-trust charges. The Department of Justice said, “it has not reached a final decision about whether to pursue an enforcement action.”

In response, Google says, “it complied with the DOJ’s extensive review for the past 14 months, and the agreed-upon waiting period expired without their objection.”

Thankfully, Google won an EU antitrust approval last month for its bid after agreeing to restrictions on using customers’ health-related data. The Fitbit deal could have potentially given Google access to a huge amount of data. But Google has agreed not to use users’ health and location data for advertising.

In a blog published this week, Google outlined how it would protect users’ data, saying its purchase was “about the devices, not the data.” Google has also agreed that Fitbit data will sit alone, virtually quarantined, away from the marketing business.

Fitbit users will be able to continue connecting to third party services. If they prefer another health app, they will still have an option to connect their Fitbit account.

Enterprise

Alphabet’s Wolverine can isolate voices in a crowded room

Google has not confirmed the device

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Do you miss going to concerts? Though raving with a crowd has always been fun, one thing we don’t miss is not hearing what your friends are saying amid the loud music. Fortunately, audio technology is ramping up how humans hear things. According to a report, Alphabet is developing a wearable called Wolverine that can isolate voices in a crowded room.

Based on a report from Business Insider, Alphabet’s X, the company’s moonshot lab, is secretly developing the wearable behind closed doors. Supposedly, the upcoming wearable can pick out a specific voice in a crowded room and amplify it for the wearable. Ideally, it can help you talk to other people in a crowded room — provided both parties are wearing the same wearable, of course.

Unfortunately, the report has not revealed how the device specifically look like or work. Further, the company has not confirmed anything about the wearable’s development. Likewise, we don’t know if it’s a consumer device or a more professional one. The technology is also useful for producers and performers during a show.

Regardless, the Wolverine concept is a unique and useful one, especially for hanging out with friends in a crowded setting like in a concert or a convention. Obviously, the technology comes at an interesting time when the world is still hoping to bounce back from the socially distant pandemic.

SEE ALSO: Google completes acquisition of Fitbit despite antitrust probes

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Enterprise

Qualcomm announced Snapdragon Sound for hi-fi wireless audio

Certified products coming in the future

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Despite recent audio technology, wireless audio still can’t go up against the quality of wired audio. Wired listening is just better — at least, for now. However, wireless limitations won’t stop tech makers from developing the latest in audio tech. Today, Qualcomm has announced Snapdragon Sound, a new initiative to deliver hi-fi listening to Bluetooth technology.

Though the company has not announced any new processors or devices, Snapdragon Sound will optimize wireless audio listening through its wide array of already available processors. For example, the company’s aptX Adaptive can already deliver audio at a high 24-bit 96kHz clip. Further, Qualcomm Aqstic will ensure driver durability even when playing music at a loud volume.

Besides hi-fi listening, the new initiative will also improve wireless call quality and latency. Though the focus is on audio listening, an improvement in call quality is a welcome addition to the current slew of audio products.

For now, Snapdragon Sound has revealed only its plan to certify products which will fly under its banner. Any future devices will come with a Snapdragon Sound badge on the box. That said, devices out in the market today will not come with the certification. For now, Audio Technica and Xiaomi will launch products under the new banner in the future.

Qualcomm has not announced when the new products will launch. However, the initiative promises to dish out massive improvements for the still-underdeveloped wireless audio market in the future.

SEE ALSO: Sophos and Qualcomm are teaming up to secure 5G PCs

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Enterprise

Samsung will launch three Exynos processors this year

Exynos 800, Exynos 1200, Exynos 2200

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Late last year, Samsung pushed heavily for an increased market presence for its Exynos series of chipsets. Instead of keeping the processors for itself, the company started selling the chipsets to other tech makers. Already, a few smartphones brands, like Vivo, have already launched Exynos-powered smartphones. According to a new rumor, Samsung will launch three Exynos processors this year.

Leaked by renowned Samsung leaker Ice Universe, Samsung will launch chipsets in three different series: Exynos 800, Exynos 1200, and Exynos 2200. Additionally, the latter two chipsets will come with AMD GPUs.

According to a previous leak, Samsung will launch the GPUs themselves later this year. Unfortunately, there is no indication when Samsung will launch the actual chipsets. Based solely on the chipsets’ naming scheme, they will likely fill out budget-friendly, midrange, and flagship smartphones.

However, it’s too early to tell which devices will carry them. If this year mimics last year, the company might announce the chipsets late this year and then released early next year. Either way, Samsung is really heating up for an explosive year with all the releases.

Recently, the company already launched the brilliant Galaxy S21 series back in January.

SEE ALSO: Samsung Galaxy S21 Ultra Review: For Pro Users!

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