News

Forget the Pro+ and Ultra! HUAWEI unveils the Pura 90 Pro Max

Together with the Pura 90 Pro and Pura 90

Published

on

Graphics by Vincenz Lee | GadgetMatch

Last year, the highlight was all about the Pura 80 Ultra with its switchable telephoto lenses.

However, the Chinese super brand rewrites the script this time. HUAWEI ditches both the Pro+ and Ultra models in favor of the all-new Pura 90 Pro Max. That’s alongside a smaller Pro and vanilla models in tow.

Pro Max supremacy

Just like the iPhone 17 Pro Max and Xiaomi 17 Pro Max, the HUAWEI Pura 90 Pro Max also features a ginormous 6.9-inch screen.

It’s an LTPO OLED panel with an adaptive 1~120Hz refresh rate and support for 1.07 Billion Colors plus DCI-P3 Wide Color Gamut.

After years of hiding the chipset used, HUAWEI has gotten transparent this time.

The Pura 90 Pro Max uses their in-house Kirin 9030S chipset which promises 25% increase in overall performance compared to previous generation. Memory configuration can either be 12/16GB with storage choices between 256/512GB or 1TB.

Battery capacity also got some boost. From last year’s 5700mAh to a bigger 6000mAh capacity this time. HUAWEI SuperCharge speeds remain the same at 100W wired / 80W wireless.

Graphics by Vincenz Lee | GadgetMatch

Ultimately, the cameras are definitely on the “Pro Max” level. Still, sticking with the brand’s unique “Forward Symbol” camera design.

There’s a 50MP main (wide) camera with a variable aperture between f/1.4 to f/4.0. While HUAWEI’s switchable telephoto lenses aren’t present, its bottom telephoto camera is still very capable at 200MP with an f/2.6 lens opening.

That zoom module is capable of optically zooming in to 4x and as far as 100x digitally.

Ultra-wide shooting is neither compromised at 50MP f/2.2. HUAWEI has also included the RedMaple camera — or a spectral sensor that measures light surroundings for the most accurate image output possible.

As for selfies, it was the same ol’ 13MP f/2.0 front shooter.

HUAWEI joins in the trend by offering this Professional Photography Set with a grip case, lanyard, camera mount and holder, plus that much-needed telephoto lens converter.

The base and the lesser Pro

As mentioned, there’s the HUAWEI Pura 90 Pro which borrows most features found on its bigger brother. Albeit, the camera differences are noticeable (which are all RYYB sensors, BTW).

Pura 90 Pro Max
Pura 90 Pro
Pura 90
Wide
50MP f/1.4~f/4.0
50MP f/1.4~4.0
50MP f/1.6
Ultra-Wide
40MP f/2.2
12.5MP f/2.2
12.5MP f/2.2
Zoom
200MP f/2.6 Telephoto
4x optical zoom
50MP f/2.1 Macro Telephoto
4x optical zoom
50MP f/2.2 Periscope Telephoto
3.7x optical zoom
Selfie
50MP f/2.0
13MP f/2.0
13MP f/2.0

The base Pura 90 offers the best selfie shooter on paper. Meanwhile, the variable aperture main camera is the only thing the smaller Pro borrowed from its Pro Max brother.

Unlike the Pro Max model, the Pura 90 Pro offers the smallest screen size at 6.6 inches. Whereas the base Pura 90 serves as the middle-ground for having a 6.8-inch display.

GIF by Vincenz Lee | GadgetMatch

Moreover, the vanilla variant relies on Kirin 9010S instead — a slightly configured chipset used by the Pura 70 Ultra and Mate 70 series last year. It promises 15% performance improvements nevertheless.

Also, the regular Pura 90 model rocks the biggest smartphone battery in the series at 6500mAh. It also has a dual-punch hole cutout instead of one. It houses an extra ToF 3D sensor for a more secure face unlocking that its Pro siblings do not have.

However, max storage is limited to 512GB, wireless charging is capped at 50W, and front glass protection uses the first iteration of Kunlun glass (vs 2nd gen in Pro models).

All models though are IP68 and IP69 rated and run the updated HarmonyOS 6.1 along its AI magic out of the box.

Pricing and Availability

It seems like HUAWEI is bringing back the beloved iridescence of the ever-popular P20 and P30 series.

The HUAWEI Pura 90 Pro Max are available in five nature-inspired colorways: Sea of Oranges, Purple Glow, Emerald Lake, Golden Dawn, Obsidian Black.

On the other hand, the Pura 90 Pro leans more into the fruity side: Pink Guava, Orange Soda, Coconut Green White, Mulberry Black.

GIF by Vincenz Lee | GadgetMatch

Lastly, the base Pura 90 has the least and most generic shades: Roland Purple, Velvet Black, and Snowy White.

Pura 90 Pro Max
  • 12+256GB = CNY 6499 (US$ 910 / EUR 780 / GBP 670 / SG$ 1165 / MYR 3765 / PhP 51,650 / INR 78,850)
  • 12+512GB = CNY 6999 (US$ 980 / EUR 835 / GBP 730 / SG$ 1260 / MYR 4130 / PhP 56,440 / INR 87,110)
  • 16+512GB = CNY 7499 (US$ 1100 / EUR 900 / GBP 780 / SG$ 1345 / MYR 4355 / PhP 59,590 / INR 90,980)
  • 16+1TB = CNY 8499 (US$ 1185 / EUR 1020 / GBP 870 / SG$ 1520 / MYR 4930 / PhP 67,670 / INR 101,930)

Pura 90 Pro

  • 12+256GB = CNY 5499 (US$ 770 / EUR 660 / GBP 570 / SG$ 985 / MYR 3190 / PhP 43,700 / INR 66,720)
  • 12+512GB = CNY 5999 (US$ 845 / EUR 730 / GBP 635 / SG$ 1095 / MYR 3560 / PhP 49,085 / INR 74,715)
  • 16+512GB = CNY 6499 (US$ 910 / EUR 780 / GBP 670 / SG$ 1165 / MYR 3765 / PhP 51,650 / INR 78,850)
  • 16+1TB = CNY 7499 (US$ 1100 / EUR 900 / GBP 780 / SG$ 1345 / MYR 4355 / PhP 59,590 / INR 90,980)

Pura 90

  • 12+256GB = CNY 4699 (US$ 660 / EUR 570 / GBP 495 / SG$ 860 / MYR 2780 / PhP 38,400 / INR 58,300)
  • 12+512GB = CNY 5199 (US$ 730 / EUR 630 / GBP 550 / SG$ 950 / MYR 3075 / PhP 42,485 / INR 64,500)
  • 16+512GB = CNY 5699 (US$ 795 / EUR 700 / GBP 590 / SG$ 1020 / MYR 3300 / PhP 43,970 / INR 67,670)

* These are only rough conversion estimates

Pre-orders and availability are currently limited to China. We have to wait if HUAWEI decides to bring these to global markets.

Automotive

Mercedes-Benz celebrates 140th anniversary at the Presidential Car Museum

A generation’s worth of presidential Benz models under one roof

Published

on

Last month, Mercedes-Benz Philippines kicked off its 140th -anniversary “Welcome Home” campaign. Designed to celebrate the iconic Chedeng and introduce a new generation to the brand, the campaign attracts old and new customers alike. Now, the brand’s 140th year is also hitting history buffs with a special showcase at the Presidential Car Museum in Quezon City.

Since President Cory Aquino’s term, the official presidential car has been a Benz, offering comfort and protection for the current head of state. It is here where Mercedes-Benz wants to celebrate the legacy of the brand, especially in the annals of Philippine history.

Amid the cars of Presidents Aquino, Ramos, Estrada, and Macapagal-Arroyo, Mercedes-Benz is displaying a replica of the Benz Patent-Motorwagen Replica, which is the world’s first automobile introduced by Karl Benz in 1886. The replica will be on display until December 2026.

Outside the Presidential Car Museum, Mercedes-Benz is running discounts through the end of July. There are also special aftersales services for those who already own a Benz. Finally, the brand will continue to run activations throughout the anniversary, so expect to hear a lot more about the Chedeng throughout the year.

SEE ALSO: Mercedes-Benz holds a Welcome Home campaign to celebrate 140 years

Continue Reading

News

Samsung releases teaser with Spider-Man: Brand New Day Easter eggs

Spot also teases upcoming Galaxy foldable devices

Published

on

Samsung has just premiered a new spot that showcases clips directly from Spider-Man: Brand New Dayjust a few weeks before the movie hits cinemas later this month.

The clip showcases Spider-Man as he fights crime and puts his phone through the wear and tear of superhero life.

In the spot, the Fabricator creates a number of devices for Spider-Man built to stand up to the pace and unpredictability of life behind the mask. This includes what clearly looks like a Galaxy Z Flip phone.

This provides a behind the scenes look into how Peter Parker ultimately landed on a Samsung phone — as fans speculated from the first trailer.

Meanwhile, Ned can also be seen using the Spidey Tracker to try and catch Spider-Man throughout the city on his Samsung phone.

The campaign pretty much formalizes Jacob Batalon — who plays Ned Leeds — as Samsung’s Team Galaxy’s newest ambassador.

The clip ends with the text “A brand new shape for a Brand New Day”, which is also a callback to what the brand has been teasing regarding the future of its Galaxy foldable devices.

Samsung to release latest devices at Galaxy Unpacked

Next week, Samsung is set to launch its latest devices at Galaxy Unpacked 2026.

Ahead of the launch, customers who wish to reserve as early as now can get a US$ 30 credit during pre-order, for a total of up to US$ 1,230 in savings.

Customers can also enter a sweepstakes for a chance to win one of 10 US$ 500 Samsung.com gift cards towards their purchase.

Continue Reading

Apps

iOS 27 public beta gives us our first taste of Siri AI

You can access the beta for free.

Published

on

Normally, public betas come and go with nary a peep from anyone but dedicated fans and testers. After all, why care about a beta when the final release is likely just around the corner? This one, however, is special. Today, Apple launched the iOS 27 public beta, and it’s our first taste of the redesigned Siri AI.

Recently, WWDC 2026 unveiled Apple’s latest attempts at entering the AI segment. Whereas previous iterations to incorporate AI failed to make an impact, Siri AI promises to provide users with helpful feedback that’s actually helpful.

Now, in the public beta for iOS 27, users all over can finally access the new assistant. To get to the beta, you need to be a part of the beta program, which you can easily sign up for on beta.apple.com. Once signed up, you can get the update from Software Update in Settings. You’ll see options for a developer beta and a public beta. Choose iOS 27 Public Beta.

At face value, Siri AI offers much of what you’d get from a traditional AI-powered assistant. However, it does slightly differ because it integrates the entire phone. The assistant contextualizes your information (including emails, messages, and photos) to give you the most accurate feedback that you might need.

If that’s not enough, Siri AI also has its own chatbot app. If you’re more used to ChatGPT, the assistant should give you that bit of familiarity.

Now, if you don’t want to go for a beta, Apple is expected to launch iOS 27 in its final form sometime in September.

Continue Reading

Trending