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Samsung Sound Tower, Sound Sessions: When great sound meets great music

OPM takes the spotlight

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Samsung Sound Tower | Sound Sessions

I grew up surrounded by OPM. I spent years dreaming of being in a band and listening to songs I wish I wrote, which is why I appreciate it when brands highlight local talent instead of relying on specs alone. Samsung’s new Sound Towers arrive with that same approach—powerful audio paired with an even stronger push for Filipino music.

Instead of a standard tech launch, Samsung turned the debut of its latest Sound Towers into a celebration of OPM. Guests didn’t just hear product features; they heard live performances from Over October and The Itchyworms. For anyone (like me) who grew up with the latter, hearing their songs carried by deep, room-filling audio felt like the perfect match between familiarity and innovation.

Built for people who live through music

The ST50F and ST40F are made for moments when sound needs to fill a space and set the tone. The ST50F comes with a telescopic handle, built-in wheels, and up to 18 hours of battery life. You can bring it anywhere and still get the same bold, thumping sound. Its custom bass modes and adjustable party lights let you shape the atmosphere until it matches the playlist.

The ST40F leans into creativity. It has built-in DJ sound effects and samplers, plus ports for microphones and guitars for instant jam sessions. And when you want something bigger, Group Play links up to ten Sound Towers into a shared soundstage that feels like a small concert.

Both towers work with the Samsung Sound Tower App, so you can adjust settings, control the lights, or switch into Karaoke Mode straight from your phone.

Where hardware becomes a platform

Samsung followed the launch with Samsung Sound Sessions, an ongoing digital series that highlights top Filipino artists. The pilot features Over October, with more acts—including The Itchyworms—set to take the stage next.

The idea is simple: pair great music with great audio, then let the artists carry the experience. Instead of showing what the Sound Towers can do, Samsung lets you hear it through musicians you already connect with. For OPM fans, it turns the hardware into a platform that amplifies talent rather than eclipsing it.

Sound built to bring people together

Samsung’s new Sound Towers bring back the feeling of sharing music—whether it’s a weekend gathering or a living room turned into a stage. They can be loud and energetic or warm and intimate. They match the many moods and eras of Filipino music.

Price and Availability

Sound Tower MX-ST50F

Sound Tower MX-ST40F

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Bringing Care-a-Lot to my daily carry

This is why my gizmos and workspace finally feel like a warm hug!

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March 13, 2026

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Growing up, the Care Bears taught us that sharing was a superpower and that every emotion had a color.

For many of us, the Care Bears weren’t just characters on a screen; they represented a language of kindness and colorful dreams.

Bringing the CASETiFY x Care Bears collection into my daily rotation feels like carrying a small piece of that “Care-a-Lot” magic wherever I go.

My iPhone 16 Pro now lives in the Care Bears Shake Shake Case (PhP 3,990). It’s a tactile reminder of playfulness in the middle of a busy workday.

When I’m heading out, the Share Bear Earbuds Pouch (PhP 2,990) clips onto my bag. It keeps my music close while reminding me of the value of sharing. It’s surprisingly versatile, too, fitting my Shokz OpenFit 2+ or even the bulkier case of the JBL Sense Pro.

When I switch to a different MagSafe case, the Starry Night Snappy Cardholder Stand (PhP 2,490) magnetically attaches to the back of my phone, adding a bit of celestial whimsy to my day

Even my workspace has a new glow. The Twilight Dreams Laptop Sleeve (PhP 3,090) fits my 13-inch MacBook perfectly, wrapping my most important work tool in nostalgic, soft-toned illustrations.

We often look for tech that performs, but we rarely look for accessories that hugs back. This collection does both.

It turns my everyday essentials into a canvas for positivity, proving that even in a digital world, there’s always room for a little more care.

Get the CASETiFY x Care Bears collection.

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Accessories

CASETiFY relaunches Evangelion collab for 30th anniversary

Fans can now customize their own NERV-ready cases

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March 3, 2026

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CASETiFY Evangelion

The A.T. Field is activated. To mark 30 years of Neon Genesis Evangelion, CASETiFY has relaunched its highly popular Evangelion collaboration. This time, fans control the sync rate.

For the first time, buyers can fully customize their Evangelion cases. The drop lets fans mix and match NERV logos, the 4th Angel, character art featuring Shinji Ikari and Rei Ayanami, and bold background graphics. The result is a case that feels like a personal unit build, straight out of the series’ control room.

The lineup pulls directly from Evangelion iconography. Designs include classic NERV insignias, holographic “A.T. Field” defense graphics, “Active Time Limit” warnings, and the official 30th Anniversary emblem. Each case uses CASETiFY’s signature impact protection, turning your device into a pocket-sized defensive barrier.

The collection goes beyond phone cases. Fans can also pick up matching AirPods cases, MagSafe wallets, watch bands, and laptop and tablet sleeves to complete their everyday tech setup.

Android users are included in the rollout. The collection supports devices like the newly released Samsung Galaxy S26 series, making it a timely drop for those looking to suit up their latest flagship.

The Evangelion collection is now available via the official CASETiFY website.

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CASETiFY launches Samsung Galaxy S26 collection

Galaxy S26 cases go bold

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March 3, 2026

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CASETiFY Galaxy S26 Collection

CASETiFY has unveiled its full lineup of cases and accessories for the Samsung Galaxy S26, timed with the flagship’s global debut.

The new collection blends protection with personalization. Users can customize cases with photos and text or choose from bold, artistic prints across multiple case styles. The lineup also includes phone charms, body straps, magnetic accessories, screen protectors, and camera lens covers built specifically for the Galaxy S26.

Orders opened on February 25, 2026 via CASETiFY’s website.

Built for protection and everyday use

Leading the lineup is the Impact Ring Stand Magnetic Case ($85). It features a lifted camera ring with a built-in stand that adjusts from 0 to 150 degrees for hands-free viewing. The case carries 6.6-foot drop protection, 3x MIL-STD-810G certification, EcoShock cushioning, and CASETiFY’s Duo-Lock bonding system. It also supports wireless charging and magnetic accessories.

The Impact Magnetic Case ($70) increases drop protection to 8.2 feet with 4x MIL-STD-810G certification. It adds side sockets for charms and a raised bezel for screen protection.

For those who prefer a transparent look, the Impact Clear Magnetic Case ($70) focuses on long-lasting clarity and anti-yellowing materials. It offers 6.6-foot drop protection and 3x MIL-STD-810G certification.

Slim, glossy, and grip-focused options

The Mirror Magnetic Case ($70) adds reflective functionality with 4.9-foot drop protection, while the Compact Magnetic Case ($55) targets users who want a lightweight, slim profile with 4-foot drop protection.

The Glaze Magnetic Case ($70) stands out with a scratch-resistant glossy finish and anti-print peel-off technology, paired with mirror functionality and magnetic compatibility.

Rounding out the collection is the Force Case by CASETiFY ($55), designed for enhanced grip and durability. It delivers 6.6-foot drop protection, 3x MIL-STD-810G certification, Duo-Lock bonding, and full wireless charging support.

With multiple case styles and accessory options, CASETiFY’s Galaxy S26 collection gives users room to match their device to their personality without compromising protection.

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