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Big tech companies abused their market position – US antitrust subcommittee report

Amazon, Google, Apple, and Facebook effectively monopolized key market segments

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Big Tech

Last year, the US Senate Committee on the Judiciary initiated an investigation into the supposed monopoly of “big tech” companies. These big tech companies include Amazon, Apple, Facebook, and Google. The investigation reached a climax this year, with CEOs of these companies attending highly-publicized hearings regarding their companies’ market standing.

Now, the investigation has wrapped up. The Subcommittee on Antitrust, Commercial, and Administrative Law recently released a report detailing the investigation. In the report, the subcommittee found out that big tech companies abused their market position through monopolies and aggressive market expansion.

SEE ALSO: Everything you need to know about the congressional big tech hearing, Part 1 | Part 2

Key takeaways

The subcommittee report revealed key problems regarding big tech’s common business practices. All companies were found to be acting as an “exclusive gatekeeper” on “key channel of distribution”. That is, these companies acted as monopolies on market segments of their own products. Furthermore, these companies “charged exorbitant fees, imposed oppressive contract terms, and extracted valuable data” from individuals and businesses.

The subcommittee also found on its investigation that companies used their monopolies to maintain market position. Practices identified to maintain dominance include identifying key rivals, buying them, or copying their selling features.

The report also stated that these big tech companies are able to maintain further dominance by abusing their intermediary position. It even named the ways how the abuse was carried out: through “self-preferencing, predatory pricing, or exclusionary conduct”.

Further details about how each big tech companies abused their position were also included.

Facebook

Internal communications obtained by the subcommittee reveals that Facebook used acquisitions to cut off potential startups and business threats. The report’s finding suggests that the company’s growing monopoly towards social networking created further internal divisions. In an obtained memo, it was revealed that the company is more concerned with the “rivalry” between its platforms, specifically Instagram.

In the end, the report noted that Facebook’s monopoly led to the deterioration of its platform over time. This led to the neglect of privacy protections and the eventual rise of misinformation, the report added.

Google

For Google, its rise to dominance in search happened through a string of anti-competitive practices. Documents obtained by the subcommittee revealed that the company misappropriated content from third-party providers. When it became a monopoly, it injected search results with its own ads and content, effectively blurring the distinction between organic results and its own.

Other tactics used by the company to maintain dominance are exclusive contracts and diversification. For the former, the report noted how Google forced Android manufacturers to bundle their own apps and services as the default for users. For the latter, the company exploited market segments such as web browsers (Chrome), navigation (Maps), and internet-of-things (Cloud).

Lastly, it was concluded that Google used massive amounts of data from users to reinforce market dominance and capitalize further on its advertising revenue.

Amazon

For Amazon, the report noted that the company is now the dominant leader in the US for online shopping. Amazon’s dominance meant that small and medium businesses have no other alternatives for reaching out to online consumers. Over the years, the company also brought competitors to cut off any alternative online shopping outlets.

Worse, the subcommittee found that the company engaged in anti-competitive practices with its third-party sellers. Obtained internal documents showed how Amazon treated its partners as internal competitors. The company exploited its seller’s data to improve its own line of products — Amazon Basics.

The subcommittee further noted that Amazon has the potential for abusing the market segments where Alexa (voice assistance) and Amazon Web Services (cloud computing) operates.

Apple

The subcommittee concluded its overview of findings with a look at Apple’s tactics over the mobile market. The company exerts dominance over the mobile market and services, owing to the huge popularity of iOS and iPads. This dominance, the report notes, is apparent with the company’s leverage of the App Store in enforcing barriers and cutting off competition.

The maturation of hardware sales also moved Apple to increase sales of its own apps and services. This even compelled them to raise commissions and fees on the App Store, the report noted. Combined with absolute control over the App Store, the company effectively harmed consumers and businesses and reduced app innovation.

Moving forward

All of the big tech companies have individually put out a response in the wake of the findings. Unsurprisingly, all of the responses denied the report’s allegation.

Finally, the report also gave some recommendations moving forward. These recommendations are: addressing anti-competitive practices in the digital market; strengthening the enforcement of anti-trust laws and regulations; and finally, improving anti-trust regulations through other mechanisms.

These recommendations, however, do not recommend any concrete actions. It will be interesting to see how the US government responds in general to these recommendations. Perhaps, it could affect any future proceedings on anti-trust cases like the one facing Apple now.

Source: US House Committee on the Judiciary

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Meta adds subscriptions for Facebook, Instagram, and WhatsApp

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Is your wallet buckling from the weight of so many subscription services? Well, Meta has a trio of new subscriptions for you to sink your hard-earned cash towards. If you have a few dollars, here’s Facebook Plus, Instagram Plus, and WhatsApp Plus.

All three subscriptions are designed to add new features which can enhance the experience for those who practically live on these apps. Among the three, Instagram Plus is the meatiest. It offers users the ability to view other people’s Stories without showing up as a viewer, create more tailored audiences outside of Close Friends, and extend the duration of a Story beyond 24 hours, among others.

Since it shares similarities with Instagram, Facebook Plus offers much of the same features. WhatsApp Plus, however, offers more customization options including new themes, ringtones, and stickers.

If that’s not enough, Meta has also released a new subscription system for Meta AI. Though the basic use of the AI is still free, the new Meta One Plus and Meta One Premium plans offer more capacity and performance for power users. The company is also testing new creator-focused plans, Meta One Essential and Meta One Advanced.

Of course, the new AI-based plans are more focused on those who actually use the AI software. Meanwhile, the three app plans are more for regular users. Facebook Plus and Instagram Plus will cost US$ 3.99 per month. Meanwhile, WhatsApp Plus will cost US$ 2.99 per month.

SEE ALSO: Instagram takes on Snapchat yet again with new Instants feature

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Meta quietly launches Forum app for Facebook Groups

The app highlights discussions from Facebook Groups.

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Since the rise of other platforms, Facebook Groups haven’t enjoyed as much popularity anymore. Despite this (or maybe even to help with this), Meta has unleashed an all-new app called Forum.

Designed specifically with Facebook Groups in mind, Forum collates discussions from Groups that the user might be interested in. Much like the websites of the same name from the 2000s, the app wants to feature conversations, rather than canned content that the algorithm shoves towards users on the main Facebook feed.

Users can also ask questions. Forum will sift through real discussions to find an answer. The closest analog today is searching Reddit for troubleshooting questions to get answers based on human experience. The main feed of the new app, however, feels more in tune with Quora’s concept.

That said, it’s a refreshing way to bring social media back to human-made feeds. It’s also a stark admission that the main Facebook feed (and, frankly, Instagram too) is just too inundated with content that users are not interested in.

Lately, Instagram also made the same admission by launching its own “lightweight” app called Instants. Like Forum, Instants was made to recapture the essence of Instagram before the rise of the almighty algorithm.

Forum, however, was launched with much less fanfare than Instants. There was no announcement. Rather, it’s just a casual drop from out of nowhere. The app is available now on the App Store and the Play Store.

SEE ALSO: Instagram takes on Snapchat yet again with new Instants feature

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Apple Sports: Free app expands globally ahead of World Cup

Personalized, intuitive experience to get fans ready for the World Cup

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Apple has expanded the availability of its free Apple Sports iPhone app to more than 90 new countries and regions.

This brings the app’s total global footprint to over 170 markets. The massive expansion comes just weeks before the kickoff of the 2026 FIFA World Cup this June.

It only means the standalone app is positioned as the primary real-time tracking fan for millions of football fans worldwide.

The rollout shifts Apple’s strategy toward global sports integration by providing the utility completely free of charge on the App Store.

A massive influx of international users are expected to use the app, as it provides a more direct experience — eliminating the need for third-party score tracking platforms.

As part of the personalized, real-time FIFA World Cup coverage, the app is introducing dedicated tournament features.

This includes allowing users to explore group stage standings, follow specific national teams, and view the current bracket through tournament bracket view.

In addition, visual formations for each team’s starting lineup will be provided ahead of every match.

Apple Sports is also tailored for those who have an entire ecosystem of Apple devices. The app can deliver real-time updates directly to a user’s iPhone Lock Screen and Apple Watch.

Fans can further add widgets to their iPhone, iPad, and MacBook Home Screens, and jump easily into the Apple TV app with a single tap to find live matches.

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