Enterprise
Facebook blames Apple for recent revenue losses
Lost users for the first time in history
Less than two months into the year, Facebook is already having a historic run. However, it’s not for the reasons that Facebook would want or be proud of. For the first time ever, the social media platform has experienced a decrease in users. Coinciding with that dip, the company’s market value has also taken quite a plunge. Amidst it all, Facebook has one major scapegoat: Apple.
During Meta’s fourth quarter earnings (via Insider), Meta CFO David Wehner puts the blame on Apple’s new privacy policies for apps. Last year, Apple required app developers to prompt users first for permission before the former can collect the latter’s information for ad tracking purposes. Developers were also required to publish how they were using obtained information through newly minted “privacy nutrition labels.”
Naturally, forcing Facebook into that system hurt the company’s bottom line. More and more users opted out of ad tracking when given the option. Facebook is notoriously known for relying on ad revenue for its profits, often jeopardizing its users’ privacy in the process.
The company, years since the privacy controversy started, was put on notice by authorities all over the globe. Just last year, whistleblower Frances Haugen unveiled the societal harm caused by the social media platform globally.
All its problems are finally coming to roost. Last week, the company lost US$ 251 billion in market value, the largest single-day drop in U.S. history. Moreover, because of the Apple issue, Facebook is apparently expected to lose US$ 10 billion more this year.
Apple won’t be the only scapegoat, though. Mark Zuckerberg has also stated that users are spending their time on other apps like TikTok, ultimately reducing their time on Facebook.
SEE ALSO: Facebook changes name to Meta
Enterprise
realme is reportedly going back to being an OPPO sub-brand
All scheduled phones will still launch on time, though.
A popular story among Chinese smartphone brands is whenever a sub-brand spinning off into its own independent entity. A less common one is when an independent entity suddenly merges back into the main entity. And yet, that’s the story we have today. realme is reportedly going back to being a sub-brand of OPPO.
If you don’t remember realme’s time as a sub-brand, then it’s hardly your fault. It’s been a long while since realme was considered a sub-brand. In 2018, the brand spun off on its own to form one of the most popular names in the Chinese smartphone space.
Today, via Leiphone, realme will return to OPPO as a sub-brand. Current realme CEO Sky Li will still retain his responsibilities heading the brand. Plus, all products on the current release schedule will still come out as planned.
However, starting this year, realme will start reintegrating back into OPPO, particularly through the latter’s after-sales programs. OnePlus will also follow the same structure going forward.
Currently, realme has not officially announced the move. That said, we also don’t know how the brand will address the reported change. It’s possible that the shift is just internal and has no effect on how the brand faces the public. For now, only time will tell.
SEE ALSO: realme C85 with 7000mAh battery, 5G connectivity officially launches
The big story late last year was the skyrocketing prices of chips. Analysts are predicting that the demand for RAM will cause the entire industry to experience hikes this year. Some users, especially in the PC building scene, are already feeling the burn. PCs won’t be the only victims, though. Xiaomi is already expecting hikes across the board. Now, Samsung is adding its voice to the growing list of warnings about price increases.
During CES 2026, Wonjiun Lee, Samsung’s global marketing chief, confirmed that the memory shortages are, in fact, real (via Bloomberg). Moreover, the company is now evaluating whether more price hikes are needed this year for its products. Though Lee expressed regret over pushing the prices to consumers, the state of the industry might force the company’s hand.
Samsung’s opinion has a lot of weight. While other brands have also voiced out their opinions lately, Samsung itself is a producer of chips. If a chip supplier is already warning users of prices affecting them, the effect will likely cascade even more when it comes to device manufacturers.
The ongoing shortage of chips is a result of the overwhelming demand from companies looking to build and bolster AI-based servers. The business-to-business demand is notably different from how regular consumers, who will soon find it hard to buy their own devices, see it.
At the very least, Samsung has not confirmed any price increases yet. However, all eyes are on the next Galaxy Unpacked, when Samsung will launch its newest Galaxy products. Will prices increase or stay the same?
Enterprise
TikTok finally gets a buyer in the United States
The deal targets a closing date in late January.
The year started with a ban. A day before Donald Trump started his second term, TikTok went dark, in anticipation of an impending ban. The platform quickly went back online, leading to an ultimatum that saw TikTok hunt for an American buyer to full stave off a definitive ban in the United States. Now, as the year ends, a buyer is finally here.
Via CNBC, TikTok has reportedly inked a deal to finalize a deal in the United States, as stated in an internal memo from CEO Shou Zi Chew. The memo, which was sent just this week, details a plan that will see the deal close by January 26, 2026.
Fifty percent of TikTok’s newly restructured U.S. arm will be held by a collection of American investors including Oracle, Silver Lake, and MGX. Meanwhile, already existing investors of TikTok will hold 30.1 percent. Finally, ByteDance will retain 19.9 percent.
Additionally, TikTok’s algorithm in the United States will be retrained with American data. The American arm will also handle the country’s “data protection, algorithm security, content moderation, and software assurance.” Oracle will be the “trusted security partner” in charge of making sure the company keeps within regulations in the country.
With a deal pushing through, the long-running TikTok saga in the United States might finally come to a close.
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