Computers

One man’s trash is another man’s treasure: Dell embraces a circular economy

Sustainability is at the core of everything Dell does

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As consumers our top considerations when buying a new device are specs, performance, value for money, and design. We rarely think about the impact we and the technology we use have on the environment. The only time we probably ever do is when we need to dispose an irreparable phone or a dinosaur laptop. When that moment comes, we also don’t know exactly what to do or where to bring our old devices.

Fortunately there are companies like Dell that think ahead and consider the entire lifecycle of their products — from sourcing materials, to manufacturing, packaging, shipping, and recycling — and beyond. This approach is called a circular economy.

In a traditional, linear product cycle, recycling or refurbishing is thought of at the end of the product’s life, if at all. In Dell’s circular economy, the concept of waste is designed out of the system. This means sustainability is at the core of everything that they do. Here are some ways Dell is minimizing their footprint as a company while helping us consumers reduce ours as well:

Trade-in and recycling programs, not just for Dell products

Through Dell Reconnect, you can take that old computer sitting in your attic to a Goodwill store for recycling or refurbishing. The program also provides green jobs, and ensures that no environmentally sensitive materials are sent to landfills.

If you’re due for an upgrade, the company can also recycle your old laptop for you, no matter the brand. You may also trade in any eligible piece of electronics, including smartphones and consoles, to earn a gift card that you can use to buy yourself a shiny new Dell laptop.

Packaging made of bamboo, mushrooms, ocean-bound plastics

Photo from Dell

To solve mountains of packaging problems we face after unboxing a new device — large fancy boxes, plastic, and foam — Dell has come up with the 3Cs packaging strategy, which stands for cube (size and shape), content (material choice), and curb (recyclability).

For Dell, wasted space inside any packaging is just that — wasted — so the company is continuously finding ways to minimize the amount of material needed to create packaging, as well as reduce box sizes so as to fit more products in storage and during shipping.

More importantly, Dell uses the best possible material to protect the product, and consider that which makes most sense for each region by using what’s locally available. In 2009, Dell was the first to use packaging made from bamboo. Not only is it a renewable alternative to petroleum-derived foams, the bamboo they used also grew near their manufacturing facilities.

In 2011, Dell developed cushion packaging made of mushroom, which has a smaller footprint compared to the usual protective foam, and is compostable. Recently, the company also started taking ocean-bound plastics back to the economy where they can be reused to make the trays found inside Dell boxes.

The company reuses boxes up to 7 times before they are recycled. So when you buy a new laptop and the box is not in its most perfect form, that’s not necessarily a bad thing. In certain markets, Dell also rewards customers for returning packaging that can be refurbished and reused.

Ink made of smog

Photo from Chakr Innovations

Here’s an unexpected way Dell is putting waste back into the economy and using locally available materials at the same time. Traditionally seen as a pollutant, the company is using ink made from smog in India to print some of its packaging.

A startup called Chakr Innovations developed the device called Chakr Shield which captures 90% of particulate matter emissions from diesel generators. The captured soot is then turned into carbon black, which is used to make ink. Dell is the first to use the ink on a larger scale and it works just as well as regular ink.

Backpack made of recycled windshields

Photo from Dell

Dell doesn’t just make computers and printers, they also make a whole array of accessories, and some of them are made with sustainability in mind. The Dell Pro Backpack 15 is made with a more environment-friendly solution-dyeing process. It’s also water-resistant, which is made possible by a layer of coating that’s made from reclaimed windshields.

Jewelry made of used computers

Photo from Dell

In its effort to reduce waste dumped in landfills, Dell also reclaims gold from motherboards through its recycling programs, reuses them to make not only new motherboards, but jewelry as well. So that old laptop you’re going to trade in for a new one? Parts of it will end up on someone’s finger or ears at some point, not in a developing country that becomes a dumpsite for other companies and countries.

Photo from Dell

Vivian Tai, Head of Global Environmental Affairs for the APJ region says the company is integrating sustainability efforts not for Dell’s benefit, but to provide better value for customers. She says sourcing and bringing what many consider “waste” back to life is challenging but is important to the company. Just this year, Dell already reached two of its 2020 goals: recover two billion pounds of used electronics and use 100 million pounds of recycled-content, plastic and other sustainable materials, one full year ahead of schedule.

Next time you need to buy a new laptop, take sustainability into consideration, too. Technology plays a big role in making our lives easier, and the good that it can do should not end at that but also extend beyond its usual lifecycle. It’s not just big companies who benefit from minimizing our ecological footprint — it’s also us, consumers, and the generations that come after us.

Computers

12.12 sale: Ultimate tech guide

The last sale of the year is here

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Last November 11, Lazada and Shopee held its annual sale where tech brands offered discounts to buyers.  This December 12, Lazada is holding another sale — the much-awaited 12.12 sale. Most tech brands will join the annual sale, so we have compiled discounted devices for your convenience:

We will update this list once in a while. From time to time, refresh this page to see more products on discount.

Aftershokz

  • Trekz Titanium Wireless Bone Conduction Headphones — PhP 3,378 from PhP 4,590 (Lazada)

Anker

  • PowerCore Select 20000mAh — PhP 1,720 from PhP 2,695 (Lazada)

ASUS

  • Laptop X407 — PhP 16,857 from PhP 17,995
  • VivoBook X407 — PhP 24,335 from PhP 26,995
  • VivoBook X540 — PhP 26,072 from PhP 28,995
  • VivoBook 14 X412FJ — PhP 30,079 from PhP 32,995
  • VivoBook 14 X412FL — PhP 39,191 from PhP 42,995

Defunc

  • Headphone Go — PhP 300 from PhP 490 (Lazada)

Honor

Shopee-exclusive

  • Band 5 — PhP 1,199 (12:00 to 12:59 AM)
  • Band  5 Sports — PhP 829 (1:00 to 1:59 AM)
  • 7S — PhP 3,679 with free game pad (11:00 to 11:59 AM)
  • Watch Magic — PhP 5,390 (8:00 to 8:59 PM)
  • 8X — PhP 8,279 (5:00 to 5:59 PM)
  • 20 Lite — PhP 9,999 with free Bluetooth speaker (12:00 to 12:59 PM)

Huawei

  • Band 3 — PhP 996 from PhP 2,490 (Lazada, Shopee)
  • Watch GT 1 — PhP 4,995 from 9,990 (Lazada, Shopee)
  • MediaPad T3 — PhP 5,221 from PhP 5,790 (Lazada, Shopee)
  • Y Max — PhP 6,495 from PhP 15,990 (Lazada, Shopee)
  • FreeBuds 3 — PhP 6,990 from PhP 8,990 (Lazada, Shopee)
  • M3 Lite — PhP 9,221 from PhP 13, 490 (Lazada, Shopee)
  • Nova 3 — PhP 9,495 from PhP 18,990 (Lazada, Shopee)
  • Watch GT 2 — PhP 9,990 with tumbler, wireless earphones, Anytime Fitness card, and PhP 300 coupon; free Php 500 coupon when purchased with P30, P30 Pro, Mate 20 Pro and Nova 5T (Lazada, Shopee)
  • Mate 20 Pro — PhP 19,794 from PhP 32,990 (Lazada, Shopee)

Joyroom

  • DM203 5,000 mAh Powerbank — PhP 390 from PhP 990
  • D-M129 10,000 mAh Powerbank — PhP 390 from PhP 990
  • Ear Hook Bluetooth Headset — PhP 590 from PhP 990
  • D-M129 20,000 mAh Powerbank — PhP 690 from PhP 1,490
  • Dual Battery Sports Bluetooth Headset — PhP 790 from PhP 1,490
  • D-M205 10,000 mAh Multi-function Powerbank — PhP 990 from PhP 1,490
  • D-M223 10,000 mAh Powerbank — PhP 990 from PhP 1,490
  • Sports Earphones — PhP 890 from PhP 1,690
  • Unilateral Wireless Earbuds with Charging Box — PhP 690 from PhP 1,290
  • TWS Bilateral Wireless Earbuds — PhP 1,390 from PhP 1,890

Marshall

  • Stockwell II + Major III Bluetooth — PhP 15,990 from PhP 24,880 (Lazada)

Nokia

  • Nokia 8.1 — PhP 16,990 from PhP 19,990 with free Bluetooth earbuds (Lazada)
  • Nokia 3.2 — PhP 6,990 from PhP 7,990 with free Bluetooth speaker (Lazada)

Oppo

Lazada

Shopee

Realme

Lazada-exclusive

  • C2 2020 (2 / 32GB) — PhP 3,990 from PhP 4,990; PhP 3,940
  • 3 (3 / 32GB) — PhP 5,890 from PhP 6,490; PhP 5,490 (12:00 – 2:00 AM, black only)
  • 3 Pro (4 / 128GB) — PhP 10,990 from PhP 14,990
  • 5 (3 / 32GB) — PhP 5,990 from PhP 6,990; PhP 5,890 (12:00 – 2:00 AM)
  • 5 (3 / 64GB) — PhP 7,590 from PhP 7,990; PhP 7,490 (12:00 – 2:00 AM)
  • 5 (4 / 128GB) — PhP 9,390 from PhP 9,990; PhP 9,290 (12:00 – 2:00 AM)
  • 5 Pro (4 / 128GB) — PhP 11,490 from PhP 11,990; PhP 11,290 (12:00 – 2:00 AM)
  • 5 Pro (8 / 128GB)PhP 12,690 from PhP 12,990; PhP 12,490 (12:00 – 2:00 AM)
  • XT (8 / 128GB) — PhP 16,990 from PhP 15,990; PhP 15,490 (12:00 – 2:00 AM)

Samsung

  • J2 Prime — PhP 2,495 from PhP 4,990
  • J6 Plus — PhP 3,995 from PhP 7,990
  • A50 — PhP 7,995 from PhP 15,990
  • Tab 10.5 — PhP 11,995 from PhP 23,990
  • A9 (2018) — PhP 13,495 from PhP 26,990
  • Tab S2 8.0 — PhP 13,974 from PhP 22,990
  • S9 — PhP 22,194 from PhP 36,990
  • Note 9 — PhP 23,994 from PhP 39,990

Urbanears

  • Ralis Speaker + Jakan — PhP 11,990 from PhP 18,990 (Lazada)

Xiaomi

Lazada-exclusive

Win a trip to the GRAMMY Awards

By purchasing items in Lazada from December 12-14, one gets a chance to win a free trip to Los Angeles for the 62nd GRAMMY Awards. Simply purchase an item with Mastercard from Lazada’s  “Music is My Fashion” page. Upon checkout, type the code “ROADTOGRAMMYS” and click submit.

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Cameras

Select ASUS laptops come with free Instax cameras

Get a free Instax Mini 9, SQ6 or Mini LiPlay

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Christmas season is the time for creating memories. What better way to capture these memories than with an instant camera?

Instax partnered with ASUS this Christmas to give away free Instax cameras for every purchase of select ASUS laptops. Buyers also get to enjoy bundled freebies along with their free cameras. 

Bundled Instax cameras are the Instax Mini 9 worth PhP 3,999; Square SQ6 worth PhP 7,999; and Mini LiPlay worth PhP 9,999. The Instax Mini 9 is one of the best-selling products in the lineup, while the Instax Square SQ6 is the first analog camera that uses a square film format. Meanwhile, the Instax LiPlay is can convert recorded sounds into a QR code for sharing. They are available with these ASUS laptops:

Zenbook laptops

  • Duo / Pro Duo — Instax Mini LiPlay + ASUS 30th premium freebies + Nereus bag
  • Pro 14/15 — Instax Mini LiPlay + Nereus bag
  • S — Instax Square SQ6 + laptop sleeve
  • Flip 13 / 14 / 15 — Instax Square SQ6 + laptop sleeve
  • 13 / 14 / 15 — Instax Square SQ6 + laptop sleeve

VivoBook laptops

  • S13/ S14/ S15 — Instax Mini 9 + Nereus bag
  • Flip 14 / 14 / 15 — Instax Mini 9 + Nereus bag
  • 14 / 15 — Instax Mini 9 + Nereus bag

Others

  • X series (Intel Core models) — Instax Mini 9 + Nereus bag

To claim the Instax camera and the freebies, buyers must log on to ASUS’ promo redemption site and provide the necessary information. After confirmation, they must pick the freebies at ASUS Philippines headquarters.

Promo runs from November 18 to December 31. It is applicable to all participating ASUS concept stores nationwide and via the official ASUS Philippines digital store. For more information, visit their website or their Facebook page.

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Computers

Dell’s new innovation keeps your monitor and CPU together

Saving space in the work place

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Dell prides itself in being the leader of innovation for the modern computer. Such innovation allows for better and more efficient work spaces in offices. And with their latest innovation, the company hopes to expand the work space by simply cutting the technology down.

The company introduces the Dell OptiPlex 7070 and OptiPlex 7070 Ultra, a desktop machine that cuts all the space in the work place. This desktop computer, coined as a “zero-footprint” computer houses the CPU within the monitor. Dell designed the OptiPlex 7070 to conserve space while you’re working in the office.

It features a relatively compact and flexible design while retaining potential areas for upgrading. The monitor stand houses the components of your PC — including the CPU, RAM, and storage to reduce the space taken up compared to a separate computer unit. According to the company, users can upgrade either the PC or the display — whichever fits their needs more.

In terms of hardware, Dell promises to offer the OptiPlex 7070 with up to an Intel core i7 vPro processor, 64GB or RAM, and 1TB worth of SSD storage. Additionally, users can avail up to 2TB of added storage through an internal HDD flexible for multiple users.

The Dell OptiPlex 7070 is now available, starting at Php 53,500.

 

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