In 2014, Ivanka Trump started a namesake fashion label with an accompanying working woman-themed website and campaign. These days, the Presidential daughter spends her time in Washington as a senior adviser to her father. But, what of the fashion company? After four years in retail and 17 months in her new political role, Ivanka has decided to finally shut down the company.
What happened to Ivanka Trump, the label?
According to reports, (the real) Ivanka had decided to close the company as she has grown “frustrated” over the conflicts of interest that have arisen from her Washington position and the brand. More than once, issues have popped up regarding her using her public position to further the private brand. Even following her stepping down from the company and transferring assets to a trust she was still reported to have earned US$ 5 million from the company.
Ivanka had this to say in a statement:
“After 17 months in Washington, I do not know when or if I will ever return to the business. I do know that my focus for the foreseeable future will be the work I am doing here in Washington, so making this decision now is the only fair outcome for my team and partners.”
#GrabYourWallet: Did a hashtag make it all happen?
The company shut down happened 651 days after a Twitter movement to boycott Ivanka’s products was launched. As a response to President Trump’s Access Hollywood scandal which heard him saying he could “grab women by the pussy,” #GrabYourWallet was born. The boycott of retailers that carried the Ivanka Trump label went viral quickly and according to movement founder Shannon Coulter in an interview with Elle.com, she sees a spike in hashtag use every time Trump says something unsavory (i.e. racist or xenophobic).
The closure comes after stores like Nordstrom, Belk, and Neiman Marcus had dropped the label citing poor sales. This, in part, could be attributed to the public boycott.
Whatever the case may be, #GrabYourWallet proponents are taking it as a victory. What’s next for the movement? This tweet from Coulter could be indicative:
Yes! That’s where I think we should turn our attention next. Which tech company will be the first to drop @NRATV from their platform? @AppleTV, @Google / @YouTube, or @RokuPlayer? Let’s do this! #GrabYourWallet 👛 🚫 💥 https://t.co/l7Dtw8jf0j
— Shannon Coulter (@shannoncoulter) July 26, 2018
That just means we may be seeing the hashtag in the tech space soon.
Peloton vs excuses: Mind tricks that can help you squeeze in a workout
For those struggling to keep a routine
If anyone tells you that having a personal gym at home will remove all barriers to working out, they’re lying.
The Peloton bike packs an insane amount of tech that should help me stay on track, so I should have no excuses not to exercise, right? With it I can do live and on-demand spin classes, strength training, yoga, even meditation and sleep courses. Having it at home also means not needing to make time to travel to the gym. And yet, despite all of this, I still find reasons to shun fitness on the daily.
If you’re like me who typically gets a good week of workouts and then hits a slump when life happens, I’ve compiled some tips that you might find useful. Here are some ways I tricked myself into working out more regularly whenever I struggle to do classes on my Peloton.
Find the time that makes sense for you
After doing your workouts for a while, take note of when you enjoy it the most. For me, sweating it out in the morning works best. If I tell myself that I’ll workout later in the day, it just never happens. I’m just not someone who enjoys exercising in the afternoon or evening as much.
Make it habit
While some people make plans, I just tell myself that I’ll work out everyday and figure it out later.
Peloton has workouts that are as short as 10 or 15 minutes. Even when pressed for time, 15 minutes is just that — 15 minutes.
Those days I end up not exercising I would just consider recovery days. Our muscles need time to rest after all.
Take a scenic ride
Another trick I do is telling myself to do 10 minutes of a scenic ride. This is an option on the bike if you don’t feel like doing a class. You can ride at your own pace while the monitor shows beautiful landscapes and cities.
What usually happens when I do this is I end up doing an additional 10 minutes of arm workout. Often, I’ll feel warmed up and ready for a regular class afterwards.
Warming up at my own pace without any pressure to perform gets me in the right mindset to actually do a full workout. There are lots of other warm up rides available, too, but they’re usually pretty tough. Picking something that has no pressure eases me in.
Low impact doesn’t mean low effort
When I discovered the low impact ride, I wondered why I hadn’t been doing them all along.
I’m an old lady, or at least my body feels that way. I’ve gotten injured a few times riding the bike: the tendonitis in my thumb flared up, and the muscles that aren’t used to being used so much protested.
You still get a great workout when you choose low impact, but you’ll never achieve a personal best — and that’s perfectly okay.
Put the leaderboad away
Now we’re going to dip into the tech side of things. The leaderboard pushes you to get your personal best, which is great. But when I don’t want to work out, I’ll tell myself that a 45min class will be more doable if I take the leaderboard away. As a competitive person, I always get horrified at my performance when I check it because I don’t push myself nearly as hard apparently.
Pick a class with a gimmick
Peloton offers so many kinds of classes with different genres of music. I’ve done Guns N’ Roses as well as Madonna rides. Jess King has a show tunes series, and there are rides with a DJ.
Whenever I don’t feel motivated to exercise, I think of it as entertainment first and that’s how I trick myself into doing a full workout.
Save classes that made you feel good
When you save classes that made you feel good, you’ll be reminded of that feeling when you see it again on the monitor.When struggling to pick a class, I choose from a bunch of saved classes that I don’t mind doing again.
If I can’t bring myself to face a new challenge, doing one that I’ve already smashed is the best way to go!
Lower the instructors voice
If you have classes where you loved the soundtrack, save them and then choose to have more music and less instructor. It’s amazing how much having motivational music blasting helps.
Forgot how to change the audio mix? Hit the volume button on the right hand side of the display and then change the mix. You have to do it each time as it always resets back to an even mix of music and voice.
Do a class with weights
Doing weights is challenging, but it gives your legs some rest. A 45-minute class is sometimes better than 30 minutes because I know I’ll get breaks to do weights.
Pick your feel-good instructor
Sometimes, picking an instructor that fits your your mood is all you need. When I just want to do a feel good class, I pick Cody because he’s like my gay best friend and his classes are always entertaining. Seeing instructors have a bit of a hard time with the workout is also the energy that motivates me to give the workout everything that I got.
Should you be taking workout advice from someone who struggles with working out? Probably not. Was this entire article about how to work out a little less hard? Maybe.
It would be unfair to say that fitness isn’t a big part of my life. I actually spend a lot of time thinking about working out more than working out itself. It’s one of my favorite past times.
Keeping a consistent workout routine is what I’m struggling with right now. These mind tricks have at least helped me get my ass on the bike and squeeze a workout in even when I don’t feel like it. And for someone who isn’t a disciplined fitness freak, that’s all that matters.
Breakfast Diaries: No-Frills Baking with the Panasonic Croustina Breadmaker
Wake up to the smell of freshly-baked bread
Waking up to the smell of freshly-baked bread can do wonders for your mood and how you take on the day. In this video, we’ll be making a simple loaf with nuts and olive oil using the Panasonic Croustina. The fresh, homey scent will fill up your home once it’s ready.
Here’s the recipe featured in the video:
1 cup of bread flour
1/2 cup of wholewheat flour
5 tablespoons of olive oil
1 teaspoon of bread machine yeast
1/2 teaspoon salt
1/2 cup of warm water
1/4 cup of nuts
Add the water, sugar, and yeast into the Panasonic Croustina’s pan.
Let sit for 10 minutes to let the yeast dissolve and foam up.
Add the olive oil, bread and wholewheat flour, and salt to the pan. No need to mix.
Set the bread machine to the White Bread setting and press start.
Et voila! In 4 hours, you’ll have your artisanal-style loaf. We recommend doing the preparations the night before and just set the timer of the breadmaker to end right when you wake up. This way, you get to enjoy your loaf fresh and warm.
Happy Plugs introduces a new chic, affordable true wireless earphones
Meet the Air 1 Plus
Fostering a culture of fashionable, comfortable, and untethered life, Swedish lifestyle brand Happy Plugs introduces a new generation of true wireless earphones.
Arriving in contemporary colorways, the Air 1 Plus is the perfect earphones for those who want to look fashion-forward in whatever style. It comes in White Marble, Gold, Pink Gold, Black, and White — perfect neutrals that can match any outfit.
Moreover, you can choose two fit options — Earbuds or In-Ear — ensuring optimal comfort and security for any ear shape. This also makes it the perfect accessory to accompany you in your everyday life or workout sessions. You choose what’s comfortable for your aesthetics and lifestyle.
But it’s not just the earphones that comes in a hip design, its charging case is so stylishly smart, too!
The Air 1 Plus offers a whopping total of 40 hours of playback through its charging case! Its earphones can stream for 6.5 hours when fully charged, and its charging case can hold another 5 charges. If you’re ever in a hurry, you can do a 10-minute quick charge using USB-C, giving you up an extra 90 minutes of playtime.
It’s also equipped with XTM-codecs for clear wireless sound across iOS and Android devices. Additionally, it uses Qualcomm’s CVC 8.0 microphone technology, ensuring a clear voice whilst reducing wind noise for better communication. It promises seamless connectivity, too, thanks to the latest Bluetooth 5.1.
Furthermore, Air 1 Plus features 14 distinct touch controls — making it easy to manage music, calls, adjust volume, or access voice assistants with just a single touch.
Price and availability
Happy Plugs offers the Air 1 Plus for US$ 100 (EUR 100 / CAD 100 / GBP 90). Presale starts from May 13, 2020, at happyplugs.com. The Air 1 Plus will be available officially in Happy Plugs’ worldwide retail accounts and via shipping from happyplugs.com starting on May 27, 2020.
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