Enterprise
Marvin Agustin shares secrets to business survival during the pandemic
The digital entrepreneur highlights the value of listening to people and health investments
“Healthcare is expensive.”
A one-liner quote from Captain Raymond Holt from the comically epic Brooklyn Nine-Nine, which struck a chord to Gina Linetti as she decides to part with the precinct in season six.
In this era, healthcare is indeed expensive — passing off as an indispensable investment. For serial entrepreneurs, healthcare plans seemed like an extra expense. That’s what celebrity chef and digital entrepreneur Marvin Agustin thought of, like any other entrepreneur. Especially when your business doesn’t make enough profit during the pandemic.
But a dawning realization struck Agustin similar to how Gina Linetti had a light bulb moment the instance she realized that healthcare is indeed expensive. Agustin knows that well.
Having to follow safety protocols and being overly cautious about the threat of COVID are points that gave him an idea to provide healthcare plans to all his employees.
A people-first mindset
“We won’t be able to operate if people, your employees, and your staff would get sick, and also not safe for the customers,” said the celebrity chef.
People. Employees. Marvin Agustin understands that businesses won’t thrive without their people. Despite being an “extra cost,” health plans were a surefire investment to keep his people safe, functional, and happy. In the end, the cost won’t be as high as compared to when your employees get hospitalized.
What bugs entrepreneurs are the availability of quality healthcare at a reasonable price. Agustin had believed that only big companies get to provide health plans, not until he chanced upon Maxicare. Surprisingly, the celebrity chef found a credible company offering affordable and convenient health plans for both him and his employees.
Not all quality healthcare is unreachable as many people perceived
Maxicare’s reputation has put off Agustin like many other entrepreneurs. The company seemed expensive and an extra expense — being 33 years in the business with over 1.6 million members, and widely accepted over 1,000 hospitals and clinics around the country.
But Maxicare has an array of healthcare plans, particularly tailored to small-to-medium enterprises. There are plans that are a lot less than PhP 21,000 — which is the average of healthcare expenses that SMEs spend on employees per year — and even as low as PhP 4,600 to PhP 6,000 per employee per year.
The computation can wrack a nerve as your expenses pile up which pushed most enterprises to shy away from healthcare plans. But in return, employees don’t get access to quality healthcare and businesses don’t get protection from unplanned expenses caused by unforeseen circumstances — diseases, pandemics, accidents, and so on.
The best investment for a growing business
Marvin Agustin understood this well: healthcare plans are an investment for employees and the business itself. The digital entrepreneur realized that when his employees are in tiptop shape, his businesses are more profitable.
Jennifer Haw, Operations Manager of Yummyverse Group and one of Agustin’s employees, revealed how relieved and happy she feels knowing she’s taken care of. She has highlighted the importance of having peace of mind brought by Maxicare through their affordable plans.
“We won’t be able to operate if people, your employees, and your staff would get sick.”
Haw advises not to be frugal to people since they’re the foundation of businesses. Haw even applauded Agustin, touting the healthcare plans as the celebrity chef’s best investment for his business so far.
And it has been paying off, especially in this pandemic where the food business has been disrupted and has taken on too many challenges that the industry is still trying to overcome. From the threat of contracting the virus in numerous transactions to the struggles of making a profit, to taking a toll on our mental health.
Surviving entrepreneurship
Despite the struggles Agustin has faced, he was glowing with optimism; seemingly ready to brave the future and whatever it holds. At least during the roundtable. I was giddy looking at his ostensibly never-aging face until a question sparked in my head: What would be his advice to entrepreneurs struggling in this pandemic, too?
Agustin brazenly responded to my question, hinting about the uncertainty of the future. “We don’t know what works. What we thought are our advantages? We’re all back to square one.”
“What is important now is we listen to the new challenges, to the people that we work with, to our audience — old and new. So that we will be able to navigate this pandemic and get out of it alive,” he added.
The celebrity chef highlighted the importance of patience and even asked people to meet him at the finish line, encouraging people to be strong so everyone can attain their goals.
He further added, “We have to listen. This is the perfect time to step back and really figure out anong importante sa inyo.” (We have to listen. This is the perfect time to step back and really figure out what’s important to you.)
Finding the right plan
Maxicare offers a variety of healthcare plans. There’s Maxicare Plus, a comprehensive HMO program for small businesses with 10-99 employees. For micro-businesses, there’s a Maxicare Starter Plan apt for 3-9 employees.
For a different kind of premium, Maxicare BusinessEssential is Maxicare SME’s most affordable offer. The plan has options to have an Outpatient Care Program or an Outpatient Care + Confinement Care HMO program for companies with 3-99 employees.
Maxicare understands that businesses are wary of its piling expenses, which is why they put it into consideration when they offered affordable premiums.
Micro-businesses can get a plan for as low as PhP 4,651 per employee per year. Meanwhile, small businesses can go as low as PhP 6,260 if they have 10-19 employees or PhP 5,301 for those with 20-99 employees.
Enterprise
Cebu Pacific becomes 1st SEA low-cost carrier with Starlink Wi-Fi
Rollout expected to begin in 2027
Cebu Pacific has introduced Starlink, making it the first low-cost airline in Southeast Asia to bring Wi-Fi in the sky for passengers.
The rollout is expected to begin in 2027. Starlink delivers an unparalleled broadband experience inflight, with high-speed, low-latency Wi-Fi capable of HD streaming, online gaming, productivity and more.
Beyond enhancing the passenger experience, Starlink will also support improved operational connectivity for Cebu Pacific’s flight crews and operational teams. This enables better operational efficiency.
The collaboration is a significant milestone for Philippine aviation. The rollout forms part of Cebu Pacific’s continued investment in customer experience and digital innovation.
As part of the partnership, Cebu Pacific and Indigo Partners portfolio airlines, Wizz Air, and JetSMART expect to install Starlink on over 1,000 aircraft.
Enterprise
Google ordered to pay EUR 4.1 billion in fines
The EU alleges that Google uses its apps to establish an unfair dominance.
European fines have unintentionally become a normal part of doing business in the American technology space. For too long have American companies paid paltry fines to prevent harsher regulation in the European Union. Now, for the first time, Google is about to pay a record-breaking fine that goes beyond “paltry.”
Today, via CNBC, Google has been ordered to pay an astonishing EUR 4.1 billion (or approximately US$ 4.67 billion) in fines. The fine is in response to an anti-competition case.
This has been a long time coming for Google. The original case started in 2018. At the time, the European Union accused the brand of using anti-competitive practices to ensure its dominance in the smartphone market. According to the courts, the company’s bundling of first-party apps for every Android smartphone gives them an unfair advantage in the market and lessens the user’s choice in selecting apps.
For years, Google has fought the fine to seemingly no avail. Now, the company has lost its final attempt, which means that the fine still stands. On the bright side, they did get it reduced from the original EUR 4.34 billion fine.
The European Union is the scourge of every American tech company (and a godsend to consumers). Most notably, the continent’s government forced Apple to adopt USB-C, leading to a more universal experience across brands.
Google’s hefty fine aims to do the same. And it is quite hefty. Whereas previous fines were in the millions (and hence, negligible for most companies), a fine in the billions is more tangible.
Apps
foodpanda relaunches cult-favorite roast chicken brand after 8 years of persistent search queries
Heritage chain Andok’s returns to the platform, driven entirely by long-term user analytics.
In the world of e-commerce and food delivery, platform algorithms usually dictate what consumers see. But occasionally, consumer behavior is so relentless that it shapes the platform’s strategy.
In a move driven entirely by long-term user analytics, foodpanda has officially relaunched Andok’s, one of the Philippines’ most iconic heritage rotisserie chains, back onto its platform after an eight-year absence.
The search bar as a digital wishlist
The decision to ink the partnership wasn’t just a marketing play. It was a response to an ongoing data anomaly. Despite being offline from the foodpanda platform for eight years, Andok’s consistently ranked as one of the most-searched merchants on the app.
Year after year, users treated the empty search results page as an unofficial wishlist. This persistent search intent gave foodpanda a clear, data-backed signal of pent-up demand.
Prior to the official digital rollout, teaser campaigns on social media validated this demand, generating thousands of organic interactions from users anticipating the return.
Bridging heritage flavor with digital infrastructure
For foodpanda, onboarding a merchant with this level of built-in demand fits its broader strategy of marketplace optimization and hyper-local network expansion, turning a heritage brand into another data point for how legacy retail plugs into delivery infrastructure.
For Andok’s, the integration works as a fast track to digital scale. A legacy quick-service chain skips years of independent app development and reaches customers already using foodpanda’s existing logistics network, on a platform they already check daily.
Andok’s built its following on charcoal spit-roasted chicken, a slow-cooked technique that’s stayed largely unchanged since the brand’s early days, alongside seasoned grilled pork belly.
More recently, the Dokito line extended that following into crispy fried chicken and chicken burgers, broadening the brand’s appeal beyond its original rotisserie format and giving foodpanda a menu with both heritage pull and everyday fast-food convenience.
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