Apps

NBA will livestream fourth quarters for only 99 cents

Ball is life (for only 12 minutes)

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Becoming an NBA fan is an exorbitantly expensive endeavor. On average, a single ticket watching the Golden State Warriors in the Oracle Arena costs more than US$ 200. For home fans, the NBA League Pass costs US$ 199.99 per year.

Finally, the league is realizing that enjoying a game shouldn’t cost an arm and a leg. Investment firm Courtside Venture’s Vasu Kulkarni spotted a notification from the NBA app. The notification urged him to watch the fourth quarter of a seed-defining game between the Miami Heat and the Oklahoma City Thunder for only US$ 0.99.

It hints that the NBA is experimenting with more flexible options to watch games. Currently, the league stretches its streaming options with a Team Pass (streaming games from only one team) and a Midseason League Pass (discounted passes midway through the season).

The 99-cent option caters to a more casual audience who would rather watch action-packed quarters than whole games. In the sport, the fourth quarter is often where fans can watch a game’s tensest moments featuring amazing performances and double-digit comebacks.

Back in CES 2017, NBA Commissioner Adam Silver already predicted the eventual evolution of the game for a streamer-friendly future. At the event, he planned a microtransaction-centered future where the NBA opens cheaper streaming for pivotal, record-breaking performances.

When implemented, this will open up the NBA to budget-conscious fans. Without the feature, only a limited number of games are televised with some exclusive to NBA TV. Meanwhile, the internet is also a hive for illegal game streams.

Currently, the 99-cent option is still an ongoing experiment. The league hasn’t detailed how the option will roll out worldwide or what happens when a game extends to overtime periods.

SEE ALSO: Nike Hyper Court wants you to play like an NBA star

Apps

Study: App Store generated $1.1 trillion in 2022

Developers benefitting more

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Apple announced that the App Store ecosystem generated US$ 1.1 trillion in developer billings and sales for the year 2022, as per a study from economists at Analysis Group.

More than 90 percent of these billings and sales were accrued solely to developers, without any commission paid to Apple.

According to economists from Analysis Group, developers generated:

  • US$ 910 million from the sale of physical goods and services
  • US$ 109 billion from in-app advertising
  • US$ 104 million from digital goods and services

The Analysis Group’s study also mentioned that among the key drivers behind the App Store ecosystem’s growth are a rebounding demand for sectors like travel and ride-hailing, as well as advertising spend in social media and retail apps.

Moreover, developer billings and sales increased by 29% between 2021 and 2022, and 27% percent between both 2020 and 2021 and 2020 and 2019.

In particular, small developers found great success in the App Store, growing their revenue by 71% between 2020 and 2022.

The Apple Store’s engine of commerce includes Apple providing developers around the world a global distribution platform which supports:

  • 195 local payment methods
  • 44 currencies
  • 175 storefronts

Strong growth across app categories

According to a new study from the Analysis Group’s economists titled “The Continued Growth and Resilience of Apple’s App Store Ecosystem,” sales from travel and ride-hailing made on iOS apps increased by 84% and 45%, respectively.

iOS app-based food delivery and pickup sales more than doubled too, while groceries more than tripled.

App Store turns 15

The encouraging numbers from the study coincide with the App Store’s 15th anniversary.

Overall, here are some interesting facts about the App Store’s 15-year existence:

  • iOS developers have earned more than US$ 320 billion on the App Store (from 2008 to 2022)
  • iOS users have downloaded app more than 370 billion times (from 2008 to 2022)
  • The App Store has nearly 1.8 million apps to choose from, more than 123 times as many available during 2008

The App Store also remains a safe and trusted marketplace, thanks to its rigorous App Review process and privacy and security protections.

In 2022 alone, the App Store blocked more than US$ 2 billion in fraudulent transactions and rejected 1.7 million app submissions for failing to meet privacy, security, and quality standards. 

Recent innovations like App Tracking Transparency and Privacy Nutrition Labels also empower users on how to operate

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Apps

Reddit might force third-party apps to close

One developer is being charged US$ 20 million

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Though the platform works differently, Reddit is much like other social media platforms. For one, it relies on users signing up for the service to interact with one another through threads. However, Reddit is also similar by offering its API to third parties. If you’re not happy with using the original website or app, developers can create apps tailored to optimize the experience. Unfortunately, those might soon go away.

Recently, Reddit announced a round of changes coming to its API rules. Starting June 19, the platform will charge third parties for access to their API. In a nutshell, any developer who wants to continue offering a tailored Reddit experience must pay up to access the website.

According to the company, the changes are a result of emerging AI technologies which leverage Reddit for language learning. Naturally, the company isn’t happy with being used for free, resulting in a paid scheme coming soon.

Unfortunately, the pricing scheme isn’t affordable for smaller developers who just want to offer a cleaner experience of the website. Apollo, one of the most popular third-party alternatives to Reddit’s main app, recently announced that Reddit is charging US$ 20 million per year to keep the app running as is. Christian Selig, the app’s developer, confirms that the figure is just too much.

Other apps have not disclosed their discussions with the platform. However, their users have already lamented the impending doom of third-party apps and their involvement with the platform as a whole.

For their part, Reddit says that Selig’s figure only reflects a standard rate, rather than a specialized one as discussed with Apollo. The company remains adamant that it wants to be equitable and civil towards third-party apps.

SEE ALSO: Reddit acquires Dubsmash

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Apps

MOVE IT improves motorcycle taxi app

Integrates Grab support

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MOVE IT

If you’re wondering why MOVE IT is visible on the Grab app, it’s because the homegrown motorcycle ride-hailing app has undergone a massive overhaul.

Already a TNVS player in the Philippines before the COVID-19 pandemic, MOVE IT received support from Grab for a better overall experience.

The upgraded app has improved safety, reliability, and user experience. This includes a 99.95 percent uptime for seamless booking, especially during peak hours.

Coverage areas currently include the following cities:

  • Paranaque
  • Pasay
  • Taguig
  • Makati
  • Pateros
  • Pasig
  • Mandaluyong
  • Manila 
  • San Juan
  • Southern Quezon City 
  • Marikina

The app also features a built-in calling feature, eliminating the need for messaging apps or mobile load to make calls.

Grab’s map and navigation data have also been integrated into the app. When in transit, MOVE IT has a Share-My-Ride feature, ensuring that loved ones are constantly updated about one’s trip.

As for payments, MOVE IT accepts cashless options, including credit and debit cards, with e-wallets soon to follow for further convenience.

MOVE IT is available to download via the App Store and Google Play.

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