Entertainment

There’s a real Super Mario movie coming with Chris Pratt

Coming next year

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Earlier today, Nintendo hosted its Nintendo Direct presentation for the month of September. As expected, the presentation teased a barrage of amazing titles coming for the holiday season. However, amid the new titles, Nintendo also announced a stranger title that didn’t fit in with the rest: an upcoming Super Mario movie.

If you grew up in the 90s, you might be familiar with the old Super Mario Bros. Super Show, a live-action adaptation of the iconic gaming franchise, and a more controversial movie. Though it was watchable fare for kids, the series never made an impact especially compared to the original games. Some people even view it with ironic appreciation. Undoubtedly, the new announcement is raising its fair share of eyebrows all over the world.

Nintendo has not shared any plot details or a trailer for the film yet. However, we do know that it will be an animated film from Illumination Entertainment, the same studio who made the Despicable Me series. It will also feature all the familiar characters from the franchise.

Marvel actor Chris Pratt will voice the titular plumber. Opposite him, Anya Taylor-Joy will voice Princess Peach. Charlie Day will voice Mario’s brother, Luigi. Jack Black voices the franchise’s villain, Bowser. Keegan-Michael Key makes an appearance as Toad. Finally, Seth Rogen is Donkey Kong.

The upcoming film is set for a 2022 launch.

SEE ALSO: Sealed Super Mario Bros. from 1985 auctioned for $660K

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Netflix is losing a lot of long-term subscribers

People are switching

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The Netflix revolution was indeed televised. However, after enjoying years of success as the streaming platform of choice, a lot of users are now leaving Netflix for greener pastures. Over the past few months, the company has struggled to patch its failures. A recently released data report does confirm that the platform has a right to worry. More and more long-term subscribers are reportedly cutting their subscriptions short.

According to The Information, around 13 percent of Netflix cancelers in the past quarter are from accounts that have been with the platform for over three years. The data, which was reportedly obtained from Antenna, pegs cancelations at around 3.6 million Americans, a big increase from the 2.5 million of the past five quarters.

Though 13 percent isn’t exactly a giant figure, it’s still a blow to Netflix’s empire. While streaming platform rightly focus on gaining new subscribers, losing the loyalty of long-term users isn’t something to shrug off.

Since announcing lost expectations, Netflix announced ways to save on costs and retain its subscribers. Other methods include canceling projects, opening a games division, and potentially charging users more for account sharing. Naturally, not every plan hits users the same way.

In the meantime, other platforms — like Disney+, HBO, and Hulu — are attracting more users with more varied and exclusive content. Regardless, Netflix is skidding down a slope. Only time will tell whether its latest strategies will stave off more losses.

SEE ALSO: Netflix is experimenting with livestreaming content

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Entertainment

Netflix is experimenting with livestreaming content

For reality shows and comedy specials

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Netflix is in a bit of a rough patch. After losing subscribers for the first time, the platform is trying other strategies to retain its userbase including more stringent ways to police password sharing. This time, Netflix is trying a more additive approach. According to a report, the company is experimenting with livestreaming content.

First reported by Deadline, the company is currently in the early stages of creating such content. More specifically, Netflix will try the format for its catalog of “unscripted shows and stand-up specials.” There is no timetable for the experiment’s launch, but the company hopes to launch it soon.

A move towards livestreaming does make sense with Netflix’s current catalog of titles. Over the years, the platform has slowly curated an expansive lineup of reality shows and stand-up comedy specials. For example, Netflix’s Drive to Survive quickly became one of its biggest titles in reality television, bringing a lot of eyes to Formula One racing. Likewise, the platform has always been a stronghold for comedy specials since the advent of its popularity.

Besides its strong slate of content, the company has also experimented with user input including shows that mimicked Choose Your Own Adventure books. Under a livestreaming format, the audience might be able to provide input for the title as well, such as voting for (or against) contestants in a game show.

That said, it’s still too early to tell how livestreaming might appear on Netflix. For now, at least.

SEE ALSO: Netflix considers cheaper, ad-supported subscription

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Campaign putting seizure, epilepsy warnings to YouTube gaming content initiated

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Seizure Warning

Whenever on YouTube, people tend to have the urge to skip annoying or uninteresting ads.

But Digitas Philippines is trying to change that with an all-important online campaign that puts the safety of the gaming community first.

With the Seizure Warning Pre-Rolls project, Digitas Philippines turns YouTube’s 6-second pre-rolls before videos play into dedicated spaces, where instead of ads, PSAs get played.

Digitas will focus on showing warnings that effectively alert viewers of possible adverse of conditions such as seizures and photosensitive epilepsy.

To ensure that such warnings draw the attention of YouTube viewers, Digitas’ team included flashy animations, fast and mind-bending gameplay, and vivid, ultra-colorful visuals.

Such components make gaming content extremely visually stimulating, yet can also seriously affect those who have had seizures or epilepsy in the past, as well as those who have not had them before.

Avoiding risk on YouTube 

With more than 40 million active gaming channels, users definitely have a chance of running into possible seizure risks.

This pushed Digitas to jumpstart the campaign, trying to address the lack of warning signs before the start of videos and more.

Through their campaign, notices will be placed before anyone views gaming-related content to boost safety and lower the risk of getting a seizure or epilepsy.

The initiative will already cover all YouTube videos with gaming content tags in its initial phase. It will feature highly-targeted and specific warning messages for viewers’ protection.

The group is also in the process of partnering with more institutions to follow up and go beyond the first phase.

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