“It’s not the size, it’s the performance.” Sure.
Honestly, that may apply to other things, but just not smartphones — you know, things that need to be in our teeny tiny hands to use. Here are a number of reasons why the “bigger is better” mentality is taking away from women’s smartphone experiences.
Top three reasons:
Our thumbs
Like, literally not being to reach everything on the phone screen because of our short thumbs attached to the small hands.
We’re not pointing short fingers here; it’s no one’s fault but anatomy’s. But, when it’s a physiological problem, we sort of hope that we get more than two small phone flagship options (as of last count: Samsung Galaxy S10e, Google Pixel 3) when at least 50 percent of the targeted users are affected. After all, we can buy new phones but not longer thumbs.
Small pockets and skinny jeans
Now that there’s been an advancement in the fight for pockets (yes folks, pockets on dresses are a thing), we have to talk about actually fitting things in there. When I say things, I mean my phone which I want to be able to keep in my pocket. Admittedly, we women tend to have smaller pockets based on various other factors but the simple equation is: Smaller bodies = smaller clothes = smaller pockets.
Not to mention, tight pants and clothes mean less space for us so why would you be so cruel as to deprive us of the utility of pocket use with your humongous phones?
Pretty tiny purses
Sure, we can always get bigger purses, but then the men in our lives will keep on asking to put their stuff in it because “it fits, anyway” so we’re not having that.
The cute purses we enjoy, on top of matching our outfits to a T, serve a utility: A space for lipstick, cash, and other emergency knick-knacks like tampons, mints, or Advil for when we get headaches from being treated as the lesser sex (but that’s another story). We’d love to throw in our smartphone in there… if it would fit…
Solutions I’m shooting down
Phone accessory galore
If the sudden uptick in PopSocket sales isn’t an indication that there are people having trouble holding on to their phones, I don’t know what is. As an avid PopSocket user myself, I can swear by how useful these things are. And sure, you get a better grip on your phone but it doesn’t really solve any of my screen reach problems.
Cute accessories like this phone case purse hybrid from Casetify exist but they are few and far between. Plus, they’re only available for certain phones so unless you’re on an iPhone, tough luck finding one that fits your device.
“But Isa, what if you can wear your phone?”
Yes, I get how that fixes things: It has a smaller, reachable screen and you won’t have to worry at keeping it in your purse or pocket. But folks, it looks like this:
Until I can wear my smartphone, and wear it looking great, I won’t stop at wanting smaller ones.
IMHO and other perspectives
Wider displays are always welcome, sure, but with disappearing bezels and companies forcing those notches in our faces, I don’t see why phones can’t shrink back to a size that fits my palms.
In the history of time, not once have I complained about having a screen that’s too small on a mobile phone because if I needed a bigger screen, tablets and TVs exist. Sure foldable phones are cool but why can’t these phones fold to a size that actually fits my small purse.
I do recognize that like phones, women come in all shapes, sizes, and perspectives — bless the folk who believe we should only come in cookie-cutter shapes — so there are still probably those who disagree with my points here and that’s okay. They have the choice and no one’s stopping them. But I don’t with these phones and I can’t even. 🙄 That’s the problem.
Accessories
Takashi Murakami and CASETiFY’s new collab is in full bloom
The third chapter of the Murakami collection is here!
There’s something about Takashi Murakami’s art that feels like a shot of pure happiness.
Those smiling flowers — bright and a little mischievous — have appeared everywhere, from gallery walls to fashion collabs. And now, they’re blooming once again through CASETiFY’s latest collection.
Called FLOWERS BLOOM, this third chapter of the ongoing TAKASHI MURAKAMI x CASETiFY collaboration brings the artist’s most recognizable motif into a fresh lineup of tech accessories and travel gear.
The collection includes the FLOWERS Ripple Phone Case, which arrives through a surprise blind box (yes, you’ll have to unbox it to see which design you get).
It also comes with the FLOWERS Carry-On Suitcase that takes CASETiFY’s signature ripple texture and turns it into a piece of art.
There’s also a rainbow camera ring, gold-accented cases, and collectible charms and danglers that look as cheerful as they sound.
Murakami’s FLOWERS motif has long represented his “Superflat” style, melding traditional Japanese art with pop culture in a way that feels both nostalgic and new.
For collectors, the blind box adds a sense of thrill, with ultra-rare designs like the shimmering FLOWERS 18K Gold Case waiting to be discovered.
Meanwhile, the carry-on luggage and wireless chargers make the motif part of your daily rhythm.
The new lineup feels like a love letter to Murakami’s world, a reminder that joy can be part of your everyday life. It’s bright, bold, and unapologetically happy. And in a world that often feels gray, these blooms are exactly what we need.
Price, availability
| Product | Price |
| FLOWERIAN DANGLER BLIND BOX | PhP 2,590 |
| FLOWERS RIPPLE PHONE CASE BLIND BOX | PhP 3,990 |
| FLOWERS SNAPPY GRIP STAND (RAINBOW/BLUE/BLACK/RED/PINK) | PhP 4,290 (RAINBOW) /
PhP 3,990 |
| FLOWERS MAGNETIC WIRELESS CHARGER (RAINBOW/BLUE/BLACK/RED/PINK) | PhP 4,590 (RAINBOW) /
Php 4,290 |
| EXCLUSIVE FLOWERS CHARM KEYCHAIN | PhP 4,790 |
| FLOWERS (RAINBOW) CHARM KEYCHAIN | PhP 4,790 |
| LIMITED EDITION MULTI-FLOWERS PHONE CASE –
RAINBOW CAMERA RING EDITION |
PhP 5,290 |
| FLOWERS (RAINBOW) PHONE CHARM | PhP 4,790 |
| FLOWERS (RAINBOW) PHONE CHARM & CHARM CUBE SET | PhP 5,290 |
| FLOWERIAN DANGLER BLIND BOX SET (X4) | PhP 10,360 |
| FLOWERIAN EARBUDS CASE | PhP 15,890 |
| FLOWERS RIPPLE CARRY-ON SUITCASE (RAINBOW/BLUE/BLACK/RED/PINK) | Not sellable in PH |
Her GadgetMatch
These Dyson drops are the home upgrades you didn’t know you needed
Yes, we’re adding Dyson to the wishlist, and you should too!
Dyson surely knows how to make an entrance.
At IFA 2025 in Berlin, James Dyson himself arrived in a vintage Mini before pulling the cover off a lineup of new and re-engineered gadgets.
From supercharged hair tools to whisper-quiet purifiers, these are the pieces that prove Dyson is still the gold standard in making everyday life feel smarter and sleeker.
Dyson Airwrap Coanda 2x
Meet your new vanity essential. The Airwrap Coanda 2x takes the cult-favorite multi-styler and cranks it up with Dyson’s fastest hair care motor yet.
With 6-in-1 versatility through drying, curling, waving, straightening, smoothing, and volumizing, it’s like having an entire glam team tucked into one sleek wand, minus the heat damage.
Dyson Supersonic r
Smaller, lighter, and even stronger, the Supersonic r is Dyson’s most powerful hair dryer to date.
Its chic 38mm body is a statement in itself, but the real magic is how it dries fast while keeping strands shiny and smooth.
Attachments automatically adjust airflow and heat, so your at-home blowout feels like a salon moment every time.
Dyson V8 Cyclone
The vacuum that started a movement just got an upgrade!
The V8 Cyclone cordless vacuum now has more suction, more runtime, and a hot-swappable battery so cleaning marathons feel less like a workout.
Add a new triggerless button and three easy modes, and you’ve got a machine that’s as efficient as it is effortless.
Dyson V16 Piston Animal
Think of this as the heavyweight champ of vacuums. The V16 Piston Animal deep cleans every corner, picks up long hair without tangling, and even washes floors with its upgraded Submarine roller.
With a bin that holds up to 30 days of dust, it’s built for those who want their home to sparkle without constant emptying.
Dyson HushJet Purifier Compact
Who knew purifiers could be powerful and quiet? The HushJet is engineered to deliver whole-room purification while staying whisper soft, down to 24 dB in Sleep mode!
Small but mighty, it’s perfect for bedrooms, work-from-home nooks, or anywhere you crave fresh air without the fan noise.
Dyson Spot+Scrub AI robot
This is not your average robot vacuum. The Spot+Scrub uses AI stain detection to go back over stubborn marks until they’re spotless, plus it vacuums and washes floors at the same time.
It even cleans itself as it goes! Consider it your tireless little roommate who insists on tidiness.
Dyson Clean+Wash Hygiene
Wet cleaning, but make it hygienic. This lightweight cleaner ditches dirty filters in favor of a roller that refreshes with every pass, leaving floors streak-free and fresh. With a self-cleaning cycle, it’s as low-maintenance as it is effective.
Dyson PencilVac
Slimmer than your favorite tumbler at just 38mm, the PencilVac is Dyson’s most minimalist vacuum yet. It glides under low furniture, tackles mess in every direction, and still flexes laser dust detection. Proof that cleaning tools can double as design objects.
Dyson Cool CF1 and Dyson Hot+Cool HF1
Dyson’s bladeless icons are back with smart new tricks.
The Cool CF1 fan brings app-connected cooling with refined oscillation, while the Hot+Cool HF1 heats rooms faster and quieter than ever. These bring comfort and control, all from your phone.
Dyson Omega Nourishing Range
Yes, Dyson is doing haircare and it’s dreamy.
The Omega range blends seven omega-rich oils (including sunflower oil from Dyson’s own farms) into a hydrating hair oil and leave-in spray. It’s glossy, healthy hair bottled up, powered by a mix of science and sustainability.
Her GadgetMatch
This Glossy Pink OPPO Reno14 F 5G is giving pastel daydream vibes
A charming new shade that makes your phone feel like a treat!
If phones could look like candy, the OPPO Reno14 F 5G in Glossy Pink would be the prettiest one in the jar. Soft, charming, and a little bit dreamy, this new shade feels like carrying around a pastel daydream in your hand. And yes, it’s as fun as it looks.
A pastel-perfect phone with serious smarts
The Reno14 F 5G may look like a treat, but its features are all about performance. With AI Flash Photography, you can say goodbye to grainy low-light shots.
Even in dimly lit cafés or at golden hour, your photos stay bright, clear, and effortlessly flattering. Add AI Livephoto 2.0 into the mix, and even your candid memories come alive with detail.
Forget spending hours adjusting sliders. With AI Editor 2.0, the Reno14 F 5G polishes your shots with just a few taps. Whether you’re reframing or letting AI Recompose do the heavy lifting, your photos transform into scroll-stopping moments instantly.
Your candy-colored crush
Sweet on the outside, bold on the inside! This phone even lets you explore underwater worlds in 4K.
Thanks to its IP68/69 dust and water resistance, you can capture your next poolside hang or spontaneous lake adventure with clarity that feels almost cinematic.
At the end of the day, what makes this phone extra special is how it looks. The Glossy Pink finish is soft, stylish, and playful. It’s like a pastel accessory that complements your style while powering your creativity.
The OPPO Reno14 F 5G (8GB + 256GB) in Glossy Pink is now available nationwide for PhP 21,999 through OPPO Brand Stores and official e-commerce platforms. Until September 21, you can also enjoy bundle offers and flexible payment plans.
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