The ever-competitive drone market will soon have another brand to welcome. Sony just announced its entry into the consumer drone market with the Airpeak brand, which will likely go toe-to-toe (propeller to propeller?) with established brands like DJI.
Specific details about the brand, however, remain scarce at the moment. Sony’s official website only teases a short cryptic video.
The website also mentions that Airpeak will be the culmination of “imaging and sensing technological expertise and AI Robotics” — something which Sony has with its consumer camera and robotic products.
A separate press release also confirms Sony’s plan to target video creators with the Airpeak brand. Further, the brand will bring 3R technology (Reality, Real-time and Remote) to the drone market.
The first wave of products under the Airpeak is slated to launch in the spring of 2021. In the meantime, Sony will continue to obtain feedback from users who participated in co-creating drones under the brand.
It is worth noting that this isn’t Sony’s first foray into the drone market. Last year, the company entered a partnership with ZMP to form the Aerosense company. However, that company caters specifically to the business sector. So, the Airpeak brand will actually be the company’s first for the consumer drone sector.
How the tech world helped in the Notre Dame fire incident
Modern technology isn’t our foe at all
In light of the recent news about the fire incident that happened in the Notre Dame Cathedral in Paris, France, several companies, including those from the tech sector, have shown how much they care for the ruined 856-year-old historic landmark.
When the flames broke out, firefighters used Mavic Pro and Matrice M210 drones. The cathedral was severely damaged but thankfully, the drones helped in distinguishing where the fire had spread out. Several tweets show how helpful drones are, even during unexpected disasters like this one.
— Alexandre Fremont (@alex_fremont) April 15, 2019
People from DJI talked about how their drones helped Paris’ Emergency Response Team in determining the fire inside the cathedral.
Learning that Emergency Response for Notre Dame also included the use of drones, made me feel good. Then seeing a female operator made me proud. Both individually are not common, both together even less. Such a difficult incident to deal with, done with exemplary. pic.twitter.com/Qdh3UIwmer
— Romeo Durscher (@romeoch) April 16, 2019
Craftsmen built Notre Dame eight centuries ago. Now it may be up to robots to save it.https://t.co/zyfMU1lEuI
— Brendan Schulman (@dronelaws) April 17, 2019
After the incident, many people, including popular icons all around the globe, have shown their distress about the destruction of the cathedral. Tim Cook, the CEO of Apple, is one among those people. He even promised Apple would help in the progress of rebuilding Notre Dame’s ruined architectural landscape.
We are heartbroken for the French people and those around the world for whom Notre Dame is a symbol of hope. Relieved that everyone is safe. Apple will be donating to the rebuilding efforts to help restore Notre Dame’s precious heritage for future generations.🇫🇷
— Tim Cook (@tim_cook) April 16, 2019
Most gamers can tell that the Notre Dame Cathedral is found in the gameplay of Assassin’s Creed: Unity. Ubisoft, which is also a French company, said that the infrastructure was scanned using their state-of-the-art 3D mapping technology. Using data preserved for the game may help architects and builders in restoring the cathedral. As an addition, the game is for free at the Ubisoft store to honor the fallen landmark.
It may be insignificant for most people but these all prove that companies and their existing technologies can still help in times of global incidents like this.
DJI Mavic 2 Pro Review: 1 month in
Not a perfect drone, but…
We won’t bore you with a rundown of its specs, but instead, we’ll give you the lowdown on DJI’s new drone — what works, what doesn’t, and what’s there to love. This is our DJI Mavic 2 Pro review.
DJI Mavic 2 Zoom and Mavic 2 Pro officially launch in the Philippines
The best compact drones in the market right now
Less than a month from its official announcement, DJI’s Mavic 2 Zoom and Mavic 2 Pro have officially arrived in the Philippines through ICT company MSI-ECS. These drones offer the latest technologies seen in a quadcopter and aim to bring aerial videography to new heights.
As a quick recap, both new drones shoot 4K video at up to 100 megabits per second — meaning it can capture high-quality footage. DJI also equipped the Mavic 2 with its own 8GB internal storage in case you forget your memory cards at home. They have more sensors for obstacle avoidance and boast improved battery life (31 minutes versus the older 27 minutes). They’re also a lot quieter than previous models.
The Mavic 2 Zoom is the world’s first foldable consumer drone with optical zoom capabilities. This way, you can get up close to your subject (like wildlife, for example) while maintaining your distance, so you won’t disturb them in their habitat.
It can also perform a dolly zoom by flying backward while zooming in. This produces a vertigo effect that renowned filmmakers use in movies.
On the other hand, the Mavic 2 Pro is the first drone with a camera co-engineered with Hasselblad — a leading brand in medium format photography. It carries a 1-inch CMOS sensor with a 10-bit Dlog-M color profile which translates to a professional-grade image with a lot of tweaking possibilities during post-production.
The Mavic 2 Pro shoots 20-megapixel photos and 4K UHD videos, has support for 4K 10-bit HDR, and can switch between f/2.8 to f/11 apertures depending on the lighting condition. Think of it as your professional aerial equipment that folds up and can fit inside a small bag.
Pricing in the Philippines will start at PhP 76,300 for the Mavic 2 Zoom and PhP 98,800 for the Mavic 2 Pro. Going for the Fly More bundle which includes extra batteries, propellers, and other accessories will come at an extra cost just like the previous iteration.
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