News
Huawei loses its dominance in the smartphone market
It’s not even in the top five
In the first half of 2020, Huawei was the world’s largest smartphone maker. It shipped more units than Apple and Samsung. Fast forward one year, the Chinese giant isn’t even in the top five spots, and its future looks grim.
According to Strategy Analytics Q1 2021 quarterly report, smartphone shipments increased by a whopping 24 percent YoY. More than 340 million units were shipped, and the top five vendors captured 76 percent of the market.
Samsung is the numero uno now and holds a 23 percent share, followed by Apple at 17 percent and Xiaomi at 15 percent. OPPO and vivo also made it to the top five due to their well-oiled supply chains and market reach. Three out of five top phone makers in the world are now Chinese.
But we’re missing Huawei. It was added to a blacklist by the US government, barring it from transacting with American counterparts. This meant that it couldn’t use Google Mobile Services (an integral package of Android that makes Play Services possible), ARM-powered processors, and other essential components.
The ban derailed its global expansion plans, and all dealt a massive blow to its 5G investment. Due to the ban, it sold off the Honor brand that looked after the affordable smartphone segment. It’s now an independent company that has no ties with Huawei or its group companies.
Honor played a pivotal role in raking in numbers for Huawei. Being a budget-friendly brand, it had massive distribution channels in the developing markets of India, Indonesia, Thailand, the Philippines, and more. With the sub-brand now gone, Huawei relies completely on its in-house portfolio.
Huawei still makes phones but is severely hit due to the sanctions. The company has kickstarted the development of its own Android alternative, but bridging the semiconductor gap will be difficult in the short term. Although, it’s worth noting that Huawei’s yearly revenue for 2020 still grew by a measly 3.8 percent thanks to local Chinese demand and stop-gap measures like AppGallery.
Read Also: Huawei ban could persist under Biden administration
What comes next after the smartphone? For years, brands hunted for an answer. Apple, for example, placed its bet on the Vision Pro, a wager that hasn’t paid off yet. Samsung, on the other hand, is betting on a different horse: augmented reality.
In a new earnings call (via Seeking Alpha), Samsung’s Seong H. Cho, the brand’s head for mobile marketing, confirmed that they will experiment more with “diverse form factors such as next-generation AR glasses.”
Samsung has been teasing a pair of glasses for a while now. However, with an impressive lineup already in the works (including the brand’s first trifold smartphone), it’s understandable that hype for the teased glasses took a bit of a backseat.
But, with an official word now about the wearable, the game is once again on to create an impressive pair of smart glasses.
The only question here is the “next-generation” part. Since Samsung doesn’t really have a pair out in the market right now, it’s a bit difficult to determine what the next generation might mean.
Of course, it could simply be a marketing term that implies smart glasses are the next generation of technology. If it pertains to what’s already out in the market, it could mean a pair that comes with a camera or even a display. Of note, most smart glasses today (or, at least, those accessible to most users) use only audio for its smart functionalities.
SEE ALSO: Samsung teases anti-shoulder surfing privacy feature
Last year, Nothing offered a worthy alternative to the usual flagship brands. Though the Phone (3) edged closer and closer to flagship-level prices, the smartphone is still a decent performer through and through. This year, however, a Phone (4) is not in the works.
Through a new YouTube video, Nothing’s Carl Pei has confirmed that the brand will not release a Phone (4) this year. The Phone (3) will still be the brand’s flagship option throughout 2026.
Pei did not reveal any explicit reason why they couldn’t make a new flagship this year. However, he does say that he wants every upgrade to be meaningful.
Despite the lack of a flagship, Nothing’s work will continue through the (a) series. The brand will release the new Phone (4a), for which Pei is promising a revolution. He says that there will be significant upgrades which will push the series closer to a flagship-like experience. It will also have new designs.
Unfortunately, the new phone might not come cheap. Along with the phone’s announcement, Pei confirmed that prices might increase this year, as a response to spiking RAM prices. It’s unclear how much it’s changing, though.
At the very least, the (a) series is usually priced competitively. However, if the increases affect the entire lineup, the flagship’s prices might go up to even more concerning levels.
SEE ALSO: Nothing will no longer lock screen ads on the Phone (3a) series
Computers
3D printing made accessible: Bambu Lab moves closer to everyday consumers
Empowering consumers to create tangible objects
China-based brand Bambu Lab makes an effort to move closer to everyday consumers in the Philippines with a new retail partner by holding a media and creators roundtable in the Philippines. This was a bid to reshape how consumers perceive and use 3D printing technology.
Established in Shenzhen, China in 2020, Bambu Lab aims to make 3D printing more accessible, practical, and relevant to daily life through printers and other supplies.
The goal is to support practical home use, creative hobbies, product design, and even specialized tools, while putting emphasis on ease of use.
With such optics, Bambu Lab is trying to make consumers feel that there is less deep technical knowledge required and that they can actually create physical objects with 3D printing.
One of their products is the entry-level Bambu Lab A1 mini, which is compact enough to fit on a small desk.
The brand also has more advanced models which are capable of printing multiple colors and materials on a single run.
To complement the hardware ecosystem, Bambu Lab’s open platform MakerWorld lets users browse, select, and print from an extensive library of shared 3D designs directly from their own desktops.
The platform features a wide variety of objects across multiple categories. There’s household items, DIY tools, children’s toys, props, and educational materials.
In the Philippines, Bambu Lab will open its first concept store at One Ayala, Makati City. The concept corner will give mallgoers the opportunity to see the range of 3D printers and consumables firsthand.
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