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Huawei could ship lesser smartphones by 2021

From 170 million units to 45 million according to TrendForce

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The recent years have been challenging for Huawei and it might not get better soon. A recent report by TrendForce predicts that Huawei will drop to seventh place in total smartphone production volume by 2021, which is huge considering the company placed third last year.

For perspective, Huawei shipped a total of 170 million smartphone units last 2020. This puts it firmly in third place, trailing behind Samsung and Apple. As 2021 comes, TrendForce predicts that Huawei will only ship a total of 45 million smartphones. Such a huge drop in production volume will allow Xiaomi, OPPO, Vivo, and Transsion to overtake the embattled company.

The company will also see a huge drop in the 5G market share. Last year, Huawei commanded a huge 30% market share for 5G smartphones, putting it in second place after Apple with a 31% lead. This 2021, TrendForce predicts a drop to 8% which is a considerable loss. Other companies like Samsung, Xiaomi, OPPO, and Vivo will overtake Huawei with 13%, 11%, 14%, and 13% market share, respectively.

TrendForce attributes their predictions for Huawei to these things: US export restrictions and the spin-off of Honor as an independent brand. Honor became an independent brand after Huawei sold it to a conglomerate last November.

TrendForce now predicts that the two companies will compete with each other, imposing an obstacle to Huawei should it regain the lost market share brought about by the loss of its former sub-brand.

As for the latter, the entity ban that took effect last 2019 will continue to strain the company even if the global smartphone market share improves.

Smartphone market on uncertain times

While the times are hard for Huawei, the global smartphone market is also experiencing difficulties imposed by the pandemic. TrendForce recorded an 11% year-on-year decrease in global smartphone production. Overall, smartphone production for 2020 reached a mere 1.25 billion units. This is a far cry from the 1.4 billion units and upward of 2018 and 2019.

Things are shaking up to improve by 2021, however. As more people become accustomed to the “new” normal, TrendForce predicts a surge in device replacements. Emerging markets will also see a growing demand for smartphones this year. Assuming that these scenarios play out, the global smartphone production will increase to 9%, amounting to a total of 1.36 billion units.

However, TrendForce also warns that these scenarios are dependent on how the pandemic affects the global economy by 2021. Other factors that could affect global smartphone production include geopolitical instabilities and the limited production capacity of the semiconductor foundry market. TrendForce notes that banning SMIC has resulted in additional strain for semiconductor foundries.

Regardless of how the global smartphone production plays out, the 5G market share will continue to increase this 2021. Last year, the global penetration rate stands at 19% amounting to 240 million 5G-powered smartphones. TrendForce predicts an increase of 37% penetration rate for this year alone thanks to projected 500 million 5G-powered units.

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TECNO’s SPARK 50 Pro is the latest budget smartphone battery beast

Just two months after the SPARK 50 5G

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TECNO SPARK 50 Pro

One after another, TECNO launches the SPARK 50 Pro with a beastly battery within. That’s just days after the grand launch of the POVA 8 5G in India.

Built to last

The icing of the cake has got to be the battery of the SPARK 50 Pro. However, the battery capacity will differ depending on where you live.

There’s a 5600mAh dual-cell version and a slightly larger single-cell model hitting the 6000mAh mark.

TECNO SPARK 50 Pro

Still, despite that battery capacity, it measures just 7.8mm thin.

If you’re worried about battery longevity, the SPARK 50 Pro can still last more than 80% of their original battery capacity — even after 1900+ charging cycles in six years.

Charging support is faster at 60W, better than what TECNO’s 45W speeds in their most recent smartphones.

TECNO SPARK 50 Pro 6000mAh battery

Graphics by Vincenz Lee | GadgetMatch

Beneath that battery lies MediaTek’s Helio G100 Ultimate SoC. When it comes to memory, it allows up to 24GB extended thanks to Memory Fusion 4.0.

Up front, there’s a 6.78-inch 120Hz display paired with DTS-supported dual stereo speakers.

Finally, the SPARK 50 Pro also boasts SGS Five-Star durability certification alongside IP68 and IP69 dust and water resistance — making it one of the budget-friendly devices to have such durability rating.

More than meets the eye

Unlike the base SPARK 50 5G, the SPARK 50 Pro is powered by a 50MP Sony LYTIA 600 (or LYT-600) main camera. The said sensor promises improved low-light performance compared to typical cameras in its category.

The company is also bringing its TECNO’s very-own FlashSnap capabilities found in higher CAMON series. This feature offers shutter speeds of up to 1/10,000 of a second to better capture fast-moving subjects like pets, sports, or action shots.

TECNO Ella AI Assistant

Speaking of, TECNO’s Universal Tone technology also returns, aiming to produce more natural-looking skin tones across different environments.

Several AI-powered editing tools are included as well. That includes AI Eraser 2.0 and AI Extender for photos, AI Noise Cancellation for clearer calls, as well as AI Health Assistant. Even Ella as your AI Assistant was not left behind.

For off the grid communication, FreeLink 2.0 exists when needed.

Pricing and Availability

The TECNO SPARK 50 Pro comes in five color choices: Ink Black, Titanium Grey, Midnight Blue, Dynamic Orange, and Cloud White.

TECNO SPARK 50 Pro

TECNO has yet to announce official pricing and regional availability.

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Nothing is coming to over 500 Best Buy stores in the United States

Also available online

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As the newest kid on the block, Nothing hasn’t made it terribly easy to grab one of their phones. But that’s all part of the allure. After all, fashion shouldn’t be easy.

Thankfully, all that difficulty isn’t forever. Nothing, together with all its phones and accessories, are coming to over 500 Best Buys across the United States.

It’s been a long time coming. Last year, Nothing expanded first in Canada as part of its push to spread across the North American continent. Now, after all the wait, the brand is finally available in one of the other North American country’s biggest retailers for tech.

From coast to coast, fans of the fashionable brand can grab the Phone (4a) Pro, the Headphone (a), the Phone (3), and the Ear (3) at their nearest Best Buy branch. Alternatively, they can also order any of these devices online through BestBuy.com.

It’s been a quiet year for Nothing. Though the brand successfully launched the Phone (4a) Pro series earlier this year, it has no plans to launch a follow-up to last year’s Phone (3) yet, leaving the flagship market hanging by another year. That said, there’s still much to love about the brand this year, from its heavily notable designs to its capable specs.

SEE ALSO: Nothing Phone (4a) + (4a) Pro review

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TECNO’s POVA 8 5G is both futuristic and future-ready

8000mAh battery, Sony LYTIA 600 camera, Alive Matrix display, and more

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TECNO POVA 8 5G
Graphics by Vincenz Lee | GadgetMatch

Four months after the POVA Curve 2 5G, TECNO adds the POVA 8 5G to their performance-focused arsenal.

Futuristic vibe

TECNO’s POVA 8 5G continues the series’ signature sci-fi-inspired design language. The latest smartphone features sharp geometric elements and a semi-transparent rear panel.

TECNO POVA 8 5G

Graphics by Vincenz Lee | GadgetMatch

One of its standout features is none other than the new Alive Matrix Display. It’s a customizable light panel on the back that can display 49 pre-loaded lighting effects for incoming calls, notifications, charging status, gaming sessions, and more. Prospective users can also personalize scenarios to match their style and could actually store many more customized effects aside from the pre-loaded ones.

Beside that LED display lies the 50MP main rear camera based on Sony’s LYTIA 600 (or LYT-600) sensor. The said sensor offers improved light capture for brighter and more detailed photos. It also supports 2x lossless zoom. Up front, you’ll get a 13MP front-facing shooter.

Sony LYTIA 600

Graphics by Vincenz Lee | GadgetMatch

Powering the device is MediaTek’s Dimensity 7100 SoC. That’s paired together with TECNO’s in-house G1 Signal Enhancement Chip and SE1 Wi-Fi Enhancement Chip — making it a triple chipset smartphone.

TECNO says these chips help improve connectivity in challenging environments such as elevators and basements while boosting Wi-Fi reception.

The phone also features a 144Hz display with TÜV Rheinland Low Blue Light Certification and military-grade durability.

Last but definitely not the least, its 8000mAh battery that can last as much as two days. For some measure, TECNO says the phone can last up to 85+ hours of music playback, 29+ hours of YouTube streaming, 26+ hours of WhatsApp, or 14+ hours of playing Mobile Legends: Bang Bang (MLBB).

Future-ready

Aside from the beastly battery packed inside, TECNO is also bringing several practical AI tools to the POVA 8 5G.

Among them is AI YouTube Summary. This turns lengthy videos into concise notes with key points and timestamps. The device also features AI-powered noise cancellation that helps isolate the speaker’s voice during calls, recordings, and meetings.

8000mAh Battery

Graphics by Vincenz Lee | GadgetMatch

For photography, AI LightMaster 2.0 can remove unwanted reflections, lens flare, and shadows. The phone also supports uploading Live Photos directly to Instagram as Boomerang.

In select markets, users can even access AI Health features that estimate metrics such as heart rate, blood oxygen levels, and respiration through facial scanning technology.

TECNO POVA 8 5G

Graphics by Vincenz Lee | GadgetMatch

Further solidifying its future readiness, TECNO promises two major Android OS upgrades and three years of security updates.

The company is also bundling three years of FREE 256GB cloud storage for POVA 8 5G users. Eligible markets can also receive a 3-month Google AI Plus trial which includes 2TB of cloud storage.

Pricing and Availability

The TECNO POVA 8 5G debuts first in India and is available in 16-Bit White, Terminal Green, and Plasma Orange colorways.

Specific pricing and availability in global markets are yet to follow along these four color choices: Arc White, Graphite Black, Echo Green, and Helios Orange.

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