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iPhone loyalty reaches an all-time high in the US

91.9 percent of respondents say they would choose an iPhone

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2020 could be one of Apple’s most successful years, and sales figures aren’t the only thing to prove it. If SellCell’s latest research is to be believed, iPhone loyalty stands at an all-time high — even more so than its Android competitors.

SellCell’s recent figures reveal that up to 91.9 percent of respondents say they would choose an iPhone again for their next smartphone. Just last 2019, that figure was at 90.5 percent. Only a low 8.1 percent of current iPhone users said that they choose another brand for their next smartphone purchase.

By contrast, loyalty to Samsung smartphones stands at 74 percent — a huge gap indeed. Google, with its Pixel lineup, stands at 65.2 percent which is still a respectable figure. Other Android manufacturers had it worse: LG commands a low 37.4 percent loyalty rate, while Motorola is at 29 percent .

Loyal for a reason

As for reasons behind brand loyalty, almost half of loyal iPhone users responded that they want only the best smartphone they could find. Some respondents said that they are buried deep into the Apple ecosystem. Others responded that they had no prior issues with iPhones, or that switching to other brands is a hassle.

The same reasons also stick with Samsung’s loyal users. Almost half responded that they want only the best, followed by those who wanted to stick around or who find switching to iOS a hassle. A portion also responded that they see no issues with their Samsung devices. Meanwhile, only a mere portion said that they are tied into the Samsung ecosystem.

It’s time to switch

SellCell also asked brand defectors why they are switching to other brands for their next purchase. As for Apple, a large portion responded that they want better technology and more features. Some also responded that they prefer the design of other brands. With that, most iPhone defectors preferred Samsung, followed by Google, and then other brands for their next purchase.

As for Samsung, most brand defectors responded that they want better privacy protections. Those who think that they can get better value elsewhere represent a quarter for reasons behind defection. Only a small portion responded that they are switching for better technology, or for a more feature-packed model. Unsurprisingly, Apple is the most preferred choice followed by Google and then other manufacturers.

The recent figures from SellCell indeed paint a rosy picture for Apple, at least in the US. SellCell’s research included 5,000 respondents aged 18 and older who use an Apple, Samsung, Google, LG, and Motorola device. If taken into account, their research only meant that Apple had a highly successful 2020 due in part to the sales of the iPhone 12 series.

Granted, the scope of research is quite limited and doesn’t include other established brands. Notable exclusions include Sony, Nokia, and OnePlus, which saw a big increase in year-on-year growth last 2020. Chinese manufacturers are also left behind for the research, but this is somewhat acceptable given their rarity in the US.

Of course, SellCell’s research is confined to the US. Brand loyalties would significantly differ in other areas like India and China. Here, other factors for sticking to or switching to a brand could also be at play given the demographics and the dynamics of the smartphone market itself.

Source: CellSell

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Say hello to the 2023 motorola razr family

motorola razr+ and razr

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motorola razr+ 2023

motorola refuses to lose its foothold in the flip phones department. Doubling down on their fashion-meets-function blend, the company announces the 2023 motorola razr family, consisting of the razr+ and the razr.

In other markets the razr+ will be called razr 40 ultra, while the razr will be called razr 40. For brevity, we’ll stick to razr+ and razr. The two are flip phones with differences that are immediately noticeable, and others that are under the hood.

motorola razr+

Many raved about the external display of the OPPO Find N2 Flip because it is much larger than the one on the Samsung Galaxy Z Flip4. motorola appears to have been monitoring the conversations as it equipping the razr+ with a 3.6” pOLED external display. And it’s not just big. You can do more with it.

Panels

Custom panels allow users to prioritize what matters most. Swipe left or right to easily access games, Google News, weather, contacts, Spotify, and view notifications at a glance. There’s also an Apps panel gives you access to apps like Google Maps or Google Wallet.

Customization

Users can choose from a variety of live wallpaper designs and a range of Moto clock styles. Customize and arrange the panels on their Home screen, dragging and dropping so they’re arranged to fit the needs of every razr user.

Game

There are Motorola and GameSnacks that work perfectly on the external display. Play through mysterious lands in Golf Adventures, help a feline friend escape to freedom in Tiger Run, or find your way to the finish in Marble Mayhem.

Dedicated Spotify Panel

Spotify users can control playback from the device’s external display. Without unfolding the device, users can tap to continue listening where they left off or start playing something brand new.

Content buddy

Many have opted to go the Flip phone route because of it’s natural ability to be your solo-content-creator-tool. The motorola razr+ takes things up a notch with its 12MP, f/1.5 aperture main camera sensor using Instant Dual Pixel PDAF. It’s faster and more accurately captures the scene in any lighting condition.

There’s also a 13MP ultrawide + macrovision lens to give you versatility in the things you can capture. Lastly, there’s a 32MP camera for selfies and video calls.

Flagship-grade specs

The motorola razr+ is powered by the Qualcomm Snapdragon 8+ Gen 1 processor. Not quite the latest Snapdragon chip, but it is absolutely no slouch in performance and power efficiency. It’s accompanied by 8GB of RAM and 256GB of internal storage.

When fully opened, you’re greeted by the 6.9-inch FHD+ pOLED display with up to 165Hz refresh rate. It also supports HDR10+ and has up to 360Hz touch sampling rate when in game mode.

motorola razr

motorola razr 2023

The base motorola razr doesn’t share the same massive external display. But it is still every bit the Flip phone that its ‘plus’ sibling is.

The 1.5-inch OLED external display is capable of Quick Capture, Gesture Capture, Auto Smile Capture, and more features for self-capturing. Unfolded, it’s also a 6.9-inch smartphone powered by the Qualcomm Snapdragon 7 Gen 1 processor. It also has 8GB of RAM with 128GB of internal storage.

Price and availability

In the US, the motorola razr+ 2023 will be available for pre-order on motorola.com and through select carriers and retailers on June 16.

The device will be available for sale at AT&T, T-Mobile, Spectrum Mobile, Google Fi Wireless and Optimum Mobile, as well as universally unlocked at Best Buy, Amazon.com and Motorola.com starting June 23 with a suggested retail price of US $999.99.

Canada, the new motorola razr+ 2023 will be available for pre-order through motorola.ca on June 16 (MSRP: $1,299.99). Starting June 23, the device will be available for sale at Motorola.ca and through select carriers and national retailers.

The motorola razr 40 ultra will be on sale in Europe with a starting MSRP of EUR 1,199.99 as of June 1. The device will roll out to selected markets across Latin America and Asia in the following weeks.

In North America, the new motorola razr will be available in the coming months.

The motorola razr 40 will roll out to selected markets across Europe, Latin America and Asia. Specific pricing and availability information to follow.

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Nokia launches C series budget smartphones

The C110 and C300

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Nokia C110

Nokia has released the Nokia C110 and Nokia C300, two new budget smartphones available for purchase in the United States.

The Nokia C series sport a more sleek and minimalistic Nordic design to complement its strong polycarbonate body.

The 4G phones run on Android 12, are powered by octa-core processors, and have HD+ LCD screens for fulfill one’s everyday basic tasks.

Both devices can be bought at Walmart, Best Buy, Target, Amazon, Consumer Cellular and Tracfone wireless brands starting at US$ 99 for the C110 and US$ 139 for the C300.

Nokia C110: Tough, smart 

The Nokia C110 delivers reliability and modern features. It has a reimagined UI, along with new privacy features.

It has a 6.3-inch HD+ LCD glass V-notch display and a high-resolution 13MP main camera with night mode.

Nokia C300: Fast, sleek, strong

Meanwhile, the Nokia C300 is a stylish and strong phone that promises reliability and affordability in one.

It has a large 6.5-inch HD+ LCD screen, a triple camera setup featuring a 13MP main sensor, and an 8MP front camera.

Along with its durable build, the phone has IP52 protection. Aided with AI battery saving features, the C300 expected to last two days on a single charge.

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AI leaders warn of apocalyptic risk of technology

Warns of danger similar to the pandemic

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AI Self-Aware

It’s apropos that Christopher Nolan’s Oppenheimer is releasing in theaters next month. The world is seemingly looking down the barrel of another global threat to humanity. The target of today’s doomsday, AI, is nothing surprising. However, it’s not every day that the warning comes from the industry’s biggest names themselves.

Recently, in a statement from the Center for AI Safety, the leaders from the world of artificial intelligence have come together to assess the risk of unimpeded technology. The statement, emphasized in a single sentence, reads: “Mitigating the risk of extinction from AI should be a global priority alongside other societal-scale risks such as pandemics and nuclear war.”

While the statement was signed by hundreds of scientists, the biggest names in the industry have signed it as well. These include Sean Altman (CEO of OpenAI), Demis Hassabis (CEO of Google’s DeepMind), and Kevin Scott (CTO of Microsoft), among others.

Besides signing the statement, Altman and his contemporaries have approached lawmakers in a harried attempt to introduce policies to regulate the emerging technology. New policies are slow-going, though.

In contrast, the world’s biggest AI companies are much faster in developing new advancements for the technology. As exemplified by the ongoing Computex trade show, AI is the name of the game.

Critics of the technology have decried how artificial intelligence are uprooting jobs all over the world in all sorts of industries. Others have also wondered when the technology will evolve to match or even overtake human intelligence.

Though the technology is advancing at a rapid clip, it’s hard to tell whether the projected worst-case scenario will come to pass. Equating the technology with pandemics and nuclear war does give one pause.

SEE ALSO: NVIDIA develops an AI for NPCs

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