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OnePlus destroys Apple and Samsung phones in latest advertisement

Not for the faint of heart

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OnePlus is known for outrageous advertisements to promote its latest flagship phones, but this latest prank may have gone a little too far.

In this smartphone speed challenge, a OnePlus representative makes owners of the Apple iPhone X, iPhone 8, Samsung Galaxy S8, and Galaxy Note 8 perform simple tasks on their phones against the OnePlus 5T.

The first challenge is unlocking the phone, second is taking a photo, third is turning on the flashlight, and the final one is playing music. Naturally, this being a OnePlus video and all, the company’s flagship handily wins all stages.

Harmless promotion? Not quite. After all the tasks are completed, the rival phones are given to the host who then smashes them on the concrete floor. Check out the initial horror on the contestants’ faces:

As mentioned earlier, this was all a prank, and the Samsung and Apple users got their phones back, as well as a brand-new OnePlus 5T for joining this supposed challenge.

While this was likely staged and everyone was simply acting, the swapped Samsung and Apple phones getting destroyed appears to be real.

Genius marketing, or in bad taste? It’s certainly gaining attention from the media and fans alike, but OnePlus should probably lay off the needless destruction next time.

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Xiaomi unveils world’s first transparent TV with an OLED screen

Can you guess the price?

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Xiaomi is 10  years old this year and it’s leaving no stone unturned. The Chinese giant announced its latest flagship alongside an even more intriguing product — a transparent TV.

Officially called the Mi TV LUX OLED Transparent Edition, it features the world’s first see-through screen. While the technology looks like a novelty right now, it could very well be the future of televisions. Being entirely transparent, it has no backlight and makes it feel like the image is floating.

The unique TV sports a 55-inch OLED panel, 120Hz refresh rate, 93 percent DCI-P3 color support, and “150000:1 static contrast ratio and an infinite dynamic contrast ratio.” The TV comes with a 120Hz refresh rate and 120Hz MEMC technology.

Powering it is a quad-core Cortex-A73 CPU and Mali-G52 MC1 GPU with 3GB RAM and 32GB storage. For audio, it has two 8W speakers with Dolby Digital Plus and DTS-HD. The Mi TV LUX OLED runs on MIUI for TV and supports an always-on display mode.

The Mi TV Lux Transparent Edition is priced at CNY 49,999 (US$ 7,200). It is up for pre-orders on Mi.com and will go on sale in China starting August 16. The brand hasn’t announced international availability yet.

With the launch, Xiaomi has made it clear that it not only intends to rule the smartphone segment but everything technology. The Chinese brand has already challenged Samsung in the smartphone space and now intends to go after televisions.

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Microsoft’s Surface Duo is official with a dual screen setup

Designed for maximum productivity

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Microsoft teased the launch of a dual-screen smartphone in October last year. It was also coupled with another device called the Surface Neo, a dual-screen PC. While the latter has been delayed indefinitely, Microsoft has finally unveiled the Surface Duo today.

To make things clear, the Surface Duo is essentially a smartphone and runs on Android. Yes, Microsoft is directly making an Android phone under the Surface brand. It isn’t very surprising since the giant has embraced cross-platform support unlike any other and intends to monetize via hardware as well as Office software suite.

The phone has already leaked quite some times and they’ve been on-point. The device runs on a Snapdragon 855 processor with 6GB RAM and 128GB or 256GB of internal storage.

However, the prime selling point of the phone is its display. The dual-screen setup consists of a 5.6-inch screen each, with an aspect ratio of 4:3. Together, it’s an 8.1-inch setup with a total aspect ratio of 3:2. And yes, the screen is AMOLED.

Continuing the Surface lineup, Microsoft says it’s the thinnest Surface yet. It has a 3577 mAh battery and supports 18W fast charging. It ships with a host of pre-installed Microsoft apps like Office, Outlook, Teams, OneDrive, OneNote, and more.

The phone is priced at US$ 1,399 for the 128GB option and sales start from September 10 via AT&T, Best Buy, or the Microsoft Store in the US. Global availability hasn’t been announced yet.

It’s worth noting that the phone isn’t supposed to be a flagship killer and is targeted towards a niche audience that’s looking to leverage maximum productivity on the go. However, considering the dual-screen setup, the Galaxy Fold2 can be an excellent competitor, albeit a little too expensive.

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Lifestyle

The Samsung AirDresser reimaigines clothing care

A dresser for the new normal

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With no certainty of when the COVID-19 pandemic will end, we try to find ways to adapt to the new normal. New safety measures are put into place and everything must now be properly sanitized. That’s where the Samsung AirDresser comes in.

Usually after coming from the outside we’d make it a habit to change our clothes immediately and set it aside for washing. However, special garments like suits need to be treated differently. We try our best to limit our going out in this pandemic and having to go out just to get your suit dry cleaned every time you use it just doesn’t seem efficient nor ideal in this situation.

A dresser for the new normal

Samsung’s AirDresser makes it possible to clean and sanitize your favorite suit at the comforts and safety of your home. Its Jet Air and Air Hangers removes the dirt and dust while the JetSteam sanitizes the clothes and gets rid of bacteria, viruses and allergens.  It not only cleans your suit but also presses and smoothen outs the wrinkles with its Wrinkle Care.

Another great feature of is that it has a Deodorizing Filter that breaks down odor particles caused by sweat, smoke and food. This I perfect for people like me who get allergic reactions to smoke and scents that stick to clothing.

With its Self-Clean technology, you need not worry about daily cleaning and sanitizing of the insides of the AirDresser as it has its own built-in sanitizing feature that makes use of heat, air and steam. After 40 cycles it will notify the user when it needs to be cleaned.

This appliance is a perfect match for those individuals who want to look sharp and stay safe. It allows you to confidently power dress in your favorite outfit without having to worry about the bacteria, viruses and scents from your previous use.

Pricing and availability

The AirDresser is retailed at PhP 129,995 (US$ 2657). You can also enjoy up to 20% off when purchasing at the Samsung Digital Appliances during their Better At Home promo running until August 31, 2020.

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