Features

Google’s Pixel strategy is doing exceedingly well, at a cost

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When friends ask me for tips on buying techie products, one piece of advice constantly comes up: Don’t be an early adopter of first-generation gadgets. Why? Because bugs need to be ironed out first, and brands never show all their cards on the first attempt. This way of thinking is about to change, however, and it begins with Google and ends with Pixel.

Google’s pair of Pixel and Pixel XL smartphones haven’t reached the consumer market yet, but they’re already being showered with glowing reviews.

Well-respected tech journalist Walt Mossberg calls it the “best Android phone” he’s ever tested; Wired is “totally in love with the Pixel”; and Gizmodo says the Pixel makes a strong case if you must buy an Android, even though they’re calling it “dumb and ugly.”

Reviews have been so good, in fact, that Alphabet (Google’s parent company) has experienced its highest stock prices since 2004, according to a report by Bloomberg. The cherry on top: Both phones are currently out of stock because of the overwhelming demand.

[irp posts=”5053″ name=”Google Pixel got the ‘little brother, big brother’ tandem right”]

Sentiments from other outlets have been largely the same, with the only complaints being the sky-high prices, lack of waterproofing, and bland physical design. Do the cons sound a little familiar? Those have been shots taken against Apple’s iPhones for the longest time (only the second con changed recently), making the Pixel a perfect rival in both strengths and weaknesses.

Still, as happy as we are for Google and consumers wanting more choices, the Pixel strategy is alienating Android’s most important supporters: third-party manufacturers.

By releasing a high-end pair of smartphones that’s truly its own, Google is now a direct competitor to the companies it has been working so closely with since Android’s conception, sending a harsh signal to hardware partners that there’s an even better way to handle its operating system, way beyond what Nexus has ever done.

The Pixel strategy is alienating Android’s most important supporters: third-party manufacturers.

Despite having the Pixels manufactured by HTC, the search giant has the software and hardware process under its control from start to finish. This is distinctly different from the way the Nexus series was handled, wherein the likes of Huawei and LG had their own say for the design, and were only required to lay out a fresh layer of Android inside.

Samsung is clearly the most affected brand. Now that the Galaxy Note 7 is out of commission, you’d have to look all the way back to February to find Samsung’s current, yet somewhat stale, Galaxy S7 flagship line. The development surely doesn’t bode well for the Korean company, who has been largely responsible for boosting Google’s mobile operating system to an 87 percent market share last quarter, thanks to a 22 percent smartphone market share of its own.

LG V20 Nougat

“Sorry about that” – Google to LG

LG has also been caught in the crossfire. Its phablet flagship, the yet-to-be-shipped V20, has been heavily marketed as being the first smartphone to have Android 7.0 Nougat out of the box, only for it to be outshone by the 7.1 version the Pixel smartphones will come with at around the same time. We wonder if Google knew about this in advance, or if they sent a really nice fruit basket to LG’s headquarters.

The only major player to benefit from Google’s new-found success is HTC. Even though its own self-branded smartphones continue to slump sales-wise, the Taiwan-based company actually saw a 41 percent revenue jump last month. Once the Pixels begin shipping, HTC’s fortunes will surely turn around, in spite of the lack of branding.

The only major player to benefit from Google’s new-found success is HTC.

As for how Chinese brands Huawei, OPPO, Vivo, Xiaomi, and the like feel about this, well, they’re too busy raking in mountains of cash from dominating the entry-level and midrange markets — two segments Apple and Google don’t really care about at the moment.

The situation is similar to the topic we touched on when we talked about Project Ara’s demise a month ago. Android partners already feared Google had shot them in the foot by buying Motorola to produce its own phones. When the Mountain View company changed its mind and sold the well-known handset manufacturer to Lenovo and began work on its modular phones, brands such as LG and Samsung looked into alternatives to the Android OS.

Fortunately (or unfortunately, depending on how you look at it), Project Ara didn’t push through, so third-party brands had less competition to worry about — but then Pixel came in, and here we are. Oh, Google!

[irp posts=”4335″ name=”Project Ara’s story is all about wasted potential”]

Cameras

What HYROX Hong Kong looks like up close

Photographed on the Canon EOS R6 Mark III.

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HYROX drew people from all over the world for a single purpose: finish the course. In Hong Kong, athletes showed up at AsiaWorld-Expo ready to run, row, and push through 8 stations of pure functional fitness.

So, we brought the Canon EOS R6 Mark III to capture one of the most demanding fitness races on the planet.

The Expo floor is a lighting nightmare, a mix of harsh overheads and deep shadows, but the 32.5MP sensor handled the contrast without breaking a sweat.

The 40fps electronic shutter and Pre-continuous shooting meant we were already capturing the moment half a second before we consciously decided to press the shutter.

Covering a race means staying mobile, and the 8.5-stop IBIS let us move freely alongside athletes without losing the shot. The Dual Pixel CMOS AF II stayed locked on athletes even when they were squinting through the final stretch.

What came out were stories of triumph and determination. Even when their bodies were screaming, they pushed through anyway.

This is what HYROX Hong Kong looked like from the inside.


Words by MJ Jucutan. Photos by Sky Rodillas.

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Buyer's Guide

Buyer’s Guide: Xiaomi Pad 8 Series

Do you need the base or the Pro?

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Choosing between the Xiaomi Pad 8 and the Xiaomi Pad 8 Pro feels like picking between a “sweet treat” and a “full-course meal.”

It’s deciding between a reliable travel companion and a specialized workstation. Both tablets rock a slim 5.8mm profile and a manageable 485-gram weight, and a 9200mAh battery.

However, under the hood, they are playing in different leagues. Especially since the “Pro” moniker adds serious muscle to the internals, and a solution for that glossy screen distraction.

Specs at a glance

Product Xiaomi Pad 8 Xiaomi Pad 8 Pro
Processor Snapdragon 8s Gen 4 (4nm) Snapdragon 8 Elite (3nm)
Display 11.2″ 3.2K IPS LCD (144Hz) 11.2″ 3.2K IPS LCD (144Hz)
Surface Ultra-Glossy Glass Optional Matte Nano-Texture
Storage/RAM Up to 12GB LPDDR5X / 256GB Up to 16GB LPDDR5T / 512GB
Rear Camera 13MP 50MP
Front Camera 8MP 32MP
Charging 45W Turbo Charge 67W HyperCharge
Pricing Starts at PhP 20,999 Starts at PhP 38,999

Why you should pick the Xiaomi Pad 8

The standard Pad 8 is that “Goldilocks” device, hitting that sweet spot between price and premium hardware.

It’s ideal if your tablet usage is centered on media consumption and light productivity. Since it shares the same 11.2-inch screen size as the Pro, it fits perfectly on an airplane tray table, making it a dream for frequent flyers.

The Snapdragon 8s Gen 4 is no slouch; it still runs titles like Racing Master at 60fps on Ultra-High settings. If you’re a fan of XG or KiiiKiii, you’ll appreciate the quad-speaker setup and Hi-Res Audio support without needing to pay the “Pro” tax.

It’s the smart choice for those who want a capable second screen to complement their main laptop.

Why you should level up to the Xiaomi Pad 8 Pro

The “Pro” is for those who found the standard model’s limitations — like the glossy screen reflections or the 128GB storage ceiling — to be a dealbreaker.

The biggest upgrade is the Snapdragon 8 Elite, a powerhouse chip that turns the tablet into a legitimate workstation for video editing in CapCut or heavy multitasking in HyperOS 3.0.

Beyond power, the Pro version offers a Matte Glass Edition, which completely solves the “reflection” issue that can ruin your movie sessions or drawing time under bright lights.

You also get significantly better cameras, such as a 32-megapixel front sensor for professional-looking video calls. There’s also a 50-megapixel rear camera for high-res document scanning.

Finally, the 67W HyperCharge means you spend less time tethered to a wall and more time being productive.

Which Xiaomi Pad is your GadgetMatch?

Swipe Right on the Xiaomi Pad 8 if you want the best value for your money.

It’s thin, light, and powerful enough for 90% of users. It handles gaming, writing, and music playback with ease, making it a worthy recipient of a seal of approval for anyone on a budget.

Just be sure to skip the 128GB entry model and go for the 256GB version to ensure you get those faster storage speeds.

Swipe Right on the Xiaomi Pad 8 Pro if you are a “power user” who hates screen glare. If you plan to use the Focus Pen Pro for serious creative work or need 512GB of space for a massive game library, the Pro is worth the extra investment.

It’s a high-speed machine that charges faster, captures better photos, and runs every app with flagship-level fluidness.


The Xiaomi Pad 8 starts at PhP 20,999 with Normal Keyboard while the Xiaomi Pad 8 Pro starts at PhP 38,999 with Touch Keyboard. Both tablets come with free Focus Pen Pro.

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Apps

The No-Nonsense guide to mid-year shopping

Let AI do the heavy lifting for you this Lazada 6.6 Super WOW Sale

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The mid-year sale season is here, but the days of mindless impulse buying are over.

Shoppers are shifting toward intentional, value-driven decisions, focusing on quality, authenticity, and actual utility over flashy, low-quality gimmicks.

From 8:00 PM on June 5 until 11:59 PM on June 8, 2026, the Lazada 6.6 Super WOW Sale is dropping major discounts. But the real win is using the platform’s tools to maximize your budget.

Lock in the baseline discounts

Before diving into specific items, map out how to stack the core offers.

You can stretch your money by hunting down LazFlash Deals for up to 90% off, collecting up to PhP 3,000 in stackable vouchers, and ensuring every order qualifies for the free shipping offers available throughout the event.

True value comes from combining these three layers of savings on things you already need.

Jisulife: One of the participating, trusted brands you can get from LazMall

Filter for authentic value

Shopping smart means avoiding the trap of “too good to be true” counterfeits that end up in the trash.

Data shows a massive consumer shift toward trusted quality, with LazMall growth vastly outperforming standard listings during major sales.

To ensure your money goes toward genuine products with real warranties, restrict your browsing to official, brand-certified stores.

If you are upgrading your tech, parenting gear, or wardrobe, look to trusted names anchoring the sale like UGREEN, JisuLife, ANTA, Maserati Watches, Momcozy, and O.TWO.O.

UGREEN: One of the participating, trusted brands you can get from LazMall

Outsmart the noise with built-in tech

Don’t waste hours scrolling through endless listings or guessing which product is better.

The smartest way to navigate a massive mid-year event is to let the platform’s built-in features cut through choice paralysis.

Tools like AI Lazzie and AI Picks allow you to instantly compare similar items, analyze prices, and get personalized recommendations based on actual data rather than generic marketing hype.


Smart Shopper Tip: True value is a mix of the right price, verified authenticity, and a seamless return policy. Use this sale period to stock up on everyday essentials and high-quality upgrades rather than panic-buying items you’ll regret later.

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