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Android users have more loyalty to their OS than iOS users do, says report

Are you part of the 91 percent?

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Be totally honest: How likely are you to jump from one operating system to another?

Based on a report by Consumer Intelligence Research Partners (CIRP), Android users are more likely to stick to their platform than iOS users are. In fact, the latest study shows that Android users are more loyal than ever.

Looking at the chart below, the loyalty rate for Android is at an all-time high of 91 percent, whereas iOS is slightly lower at 86 percent. The data shows the progression from early 2014 to the end of 2017.

It’s important to note that this survey only takes the US into account, where iPhones have around 40 percent of the entire smartphone market share.

These numbers are quite different from the outlook in 2014 when consumers were still trying out both operating systems and even had choices from Microsoft and BlackBerry to consider.

Now, it’s really just down to Android versus iOS. The study suggests that users are now inclined to invest in one ecosystem and stick to it once an upgrade is in order.

It’s also important to note that when Android users upgrade, they don’t necessarily stick to one smartphone or tablet manufacturer; going from a Samsung phone to a Huawei handset counts as being loyal in this particular survey.

iOS, on the other hand, can only be found on iPhones, iPads, and iPods.

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Essential fires 30 percent of workers, announces new mobile device

No, it’s not a smartphone

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Despite enjoying a year in smartphone royalty, Essential just isn’t that essential anymore. Preceding the Essential Phone’s launch, the startup gained substantial hype owing to its ownership. Headed by Android co-founder Andy Rubin, it promised an unrivaled Android experience wrapped inside a beautiful package.

Truly, the first Essential Phone garnered positive reviews across the board. Among others, it was one of the more beautiful phones in 2017. Unfortunately, the phone’s price deterred most users from switching. Naturally, the startup’s first outing failed to meet expectations.

Drawing from this initial disappointment, Essential hinted at an eventual buyout a few months ago. Moreover, Rubin cancelled the Essential Phone 2’s development. However, months later, the startup (and everyone else) clearly exaggerated its demise. The company and its plans for a second phone still exist.

Sadly, its continued existence is still in dire jeopardy. The company has recently announced major layoffs in its workforce. As of today, Essential Products has fired 30 percent of its employees.

Despite the astonishing number, the startup has maintained its silence on possible reasons for the pink slips. One can only assume that this stems from its failed sales targets. Regardless, Essential remains hopeful for the future. “We are confident that our sharpened product focus will help us deliver a truly game-changing consumer product,” according to a spokesperson for the startup.

Reportedly, Essential is already working on a second mobile device for the future. Unfortunately, the planned device will not succeed the Essential Phone. Instead, it will leverage artificial intelligence to deliver an autonomous mobile experience.

Notably, the startup hesitates to use the word “smartphone.” While the device can make calls and send messages, it hopes to do more. For one, it can call, message, and plan events on its own without user input. Essentially, the device will replace humans as the primary digital communicators.

By the end of this year, Essential will out a prototype for this device. By then, the startup will finally reveal a possible roadmap for the future. Presently, the future-less startup’s survival is anything but assured.

SEE ALSO: Essential Phone is now a true Pixel-like flagship Android phone for only $399

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Xiaomi confirms 10GB RAM and 5G connectivity of the Mi Mix 3

Are we ready for these advancements?

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Xiaomi Mi Mix 2S | GadgetMatch

Xiaomi is set to announce their latest flagship phone — the Mi Mix 3. While the phone has been leaked a number of times already (but not as much as the Pixel 3), there are some features we’d like to get early confirmation for. Thankfully, Xiaomi gave us two teasers than confirmed not just one, but two major features of their upcoming smartphone.

When Xiaomi announces the Mi Mix 3, it’ll be the first phone to officially have 10GB of memory. OPPO did try to make a 10GB version of the Find X, but it’s probably sitting in their office at the moment.

To be honest, we’re not sure if it’s logical to have a phone with 10GB of memory, but we’re already at that stage. The Mi Mix 3 will probably have a lot more memory to spare than most standard laptops people currently own.

The second confirmed feature is something we’re already expecting — 5G connectivity. The Mi Mix 3 is one of the world’s first 5G-capable phones. It could even be the first widely available 5G phone if Xiaomi will release the Mi Mix 3 to its key markets immediately.

A lot of users probably won’t be able to take advantage of 5G for now, but this will make the Mi Mix 3 future-proof.

Other than these two, not much has been revealed yet about the Mi Mix 3. Xiaomi is teasing the phone as a device wherein art meets technology. Well, the existing Mi Mix series is already proof of that, but the Mi Mix 3 will surely bring something new to the table.

The Mi Mix 3 will be officially announced on October 25 in Beijing, which signals that the phone will be available in China first. We’re expecting the phone to retail internationally shortly after, just like the Mi Mix 2S.

SEE ALSO: Xiaomi teases Mi Mix 3 in full, reveals pop-up mechanism for cameras

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Malaysia

Vivo Y81i arrives as affordable full-screen smartphone

Notch and all

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Vivo may be becoming more aggressive in the midrange and premium segments, but that doesn’t mean they’re letting go of the budget range just yet.

The Y81i is a testament to that, and it just unveiled itself in Malaysia. It’ll retail for MYR 599, which converts to around US$ 144.

It’s similar to the recently launched Y81 in a lot of ways, including the notched 6.22-inch 720p display, 13- and 5-megapixel rear and front cameras, and 3260mAh battery.

The main differences — and reason why this model is cheaper — is the lower-end MediaTek MT6761 processor, 2GB of memory, and 16GB of storage for the Y81i.

There’s no fingerprint scanner on board, but it does come with face recognition for quick unlocking.

The available colors are black and red. No word yet when this will reach other countries.

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