Apps
Everything Globe announced at WWGX
Okay, real talk: We didn’t expect to hear about a lot of exciting stuff when Globe held its first Wonderful Wold with Globe event for the year, for reasons that would probably resonate with local tech insiders.
Fortunately, we were wrong. It turned out that Wonderful World with Globe 10, abbreviated as WWGX, was an eventful affair that featured a Tony Robbins quote about us living in an “entertainment age” and announcements that kept us from dozing off or standing idly on the sidelines while conducting mini-interviews with company executives. (Full disclosure: We did conduct interviews, but only after the show.)
Globe made a lot of noise and a lot more sense the other night, and we were all ears. Here’s a quick recap of yesterday’s highlights.
Globe kicked off WWGX by reminding the audience of its ambitious broadband goal for 2020: 20 million households and 20,000 barangays — nearly half the number of barangays in the Philippines — connected through fiber. That’s a rather tall order considering the few fiber-ready areas Globe currently has in place. Still, it was good to hear that more people in the part of the world where fast internet is an exception to the norm would eventually have access to fiber-optic speeds sooner rather than later.
Speaking of fast internet, Globe gushed about its subscribers getting double-digit download speeds on LTE networks using the 700MHz spectrum it acquired from San Miguel Corporation. The telecommunications company also announced a part of the Philippines’ capital city that now enjoys a high-speed internet experience with its fiber plans.
Globe got the audience up to speed with its recent deal with Disney Southeast Asia, which brings Watch Disney Channel apps for mobile devices to paying customers. The app themselves live up to their names, offering live and video-on-demand content from one of the largest and most enduring media companies in the world.
In keeping with its continuing transition to an entertainment company, Globe announced a partnership with U.S. media conglomerate Turner Broadcasting, whose IPs include CNN, TNT, and Cartoon Network. We’re told the latter will benefit most from the deal, meaning more Cartoon Network shows will be available for those who pay a monthly fee.
It also took to the stage to announce a new partner in Smule, a San Francisco-based startup whose claim to fame is a karaoke app for Android and iOS. The app has seen 50 million downloads on Android’s Play Store since launching in October last year.
Also joining the fold is eGG, a dedicated eSports channel that brings coverage of the world’s biggest video-game events and more. For Globe subscribers, eGG will be available via the Astro app.
Sports Illustrated, meanwhile, will offer news, event coverage, and live sports programming, as well as original content from SI sites FanSided and SI Kids.
The last but certainly not the least addition to Globe’s expanded portfolio is Netflix. We’re unsure what the agreement entails, and whether Netflix’s “first partner in the Philippines” has indeed something delightful to offer, but in an interview with GadgetMatch, Globe senior advisor Dan Horan revealed it has something to do with exclusive offerings, possibly tied to new or existing data and broadband packages.

One of the biggest announcements at WWGX was the unveiling of the second phase of Globe’s modern retail push. Central to this effort is the Tim Kobe-designed Globe Iconic Store that will soon open its doors at Bonifacio Global City in Taguig, alongside two giant high-res outdoor screens hanging from the store’s glass bridge. It’s unlike anything we’ve seen from a telco player — or any retailer, for that matter — and true to the hype, the Iconic Store may be the most memorable retail location in the Philippines for years to come.
At WWGX, Globe retail boss Joe Caliro announced Globe Live (which he also now heads). “We’re not going down the path of sponsoring anymore,” he said, before detailing Globe’s commitment to collaborating with artists and creative professionals to produce quality musicals and live performances. The company’s first production is “Green Day’s American Idiot,” a musical based on the punk-rock band’s album of the same name.
Globe has looked to expand its footprint in the entertainment space and recently launched its own production house, Globe Studios. The company has already begun the early stages of developing shows and films top-billed by a talented bunch of contemporary directors.
To close the show, Globe unveiled new broadband bundles that include a TV, a peripheral, or a video game console, depending on the subscription.
[irp posts=”9513″ name=”Globe Prepaid Home WiFi review”]
Apps
Plot twist: Starbucks PH is letting you actually pick your reward now
Starting July 21, you choose what you redeem and when, from just 50 Stars, on the new Starbucks PH app.
Confession time. I have spent an embarrassing number of hours doing mental math in line at Starbucks, staring at my Stars balance like it owes me money. Ninety-eight Stars. So close!
Two Stars short of a free drink that would just… appear, whether I wanted it that week or not. That’s the old system for you. It decided for me and I just showed up to collect.
Well, girl, the glory days of blind Star hoarding are over, and honestly? I’m thrilled.
Starting July 21, Starbucks Philippines is scrapping the automatic 100-Star-equals-one-voucher system it’s run since 2019. In its place: a Multi-Tiered Rewards system that finally treats members like adults who know what they want. Which, let’s be real, is exactly what I’ve wanted the whole time. I didn’t want a random cake slice I never asked for. I wanted to choose.
Tiers, explained (because I know you’re already doing the math)
Here’s where it gets good: You’re no longer stuck waiting for triple digits to cash in.
At 50 Stars, you can get a free drink customization or a bakery pick like a bagel, a banana loaf, or my personal weakness, the doughnut. Fifty Stars used to get you nothing but a longer wait. Now, it gets you a treat.
At 100 Stars, the world opens up. Any handcrafted beverage or bakery item are all yours to pick. This used to be the only option on the menu. Now, it’s just the middle tier.
And then there’s the new 150-Star tier, which lets you trade in for pasta, a sandwich, or a full cake slice. A whole meal, earned in caffeine.
The only real exclusions to keep in mind: breve and the 2 oz heavy cream customization aren’t included at 50 Stars, and the Coffee Traveler Kit, French Press, and Reserve Ice Cream beverages sit outside the 100-Star tier. Small print, but worth knowing before you get to the counter with big plans.
The app situation (Deep breath, it’s fine)
Now, I’ll admit, hearing “you need a whole new app” gave me a small moment of panic.
New app, new login, new everything, right when I finally memorized where the barcode scanner button lives on the old one.
But here’s the relief: your Stars, your load balance, your account, all of it carries over automatically. No re-registering, and no starting from zero. You just download the new Starbucks PH App from the App Store or Google Play starting July 21, and your loyalty history walks right in with you.
The old app gets discontinued, so this isn’t optional, but it’s also not a hassle. Sign-in is faster, Star tracking updates in real time, and honestly, watching my Stars tick up instantly instead of refreshing the app like I’m checking a crush’s read receipts sounds like an upgrade I can get behind.
One thing to note if you’re a Mobile Order and Pay loyalist like me: it won’t be available on day one. Starbucks says it’s coming back in a future update, but the timing is still unannounced. Mildly inconvenient, but not a dealbreaker.
The part that actually changes how I use my Stars
Here’s the detail I didn’t expect to care about this much. Under the old system, your voucher’s 90-day countdown started the moment you crossed 100 Stars, whether you were ready to redeem or not.
Now, that 90-day clock only starts once you actually issue the reward yourself. Which means no more panic-ordering a bakery item I didn’t want just because the voucher was about to expire. I get to decide when the countdown even begins.
Stars still need to convert into a reward within a year, and anything unconverted still expires on your account anniversary, so it’s not an invitation to hoard forever. But within that window, the control is finally mine.
So, what now?
Mark your calendar for July 21. Download the new app, let your Stars migrate themselves while you do absolutely nothing, and start planning what you’re actually going to redeem instead of settling for whatever the algorithm decided you’d earned.
Fifty Stars for a banana loaf on a rough Monday. A hundred and fifty for a full pasta situation on a day that calls for one. My inner spreadsheet is already recalculating, and for once, that feels less like a chore and more like a plan.
Over the weekend, a report emerged about Disney+ allegedly considering a new tier offered to users for absolutely free. Apparently, Disney isn’t the only one. Netflix is now resurrecting its free trial program in select countries.
Back in the day, it was easy to get into Netflix. With a 30-day free trial, you can watch the shows you’ve always wanted to catch. If you liked what you saw, you can pay the monthly fee to access the entire library without constraints. Eventually, the platform got rid of this system to favor a cheaper ad-supported tier.
Perhaps not seeing the benefits of ad-supported tiers, Netflix has suddenly resurrected its free trial program. Spotted online (via Android Authority), some countries, including Brazil and India, are experimenting with the program again. New users can get 30 days of free Netflix access.
Because only regular users are spotting this (rather than an official announcement), we don’t have a list of where the free trials are available.
Still, it’s an interesting move. Cable isn’t a thing anymore so “cutting the cable” isn’t a popular phrase anymore, but people are definitely cancelling subscriptions over rising prices. Some even rely on short clips from YouTube to catch up with their shows. Having a free trial opens up more possibilities for users, but it remains to be seen whether it’s enough for users to return to Netflix.
SEE ALSO: Netflix expands its cheaper ad-supported tier to Southeast Asia
In a world disappointingly obsessed with increasing prices beyond our means, Disney+ has miraculously remembered the phrase, “free sample.” According to a report, the streaming platform is considering making a free subscription tier.
As of late, it’s been difficult to maintain a healthy collection of streaming services. When you have to pay the equivalent of a full-course meal every month for just a single platform, you start to evaluate which ones really matter.
Perhaps feeling the sting of users leaving the platform over pricing, Disney+ is reportedly experimenting with a tier that comes at no cost to users (via Business Insider). According to two sources, adding such a tier might help the platform reach customers more.
Now, it’s still a mystery how this tier might work. Disney+ already offers an ad-supported tier, so it’s unlikely to be another one like that.
One possibility is a heavily curated feed of content either designed specifically for free users or limited exactly to give users a free sample. For the latter, think of the limited content you get on a plane. Sure, you might get the first three episodes of The Mandalorian, but you’ll have to fork over cash if you want to see the rest of the story.
And for the former, you can imagine short-form content available for free. Going back to Star Wars, you might see a short anthology series like Star Wars: Visions.
Either way, it’s an interesting concept. If the tier does offer full content, it’s a great way to get into franchises you were thinking of trying without the need to spend for a taste.
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