Netflix aspires to entertain the world, but it requires a habitable world to entertain — with healthy life support systems. This is why Netflix is heeding the call of climate action advocates, just like Apple and Google.
In a blog post, Netflix’s Sustainability Officer Emma Stewart, Ph. D., detailed Net Zero + Nature, Netflix’s commitment to the environment. By the end of 2022 and for succeeding years, the company aims to achieve net zero greenhouse gas emissions.
But first, understanding the carbon footprint
In 2020, Netflix’s carbon footprint was 1,100,000 metric tons. Roughly half of the footprint was generated by the physical production of Netflix-branded films and series. This includes directly managed shows, licensed content, and shows produced through a third-party production company.
The remaining half came in corporate operations and purchased goods such as marketing spend. Moreover, a small portion of the footprint came from cloud providers like Amazon Web Services and the Open Connect content delivery network that helps stream the service.
So, what is Netflix going to do next?
Scientists around the world press on stabilizing the climate at no more than a 1.5ºC temperature rise. Aligning with the Paris Agreement’s goal to limit global warming to 1.5ºC, Netflix will start first by reducing internal emissions.
There are three scopes when it comes to emissions. Scope 1 covers direct emissions that are under an organization’s ownership and control. In Netflix’s case, it refers to the physical production of the films and series.
Meanwhile, Scope 2 covers indirect emissions — most of which are generated from purchased electricity and energy used by the organization. As mentioned, corporate operations and purchased goods take a huge chunk in the company’s footprint. Netflix already plans to reduce its Scope 1 and 2 emissions by 45% by 2030.
On the other hand, Scope 3 covers all other indirect emissions. This includes emissions from internet transmission and electronic devices from Netflix users — as part of the company’s overall value chain — which weren’t counted when the company conducted the analysis of their carbon footprint.
Although, researchers from the University of Bristol concluded that one hour of streaming on Netflix is calculated at under 100gCO2e, which is equivalent to a 400-meter drive of a gas-powered passenger vehicle. A White Paper will be published regarding the footprint of streaming, in order to help industries reduce it.
Retaining existing carbon storage
By the end of 2021, Netflix plans to fully neutralize emissions that can’t be avoided internally by investing in projects that prevent carbon from entering the atmosphere.
The company plans to conserve at-risk natural areas like tropical forests — critical to meeting global climate goals.
Removing carbon from the atmosphere
Lastly, Netflix plans to incorporate investment in the regeneration of critical natural ecosystems to achieve net zero. Projects will include restoring grasslands, mangroves, and healthy soils. Netflix will also join projects that capture and store carbon, and hopefully, execute this third step by the end of 2022.
Nature is at the heart of Netflix’s commitment
Environmental leaders like Christiana Figueres highlight the importance of protecting and regenerating natural ecosystems to achieve climate goals. The approach is to help buy time to decarbonize the economy while restoring the life support systems.
Nature is at the heart of Netflix’s commitment. In Oregon, Netflix invested in the Lightning Creek Ranch project which helps preserve North America’s largest bunchgrass prairie.
In Kenya, Netflix is supporting the Kasigau Corridor REDD+ Project which protects the dryland forest home to hundreds of endangered species. It also provides local residents alternative incomes to steer them away from unsustainable activities like poaching.
More people are trying to understand Sustainability
Sustainability has been an epic story that is trying to find its way to average consumers’ lives. In 2020, 160 million households around the world watched at least one Netflix film or show about sustainability that helped viewers understand climate issues.
For instance, 100 million households tuned in to Our Planet — a docuseries on the interdependency of Earth’s systems and living creatures — since its release in April 2019.
Galaxy for the Planet: Samsung’s tangible climate actions
Minimizing impact on the environment by 2025
Climate change is real. Technology giants have been committing to sustainable platforms to reduce environmental footprints over the years to come. It’s not just Apple, Google, and Netflix — Samsung is taking charge through tangible climate actions across its business.
The South Korean giant unveiled Galaxy for the Planet, the sustainability platform for its Mobile Communications business. The initiative aims to reach its targets by 2025 and evolve its commitments to address new challenges over the years.
What does Samsung hope to achieve?
Samsung is taking its own steps, investing in eco-conscious materials for its products to foster circular economy. The company hopes to use various recycled materials across all its mobile products by 2025. Of course, the phone maker promises to take strength, aesthetics, and durability into consideration.
Not just that, the South Korean company aims to incorporate eco-conscious solutions into its product packaging. We all know how plastics dominate every device package, which is why Samsung is working on eliminating single-use plastics from product packaging. Samsung plans to replace unnecessary resources and materials to commit to its goal.
Energy-saving to the fullest
Energy-saving technology has been distinct across all products produced by the technology giant. From airconditioning systems, smart televisions, and other appliances — Samsung prioritizes energy efficiency and reduced power consumption.
Furthermore, Samsung holds the crown for the most energy-efficient in the mobile industry, significantly reducing the standby power consumption across its smartphone chargers to 0.02W. To achieve zero power standby consumption, Samsung will reduce it below 0.005 by 2025.
Zero waste to landfill
E-waste populates our landfills, which is why Samsung is minimizing waste generated at its mobile worksites. The commitment is to divert all waste by 2025, while also practicing sustainable efforts to reduce e-waste on a global scale.
Some of its endeavors were optimizing product lifecycle, improving product design processes, and promoting initiatives like Galaxy Upcycling, Certified Re-Newed, and Trade-In programs.
Check out Samsung’s sustainability progress through their 2021 sustainability report.
NutriAsia’s EcoStation is a solar-powered sustainable hub
For a greener living in the city
NutriAsia, the Philippines’ prime producer of condiments and sauces, launched a sustainability hub that contributes to green living.
Nestled within the busy Bonifacio Global City, NutriAsia’s EcoStation houses innovative features. For instance, there’s Select & Collect — a sustainable way of shopping and restocking your favorite kitchen staples.
Select and Collect
You can select your pantry essentials and pay through the website selectandcollect.ph. Afterward, you can choose your preferred time to pick up your purchases on the Select and Collect lockers at the EcoStation. Other options include the curbside of the JY Campos Center and the bring-your-own-bottle booth in the Mind Museum.
What the system does is encourage people to collect their purchases at their own time while using their reusable shopping bags. Less carbon footprint? Check. Reduced unnecessary packaging? Check. Minimized contact? Check.
Free water refill
Weirdly, bottled waters are expensive. NutriAsia’s EcoStation is a refresher that encourages people to embrace a refilling mindset. You can use your own containers, ideal for runners within the complex.
All you need to do is scan the QR code that will redirect you to the BYOB (Bring Your Own Bottle) website, so you can generate a unique QR code to be scanned by the dispenser and get your free water refill
Sustainable from the get-go
More importantly, the Ecostation uses solar energy to power up the eco-friendly spot and irrigate the plants through an integrated watering system. NutriAsia’s EcoStation is strategically located at the bus stop along 30th street (beside Track 30th) in Bonifacio Global City, Taguig, Philippines.
Touring the first Google Store in New York City
An exquisite experience of technology, commerce, and design
After pop-up shops and showrooms, Google finally opened its first physical retail store in the city that never sleeps.
Located on 15th and 9th by Chelsea Market in Manhattan, the Google Store in NYC offers a hip and smart experience echoing the vibe of its trendy community location.
Earlier this week GadgetMatch was invited to a special preview. Here is what we saw.
A spectacle of architecture and technology
The new Google Store features floor to ceiling glass that allows a glimpse of its sophisticated exteriors.
A Google campus bike is parked outside the store.
Come on, let’s have a look.
My senses are… overwhelmed
The Google Store is intended to be both a space where one can experience the entire range of Google hardware, and a shop for those wanting to take it all home.
From Pixel phones and Nest products to Fitbit wearables and even Pixelbooks — there’s a lot to explore and experience.
An interactive exhibit
There’s a 17-foot-tall circular glass structure near the main entrance called the Google Imagination Space. It’s a set of custom interactive screens featuring rotating exhibits of the best of Google’s products and technologies.
It was designed and engineered with local New York partners so you can probe the possibilities of Google Translate and the capabilities of machine learning. You can try a real-time translation of your speech into 24 languages simultaneously when you speak to the exhibit. If you want to know the technology behind it, the exhibit will also showcase the hows.
The Nest Living Room
The Google Store lets you play on their sandboxes. One is the Nest Sandbox, decorated as a simulated living room filled with Nest products.
You can explore how Nest provides useful solutions that you can apply — should you decide to build your own Nest smart home.
It’s definitely social-media-worthy, in case you ever want to drop by.
Of course, there’s a dedicated space for those who love playing games. You can freely experience and game on Stadia through the Stadia Sandbox.
The whole vibe speaks futuristic and contemporary!
While Apple has a video wall called The Forum as a center stage for creativity, Google has a Workshop Space that caters to various events such as family storytime, Nest cooking demos, Pixel photography lessons, YouTube concerts, and the likes.
Commitment to sustainability
Sustainability is always at Google’s core — whether it’s their technology, hardware, or even a physical store. Every element of the Google Store was meticulously considered and selected. From the materials, building processes, mechanical systems, and more.
For instance, each lighting fixture is energy-efficient — working with the U.S. Green Building Council to achieve a LEED Platinum rating, the highest certification within the Leadership in Energy and Environmental Design green building rating system.
All the help that you need
There’s also a Here to Help support desk, complete with associates that will help assist your needs, answer all your questions regarding technology, and aids you on an on-site repair of your Pixel smartphone.
The Google Store opens its doors for business starting June 17, 2021 at 10 a.m. Eastern. You may visit it at 76 Ninth Avenue in Chelsea, Manhattan, New York City.
All photos by GadgetMatch.
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