India

Top 2017 Google searches in India

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What were hot topics in India this year? Google shows us in their recently released list of 2017’s top searches.

Here are what made the list:

10. Raees

Raees

This Indian crime action film takes the tenth spot! Directed by Rahul Dholakia and starring Shah Rukh Khan, Mahira Khan, and Nawazuddin Siddiqui, Raees is Bollywood’s second-highest grossing film of 2017.

9. Champions Trophy

Champions Trophy

This one-day Cricket tournament is widely popular in India based on this year’s searches. The ICC Champions Trophy makes it to number nine of this list.

8. Jagga Jasoos

Jagga Jasoos

Another Bolywood movie makes the list! Starring Ranbir Kapoor and Katrina Kaif, this comedy-adventure film is about a young detective and his misadventures as he searches for his missing father.

7. Munna Michael

Munna Michael

Munna Michael, which takes the seventh spot on this year’s list, is an Indian dance film which tells the story of a boy who idolizes Michael Jackson. It stars Tiger Shroff and was directed by Sabbir Khan.

6. Badrinath Ki Dulhaniya

Badrinath Ki Dulhaniya

This Indian romantic comedy starring Varun Dhawan and Alia Bhatt takes the sixth spot. It’s the seventh-highest grossing Bollywood film of 2017.

5. Half Girlfriend

Half girlfriend

Another romantic one from Bollywood, Half Girlfriend was directed by Mohit Suri and stars Arjun Kapoor and Shraddha Kapoo. The movie was based on a book by Chetan Bhagat.

4. Dangal

Dangal

A film on the story of two female wrestlers, Dangal is a Bollywood biographical sports drama starring Aamir Khan, Sakshi Tanwar, and Fatima Sana Shaikh.

3. Live Cricket Score

Live Cricket Score

If not already apparent from number nine, Cricket is widely popular in India.

2. Indian Premier League

Indian Premiere League

The Indian Premier league is an annual cricket league featuring different Indian cities. Current title holders are the Mumbai Indians.

1. Bahubali 2

bahubali 2

The top spot is still a Bollywood film! Bahubali 2 is the sequel to Baahubali: The Beginning. Directed by S. S. Rajamouli, it was the highest-grossing film in India in 2017.

SEE ALSO: Top 2017 Google searches in the Philippines

[irp posts=”26392" name=”Top 2017 Google searches in Singapore”]

India

Vivo V15 Pro is a midrange phone trying to redefine mobile photography

Can it actually replace a DSLR?

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Vivo launched a lot of phones last year, each having a unique feature like a pop-up camera or in-display fingerprint scanner. While the industry usually tried to avoid moving parts in a phone, Vivo turned it around into a feature. With the V15 Pro, the brand wants to establish supremacy in the midrange segment by offering flagship innovation at a competitive price.

The phone has been launched in India today and retails for INR 28,990 or roughly US$ 410. It is available via all major retailers and online sellers starting today.

On the front, the V15 Pro has a 6.4-inch Full HD+ AMOLED display. Thanks to the elimination of a notch, it has a 91.6 percent screen-to-body ratio and smaller bezels. The front camera is located in an elevating module that pops up automatically when required.

The rear gets a gradient design and a massive triple camera array. The array includes a 48-megapixel primary lens, 8-megapixel wide-angle lens, and a 5-megapixel depth sensor. The primary sensor can capture an insane amount of detail and to improve performance further, four pixels can be merged into one, creating a 12-megapixel high-quality picture.

The elevating module houses a 32-megapixel selfie camera. Vivo has added a ton of new filters in the camera app and modes like AI Beauty, AI Portrait, and AI Super Night to ensure better output. For authentication, the phone uses a combination of face unlock and an in-display fingerprint scanner.

Powering the phone is a Snapdragon 675 processor coupled with 8GB of memory and 128GB of internal storage. It has a 3700mAh battery which supports Dual Engine fast charging. The V15 Pro also has a dedicated button to summon smart assistants like Google Assistant and Vivo’s Jovi.

Lastly, the phone ships with Android 9 Pie-based Funtouch OS and includes new features like Game Mode 5.0.

SEE ALSO: Vivo now has its own smartphone sub-brand named iQOO

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Google is under investigation for abusing Android

Dominating the market comes with a price

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Google has often been accused of monopolizing the smartphone market with the use of Android. While Android as an operating system is open source and anyone is free to make or use the system however they wish, Google’s push of its apps is a bigger problem.

Android is maintained by the search engine giant and the code is available for everyone’s use. But, Google pushes its range of apps in stock Android like Gmail, Maps, Play Music, YouTube, and more. Many accuse the company of forcing itself upon users and blocking the competition from a fair chance.

India’s Competition Commission of India (CCI) has been reviewing Google’s case for the last six months. The enforcement agency is currently at a preliminary stage and no official release has been made. Google, as well as CCI, have declined to comment.

The European Commission found Google guilty of dominating the market since 2011 and it’s abusing its standard practice of installing Google apps. The investigation led to a US$ 5 billion fine from the antitrust agency.

Google and CCI have met in recent months and the complaint was filled by a “group of individuals.” The agency has a track record of taking years to finish or conclude a case and we never know when a verdict might actually come.

Although, the CCI did impose a US$ 19 million fine on Google for “search bias” and abuse of its dominant position.

Android has a massive 85 percent market share and almost every Android phone ships with Google’s suite of apps. These apps, in return, help the search engine push ads to the user and generate revenue for the company.

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Xiaomi has become an undisputed leader by market share

Can Samsung turn the tides this year?

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For more than a year, Xiaomi has been leading the Indian smartphone market in terms of market share and there’s no stopping them. The brand has single-handedly managed to oust local brands like Micromax, and even experienced players like Samsung have taken a hit.

According to IDC, in Q4 2018, Xiaomi managed to grab an astounding 28.9 percent of the market, followed by Samsung at 18.7 percent. While Vivo and OPPO have managed to grab a decent 9.7 percent and 7.1 percent respectively, their rate of growth has slowed down considerably.

If we consider the complete year of 2018 against 2017, Vivo has managed to grow just 0.6 percent year-over-year and OPPO actually dipped by 0.3 percent. The report also says that online-focused brands drove the online channel share to an all-time high of 38.4 percent. On the other hand, offline sales registered a meager 6.7 percent growth.

During the last quarter of 2018, Realme managed to grab quite a huge chunk of the market with a share of 7.5 percent. The sub-brand of OPPO was launched just half a year back and has already released a wide array of phones.

The average selling price of phones continued to be in the budget segment at roughly US$ 158 (INR 11,000). More than half of the shipments belong in the US$ 100 to US$ 200 segment, and that’s where brands intend to lead.

In the end, Xiaomi shipped more than 40 million units in 2018, followed by Samsung with almost 32 million. Samsung had been relatively silent last year, but has now changed strategy with the M-series launch. The South Korean giant is focused on taking back the budget and midrange segments by reportedly launching a plethora of phones in the coming months.

Lastly, OnePlus has once again emerged as the leader in the premium segment, followed by Samsung and Apple in the super-premium segment.

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