Malaysia

11,000 people lined up for $50 iPhones and discounted Apple products

200 stocks can’t accommodate 11,000 buyers

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It’s not every day that you can get Apple devices for such a cheap price. If you happened to be in Malaysia during the weekend, you might have witnessed the chaos a sale event did inside a mall. What was up for grabs? Just US$ 50 iPhones.

As reported by The Verge, a Malaysian Apple reseller was supposed to have a warehouse sale over the weekend but had to cancel it due to the overwhelming crowd that lined up for the sale.

The retailer, Switch, planned to sell excess stocks of (mostly display units) iPhones and other Apple devices. As usual, there was only a limited number of discounted units: 10 units of iPhone 5s for US$ 50, and only one unit each of the 16GB iPad Air 2 (Wi-Fi) for US$ 77, 2011 MacBook Air (64GB) for US$ 128, and a 24-inch iMac for US$ 255. They were selling a total of 200 sale items including iPhone models 5s to 7, iPad minis and Pros, Apple TVs, MacBooks, iMacs, and iPod Touches.

Of course, these kinds of events attract buyers, especially those who are into massive discounts, even though the available products are relatively old. Interested buyers lined up at least 19 hours before store opening and the line (or maybe lines) circled the complex before reaching the parking lot. An estimate of 11,000 people wanted to get their chance of purchasing discounted Apple devices. To accommodate the early birds (those who can actually buy the stocks), the retailer handed out queue tickets. But when they opened, a lot of people still wanted to get in and avail of the items.

To the store’s credit, they did post the price and number of units available online ahead of the sale, although that didn’t prevent people’s high expectations. Despite the event being canceled, the retailer still offers discounts on new MacBooks and iPhone Xs.

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Events

Stellar Blade: PlayStation taps cosplayers to play Eve for game’s launch

Exclusive items up for grabs too

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April 12, 2024

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Stellar Blade Eve
L-R: @larissarochefort, @rurusama9, @lejosette_

PlayStation Asia has tapped different cosplayers to dress-up as Eve in anticipation of sci-fi action adventure title Stellar Blade. Larissa Rochefort, Le Josette, and Rurusama will grace a one-of-a-kind meet and greet event on April 27. That’s the same weekend of the game’s launch.

There will be three simultaneous meet and greets across Indonesia, Malaysia, and Singapore. Since slots are limited, fans are encouraged to register via PlayStation Asia’s link here.

The venue and time details are as follows:

  • Indonesia: GSSHOP, Gandaria City Lt. 2, Jakarta, 1:00 PM to 4:00 PM
  • Malaysia: Anime Fest+ 2024 booth A25 and A26, Tropicana Gardens Mall Convention Centre, Kuala Lumpur, 2:00 PM to 4:00 PM
  • Singapore: 313@Somerset, 3:00 PM to 5:00 PM

Aside from seeing the cosplayers as the title’s main character, fans will also get a chance to redeem exclusive merchandise and try the game on PlayStation 5. Based from PlayStation Asia’s posts, prizes include exclusive vinyl and USB flash drives.

Here’s a glimpse of the cosplayers.

Rurusama

Larissa Rochefort

Le Josette

GadgetMatch was already able to try Stellar Blade‘s demo preview. For a quick refresher, here’s the link where you’ll find more details about the game’s visuals, character designs, gameplay, and more: Stellar Blade First Impressions

It’s fitting that PlayStation Asia thought of this idea for a launch event. We already know for a fact that players can customize Eve with various outfits. Seeing the cosplayers in the flesh is like seeing different versions of Eve. And that’s just a glimpse of the entire sci-fi world Shift Up’s platformer is about to offer.

Stellar Blade will be accessible by April 26.

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Gaming

Pizza Hut Malaysia, Genshin Impact collaborate

For unique dining experience

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July 4, 2023

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Pizza Hut Genshin

Genshin Impact is among the most popular mobile games in Southeast Asia. Establishing its presence further in Malaysia, HoYoverse’s hit open-world RPG has collaborated with equally renowned pizza chain Pizza Hut for a six-week promotional campaign with the official slogan “A Tasty Adventure with Pizza Hut.”

The two brands are bringing the unique experience to Malaysia this time. This, following the success of familiar campaigns in China, Taiwan, and Japan.

There will be a lot of physical manifestation of the collaboration at Pizza Hut Malaysia stores; three flagship stores will be transformed into Genshin Impact-themed scenery to become the perfect haven for fans.

Exclusive fan events will be held at these three stores on the following dates:

  • Pizza Hut Sunway Pyramid: July 8
  • Pizza Hut Queensbay Mall (Penang): July 15
  • Pizza Hut Midvalley Southkey (Johor Bahru): July 22

Tickets to the event are priced at MYR 60, inclusive of a MyBox Melts Genshin Impact Premium meal set worth MYR 47.90, a limited-edition merchandise, and in-game inspired beverage.

The Pizza Hut x Genshin Impact merchandise will release in three phases to allow players to collect items featuring specific characters:

  • July 5 to 18: Ningguang
  • July 19 to August 1: Yelan
  • August 2 to 15: Xiangling

Fans may choose from two MyBox Melts collaboration combo packages:

  • Standard Meal Set: MYR 27.90 + photocards + sticker packs
  • Premium Meal Set: MYR 47.90 + photocard + sticker pack + notebook
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Malaysia

Study: Smartphones least affordable in Philippines, Vietnam

About two months’ worth of salary

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July 25, 2022

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Xiaomi 12 Pro

With inflation rates skyrocketing everywhere lately, consumers wonder how much spending power has been generally affected.

Well, a recent iPrice study, “Highly Connected, But Highly Priced: Smartphones Out of Reach for Many in SEA”, revealed that when it comes to smartphone affordability, the Philippines, Vietnam, and Indonesia lag behind considerably.

The study took into account the salaries of workers in the three countries, and found out that mid-range smartphones cost twice an employee’s monthly salary on average.

In the same countries, high-end smartphones come as expensive investments, as they cost anywhere between about three to six times the monthly average salary of workers.

Study Smartphone

And as if adding insult to injury, the prices of phones top brands like Apple, OPPO, vivo, and Samsung are generally higher in the Philippines and Indonesia compared to other countries in the region.

This leads to consumers opting for postpaid plans from telecom providers, capitalizing on the free device in exchange of a two-year lock-in period.

The finding is a stark contrast to the same smartphones’ affordability in Singapore and Malaysia. In those two peninsular countries, phones cost only about a third of an employee’s monthly average salary.

The main takeaway from the study is: average monthly salaries do not only differ from one ASEAN country to another; for some reason, products and services in countries with less spending power also cost more. Life is unfair, isn’t it?

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