Philippines

The Loop PH rebrands as lifestyle-tech destination

From devices to everyday experiences

Published

April 8, 2026

GadgetMatch

The Loop PH is entering a new phase. The retailer has unveiled a refreshed brand identity that shifts its focus from being device-first to becoming a lifestyle-tech partner for everyday life.

The move reflects how technology now blends into daily routines. Instead of simply selling gadgets, The Loop wants to position itself as a place where consumers discover how tech fits into work, travel, wellness, and downtime.

“People use technology very differently now, and we felt it was time for The Loop to evolve, too,” said Marketing Director Francis Warren Chua. “More than just a tech retailer, we want The Loop PH to be the first curated lifestyle brand and a trusted partner in everyday Filipino life.”

A shift beyond devices

The rebrand signals a broader approach. The Loop is moving away from purely product-driven retail and leaning into experience-driven categories such as productivity, mobility, self-care, and entertainment.

Instead of asking “what’s the latest device,” the brand now centers on “what does this enable in your life.”

This positions The Loop as a curated space where customers can explore tech based on lifestyle needs rather than specifications alone.

Expanding beyond Apple

While The Loop continues to be a key destination for Apple products, the refreshed direction also highlights a wider mix of brands and categories.

The lineup now includes Android devices and accessories, alongside brands such as ADAM elements and Rokid for personal tech, Polaroid for travel, Shokz for audio, and Activfit for health and wellness.

This expanded offering supports the brand’s goal of giving customers more flexibility in choosing tech that aligns with their lifestyle.

A more distinct identity

Alongside the product shift, The Loop is also refining its voice and visual identity. The updated branding leans more expressive, modern, and human—aimed at younger consumers who value relevance and self-expression.

“Today’s customers want more than just access to devices—they want relevance,” Chua added.

The company sees this transformation as both visual and strategic. It reflects a broader view of retail—not just as a place to buy products, but as a space to explore how technology fits into everyday life.

What’s next for The Loop

Customers can check out The Loop PH’s updated offerings through its social media channels and physical stores nationwide, as well as its official stores on Shopee and Lazada.

Founded in 2014, The Loop now operates 48 stores across the Philippines. With this rebrand, it is positioning itself not just as a retailer, but as a lifestyle-tech destination for students, young professionals, and everyday users.

Accessories

UGREEN launches FineTrack Series with Apple Find My support

Track valuables with ease

Published

May 30, 2026

Dorothy Baylon

UGREEN is expanding its smart travel lineup with the launch of the new FineTrack Series, a collection of compact trackers designed to help users keep tabs on everyday essentials.

Leading the announcement are the FineTrack 2 and FineTrack Mini 2, both of which support Apple’s Find My network for easy location tracking through compatible Apple devices. The trackers are built for travelers and commuters who want an extra layer of security for items such as keys, bags, wallets, and passports.

The FineTrack 2 comes in a soccer-inspired design created to celebrate the upcoming 2026 World Cup, while the FineTrack Mini 2 adopts a slimmer tag-style form factor that fits more easily inside wallets and passport holders. Both devices feature glow-in-the-dark accents for improved visibility in low-light conditions.

UGREEN says the trackers offer global tracking capabilities through Apple’s Find My ecosystem, along with smart left-behind alerts that notify users before they accidentally leave important belongings behind. When an item is nearby, users can trigger an alarm reaching up to 110dB to help locate it faster.

The company also highlights long-term reliability, with battery life rated for up to seven years. The FineTrack 2 additionally carries an IP68 rating for dust and water resistance.

UGREEN has also announced Southeast Asia pricing for the new FineTrack Series.

Price and availability

In Singapore, the FineTrack 2 is priced at SGD 29.99, while the FineTrack Mini 2 costs SGD 25.99. Malaysian pricing comes in at RM 69 and RM 59, respectively.

For the Philippines, the FineTrack 2 retails for PHP 850, while the FineTrack Mini 2 is priced at PHP 799. In Vietnam, the trackers cost VND 369,000 and VND 339,000, respectively. Thailand pricing starts at THB 590 for both models.

Alongside the FineTrack Series, UGREEN also introduced its new Air Editions lineup. This includes the Nexode Air 65W Charger, Nexode Air 45W Charger Slim, and the MagFlow Air Magnetic Power Bank 10000mAh 15W, all designed around portability with compact and lightweight builds. The company has separately announced Southeast Asia pricing for these accessories.

The FineTrack Series is now rolling out across select Southeast Asian markets.

Philippines

Xiaomi 17T series Philippines price, availability, offers

Latest T series comes with Leica telephoto, more features

Published

May 29, 2026

GadgetMatch

Xiaomi has officially released the Xiaomi 17T series in the Philippines, with launch offers available.

The latest T series additions come in the Xiaomi 17T and Xiaomi 17T Pro variants. Both of which bring more Leica camera capabilities to the tier, including a 5x telephoto camera on both models.

The series also introduces Leica Live Moment, as well as big batteries, ample performance, and two display sizes.

Price, availability, offers

In the Philippines, the series is offered in two storage configurations per variant. Pricing details are as follows:

Xiaomi 17T

12GB+256GB: PhP 33,999
12GB+512GB: PhP 37,999

Xiaomi 17T Pro

12GB+256GB: PhP 45,999 (Shopee exclusive)
12GB+512GB: PhP 47,999

The online pre-order period is from May 29 to June 18, and customers can enjoy PhP 2,000 off, a free REDMI Watch 6, and an After Sales package. Those getting the Pro variant can also get a VIP card.

In addition, the online first day sale period is from June 19 to 28, and customers can enjoy the same perks, as well as a PhP 2,000 platform rebate.

Xiaomi 17T, 17T Pro specs

Xiaomi 17T

Cameras: 50MP f/1.7 OIS, 50MP f/3.0 5x telephoto, 12MP ultra-wide, 32MP selfie
6.59-inch 1.5K 120Hz display, 3500 nits, HDR10+, Dolby Vision, 4x TÜV Rheinland certifications, Corning Gorilla Glass 7i
MediaTek Dimensity 8500-Ultra, 4nm, up to 3.4GHz
6500mAh battery, 67W HyperCharge, 22.5W wired reverse
Xiaomi 3D IceLoop System
Xiaomi HyperOS
Circle to Search with Google
Google Gemini
WiFi 6E, Bluetooth 6.0, Dual SIM

Xiaomi 17T Pro

Cameras: 50MP f/1.67 OIS, 50MP f/3.0 5x telephoto, 12MP ultra-wide, 32MP selfie
6.83-inch 1.5K 144Hz display, 3500 nits, HDR10+, Dolby Vision, 4x TÜV Rheinland certifications, Corning Gorilla Glass 7i
MediaTek Dimensity 9500, 3nm, up to 4.21GHz
7000mAh battery, 100W HyperCharge, 50W wireless, 22.5W wired reverse
Xiaomi 3D IceLoop System
Xiaomi HyperOS
Circle to Search with Google
Google Gemini
WiFi 7, Bluetooth 6.0, Dual SIM

News

Xiaomi is making it easier for customers in the PH to shop

Xiaomi launches Mi.com online store

Published

May 16, 2026

GadgetMatch

Xiaomi has officially launched its Mi.com online store in the Philippines. This standalone website offers a more direct and centralized shopping experience, as Xiaomi has shifted away from third-party marketplaces.

The dedicated platform serves as a one-stop destination for the entire Xiaomi ecosystem. This includes the brand’s smartphones, smart home devices, and even the POCO lineup.

For instance, there’s the REDMI Note 15 Pro 5G, Xiaomi Smart Band 10, and Xiaomi Sound Party, among others.

The move marks a significant transition for Xiaomi’s consumers in the market. The brand mentioned wanting to deliver a smarter, more rewarding digital shopping experience tailored for Filipino consumers.

Moreover, customers do not have to worry about the presence of discount vouchers or a reward system, as the Mi.com website has these integrated. That way, customers will still find a great value for direct purchases.

Here’s a quick rundown of Xiaomi’s exclusive offers to celebrate the announcement of a standalone site:

Launch-Exclusive Vouchers: 10% off coupons on selected inventory, tiered discounts based on total purchase value
Daily Flash Sales: Two high-traffic windows are scheduled daily from 10:00 AM to 12:00 NN and 6:00 PM to 8:00 PM
Enhanced Loyalty Rewards: new Xiaomi Account sign-ups receive 50 Mi Points (1 Mi Point = PhP 1); during launch window, all purchases earn double points, which can be redeemed for future cashbacks