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Huawei loses its dominance in the smartphone market

It’s not even in the top five

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Huawei

In the first half of 2020, Huawei was the world’s largest smartphone maker. It shipped more units than Apple and Samsung. Fast forward one year, the Chinese giant isn’t even in the top five spots, and its future looks grim.

According to Strategy Analytics Q1 2021 quarterly report, smartphone shipments increased by a whopping 24 percent YoY. More than 340 million units were shipped, and the top five vendors captured 76 percent of the market.

Samsung is the numero uno now and holds a 23 percent share, followed by Apple at 17 percent and Xiaomi at 15 percent. OPPO and vivo also made it to the top five due to their well-oiled supply chains and market reach. Three out of five top phone makers in the world are now Chinese.

But we’re missing Huawei. It was added to a blacklist by the US government, barring it from transacting with American counterparts. This meant that it couldn’t use Google Mobile Services (an integral package of Android that makes Play Services possible), ARM-powered processors, and other essential components.

The ban derailed its global expansion plans, and all dealt a massive blow to its 5G investment. Due to the ban, it sold off the Honor brand that looked after the affordable smartphone segment. It’s now an independent company that has no ties with Huawei or its group companies.

Honor played a pivotal role in raking in numbers for Huawei. Being a budget-friendly brand, it had massive distribution channels in the developing markets of India, Indonesia, Thailand, the Philippines, and more. With the sub-brand now gone, Huawei relies completely on its in-house portfolio.

Huawei still makes phones but is severely hit due to the sanctions. The company has kickstarted the development of its own Android alternative, but bridging the semiconductor gap will be difficult in the short term. Although, it’s worth noting that Huawei’s yearly revenue for 2020 still grew by a measly 3.8 percent thanks to local Chinese demand and stop-gap measures like AppGallery.

Read Also: Huawei ban could persist under Biden administration

Gaming

Nintendo retires the original Switch in Europe

The original Switch will no longer be sold in Europe after early 2027.

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It’s been almost a decade since the original Nintendo Switch. As with every technology reaching a certain age, it’s natural to expect its impending doom. But despite its age, the Nintendo Switch still feels like it’s too young to go off into the sunset. Europe, however, has other plans. The original console will no longer be sold after early 2027.

As always, Europe is a bastion for consumer-friendly devices. The European Union has no qualms about forcing corporations to adopt better practices for consumers. Part of those efforts is to force Nintendo to sell devices with replaceable batteries.

Starting February 2027, Nintendo will start replacing its current with models carrying replaceable batteries. The new lineup is headlined by a new Switch 2. It’s virtually identical to the old model but with a replaceable battery.

The official list of new devices conspicuously lacks the entirety of the original Switch generation, including the Lite and the OLED. That’s because Nintendo has decided to skip these models for the update. If you live in Europe after February 2027, the original console is effectively dead.

That’s not to say that the original consoles will just shut down. Existing consoles sold before February 2027 will continue to work. Likewise, you can still get the old ones in countries that don’t have an updated policy regarding device batteries.

Alongside the Switch, Nintendo has also skipped the NES Controller, Pokémon GO Plus +, SEGA Mega Drive Control Pad, SNES Controller, and the Switch Pro Controller.

SEE ALSO: Switch 2 finally gets a Choose Your Game bundle

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Gaming

PlayStation declares AI as “foundational piece” in future

The brand, however, sees it more as a tool than a cost-cutting measure.

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Being the gaming company that they are, Sony has embarked on a speedrun of its own: to deliver as much eyebrow-raising decisions as it can in a short span of time. Last week, PlayStation announced that the company will stop producing physical copies of its games in 2028. Now, the brand has confirmed that it will rely on AI for future game development.

In an interview with CEO Hideaki Nishino, via TweakTown, PlayStation has stated that AI will be a “foundational piece” in the company’s future game development. It is, however, some consolation that Nishino is adamant that it’s only a tool, rather than a cost-cutting measure.

Nishino says that AI usage can cut out repetitive tasks which frees developers up for more critical tasks. Interestingly, he also confirms that it will be used for asset placeholders and synthetic voices.

AI in game development isn’t completely new. In fact, some developers already use the technology just as how PlayStation describes it. However, it’s relatively uncommon for companies to essentially push AI to the forefront of development. Also, to be fair to Nishino, AI isn’t as maligned in Japan as it is in the Western world.

That said, it’s still an interesting decision to make, especially coming after Sony’s decision to cut off physical copies in 2028. PlayStation’s upcoming AI usage will surely raise some eyebrows.

SEE ALSO: PlayStation clarifies discs will still exist (somewhat) after 2028

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Not even Nokia phones are safe from AI features

Users have to pay for the AI after 180 days, too.

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Did you mistakenly assume that the only way to escape the deluge of AI is to go for a more budget-friendly smartphone? With major brands infusing their phones with AI, it’s a reasonable assumption. However, a batch of new Nokia phones proves that even the budget market isn’t safe from artificial intelligence.

Recently, Nokia, thanks to HMD, is launching four new phones: Nokia 200 4G, 210 4G, 215 4G 2nd Edition, and 235 4G 2nd Edition. It’s easy to get bogged down on the detailed specs of all four phones, but it’s even easier to focus on the ginormous AI button present on all of them.

All four phones are powered by Sikey AI. Pressing that big button lets users ask basic queries, so it’s more a voice assistant in essence than anything. However, when it’s literally a giant button, it’s also a very hard sell.

Even worse, the AI is free for only 180 days. Users will need to subscriber afterwards and on a separate smartphone (because the Nokia doesn’t have apps) to continue using the features. Otherwise, the AI logo turns into something completely useless.

In other news, all four phones are pleasantly dumb. The Nokia 215 and the 235 have a 2.8-inch IPS display, while the 210 4G and the 215 4G have 2.4-inch QVGA displays. All four models have everything you need from a simple communication device.

SEE ALSO: HMD is developing an AI assistant for the elderly

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