News

HUAWEI debuts the Pura 80 Ultra with “switchable” telephoto lenses

Announced alongside three other Pura 80 models

Published

on

Just two days after the software-studded WWDC 25 event by Apple, HUAWEI tries to steal the spotlight and reveals the Pura 80 Ultra — at least in China.

They clearly won’t miss this chance of joining the “Ultra” gang as all major key players are already out: the Samsung Galaxy S25 Ultra, Xiaomi 15 Ultra, OPPO Find X8 Ultra, and vivo X200 Ultra.

Ultra in sight, and in mind

It seems like HUAWEI is sticking with its “Forward Symbol” camera design this year. However, it’s even bigger than ever — and it’s not purely for aesthetics.

Last year’s “Ultra” highlight was the retractable 1-inch main camera with a variable aperture.

That’s not to say that it’s absent this year. It still has one, just without that pop-up mechanism.

GIF by Vincenz Lee | GadgetMatch

But, the highlight this time, is all about that “switchable” telephoto lens system with just a single image sensor beneath. Proving a further breakthrough in engineering.

GIF by Vincenz Lee | GadgetMatch

The HUAWEI Pura 80 Ultra is capable of giving the best of both worlds: 3.7x and 9.4x optically-zoomed shots. It’s definitely an upgrade from the loner 3.5x telephoto lens of previous iterations.

GIF by Vincenz Lee | GadgetMatch

Additionally, shots beyond 30x will still be achievable in utmost clarity with HUAWEI’s camer-AI magic.

Although the brand has departed from their long-time Leica partnership since the P50 series, HUAWEI’s excellent imaging capabilities still remain.

All thanks to HUAWEI’s XMAGE imaging tech alongside the Red Maple spectral camera first introduced on the Mate 70 series, it can keep up with brands and their camera collabs.

Plentiful Pura 80

If the Pura 80 Ultra isn’t your cup of tea, there are still the other three flavors on the table: the Pura 80, Pura 80 Pro, and Pura 80 Pro+.

Despite their superlatives, this year’s Pura 80 series isn’t as confusing as it seems.

But, for clarifications, here’s a rundown of their camera nuances:

Pura 80 Ultra Pura 80 Pro+ Pura 80 Pro Pura 80
Wide 50MP f/1.6~f/4.0
1-inch sensor
50MP f/1.6~f/4.0
1-inch sensor
50MP f/1.6~f/4.0

 

50MP f/1.6~f/4.0

 

Ultra-Wide 40MP f/2.2 40MP f/2.2 40MP f/2.2 13MP f/2.2
Telephoto 50MP f/2.4 +
12.5MP f/3.6
Ultra-large
Bottom Telephoto

3.7x optical zoom
+ 9.4x optical zoom
48MP f/2.1
Macro Telephoto



4x optical zoom
48MP f/2.1
Macro Telephoto



4x optical zoom
12MP f/3.4
Periscope Telephoto



5.5x optical zoom
Spectral 1.5MP
Red Maple
1.5MP
Red Maple
1.5MP
Red Maple
1.5MP
Red Maple
Selfie 13MP f/2.0 13MP f/2.0 13MP f/2.0 13MP f/2.0

Graphics by Vincenz Lee | GadgetMatch

Chipset still remains a mystery but, these Pura 80 phones pack the great goodies: 16GB memory for the Ultra and Pro+ variants while 12GB for the Pro and base models.

Higher 512GB/1TB storage options are exclusive (again) to the higher-end line, while a 256GB option is available for both the vanilla and Pro variants.

5700mAh battery is equipped in all three phones with support for 100W SuperCharge / 80W Wireless SuperCharge speeds.

Aside from that, watered-down specs are found on the vanilla Pura 80: 5600mAh battery, slower 66W wired + 50W wireless charging, and a smaller 6.6-inch flat OLED display.

Graphics by Vincenz Lee | GadgetMatch

Speaking of, the three higher-ups all feature a slightly larger 6.8-inch quad-curved OLED display. However, all displays have adaptive 1~120Hz refresh rate, 2160Hz PWM Dimming, and support for DCI-P3 Wide Color Gamut, plus 1.07 Billion Colors.

Also, all models feature HUAWEI’s second-gen Kunlun glass. Albeit, the top-tier Ultra and Pro+ models are Xuanwu or basalt-tempered for an even better scratch-resistance.

The only great denominator among all models is the dual IP68+IP69 rating.

As expected, all phones run the latest HarmonyOS NEXT 5.1 with all the magical, modern-day AI features in mind.

Pricing and Availability

The HUAWEI Pura 80 series is currently open for pre-orders in China. In-store launch and availability to follow on June 26, 2025 (Thursday).

Pura 80 (Velvet Gold, Velvet Green, Velvet White, Velvet Black)

  • 12+256GB = TBA
  • 12+512GB = TBA
  • 12+1TB = TBA

Pura 80 Pro (Glazed Gold, Glazed White, Glazed Black)

  • 12+256GB = CNY 6499 (US$ 905 / EUR 795 / GBP 670 / SG$ 1165 / PhP 50,510 / INR 77,410)
  • 12+512GB = CNY 6999 (US$ 975 / EUR 855 / GBP 725 / SG$ 1255 / PhP 54,395 / INR 83,365)
  • 12+1TB = CNY 7999 (US$ 1115 / EUR 975 / GBP 825 / SG$ 1435 / PhP 62,170 / INR 95,275)

Pura80 Pro+ (Glazed Red, Glazed Green, Glazed White, Glazed Black)

  • 16+512GB = CNY 7999 (US$ 1115 / EUR 975 / GBP 825 / SG$ 1435 / PhP 62,170 / INR 95,275)
  • 16+1TB = CNY 8999 (US$ 1255 / EUR 1095 / GBP 930 / SG$ 1610 / PhP 69,940 / INR 107,190)

Pura 80 Ultra (Black, Gold)

  • 16+512GB = CNY 9999 (US$ 1395 / EUR 1220 / GBP 1030 / SG$ 1790 / PhP 77,770 / INR 119,100)
  • 16+CNY 10,999 (US$ 1530 / EUR 1340 / GBP 1140 / SG$ 1970 / PhP 85,490 / INR 131,010)

As of this writing, there’s no word on global availability. We have to wait for HUAWEI if they will still bring their latest Pura line outside the homeland.

UPDATE: Mark your calendars! HUAWEI will reveal the Pura 80 series to the global stage in Dubai, UAE on July 10, 2025.

News

Next iPhone might get rid of the Action Button

Both functions will be in one button instead.

Published

on

In a world with a love-hate relationship with extra buttons on a phone, Apple has gone to the deeper end and included two buttons in the latest iPhones: the Action Button and the Camera Control. Next year, Apple might consolidate the two buttons into one, ridding itself of the Action Button.

According to a Weibo leak from Instant Digital, Apple will merge the two buttons starting with next year’s iPhones. Though technically a new button in itself, the merged version will, based on the leak, retain more Camera Control than the Action Button.

Of course, both functions can coexist in the same button. The Camera Control activates with a single press, while the Action Button needs a longer press. In the merged button, a single press can still open the camera and a longer press can activate whatever the user sets it to.

Both buttons have had a storied past. The Action Button came in 2023, replacing the Ring/Silent Switch. Meanwhile, the Camera Control debuted a year later, offering control over the camera with a capacitive button. The current iterations retain both buttons on the same phone.

Personally, as someone used to creating content, the Camera Control button is ultimately a boon to get those shots quickly while in the moment. Retaining that functionality is definitely worthwhile.

Continue Reading

Enterprise

NVIDIA CEO admits to having an affair with alleged Chinese spy

The company is currently investigating the allegations.

Published

on

In one of the craziest headlines this year, NVIDIA CEO Jensen Huang has admitted to having an affair with an alleged Chinese spy.

Over the weekend, a heavy allegation claimed that the NVIDIA CEO had a relationship with a person actively involved in Chinese intelligence. Since Huang is involved in business globally, the accusation isn’t a light one. In fact, it’s serious enough that Huang admitted to the affair late this past Sunday.

In an internal letter reported by Associated Press, the CEO acknowledged the existence of the affair with a business executive. Of note, Huang did not confirm the executive’s ties to Chinese intelligence. NVIDIA, however, will conduct its own investigations regarding the allegations. Despite the allegations, Huang will remain as the company’s CEO. The company is also confident that the alleged spy did not compromise NVIDIA’s secrets.

According to The New York Times, the executive, Alice Huang, was reportedly feeding information back to Beijing, despite being an executive of the Singapore-based Megaspeed, which is already a serious customer of NVIDIA.

Now, NVIDIA is currently in a prime position when it comes to the industry today. Formerly a huge proponent of gaming peripherals, the company is now one of the biggest names in AI hardware, allotting a lot of its products for data centers. Huang’s allegations come at an interesting time.

Continue Reading

News

Sony revives classic Walkman headphones with USB-C MDR-3R

Iconic 1980s headphones

Published

on

Sony MDR-3R

Sony is bringing back one of its iconic Walkman-era headphones with the MDR-3R. The new wired headphones modernize the original MDR-3 with USB-C connectivity and updated features.

Introduced in 1979, the original Walkman and MDR-3 headphones helped popularize portable music listening. The MDR-3R carries that legacy forward with a familiar design and modern conveniences.

The headphones retain the original’s lightweight, open-ear construction. They also feature interchangeable blue and orange ear pads. Sony even gives the packaging and instruction manual a design inspired by the original model.

The MDR-3R connects to compatible smartphones and other devices through USB-C. Users can listen to music without charging, pairing, or installing updates. A built-in microphone and in-line remote also make calls and playback controls more convenient.

Sony equipped the headphones with the same 23mm driver units as the original MDR-3. The company also tuned them to closely reproduce the original’s sound signature. They deliver balanced audio, natural vocals, and the emotional richness associated with Sony headphones.

Sony MDR-3R gets a Stranger Things edition

Sony is also launching a special MDR-3R Stranger Things Edition. The collaboration celebrates the 1980s inspiration shared by the Walkman era and Netflix’s popular series.

Inspired by Max’s signature headphone style and the mysterious Upside Down, the special edition features exclusive design details. These include an engraved Stranger Things logo and custom packaging.

Sony also considered environmental impact when developing the headphones. Approximately 25 percent of the plastic used in the product comes from recycled materials. The packaging is also plastic-free.

Price and availability

Sony has opened preorders for the MDR-3R and MDR-3R Stranger Things Edition. Availability and pricing vary by market.

In the United States, the standard MDR-3R costs US$59.99, while the Stranger Things Edition costs US$79.99. The standard model is available through Sony and authorized retailers.

In Singapore, both models will launch in December 2026. The standard MDR-3R costs SG$89, while the Stranger Things Edition costs SG$129. Both are exclusive to Sony Stores and Sony Store Online.

In the Philippines, Sony has yet to announce local pricing and availability. Based on US pricing, the headphones would cost approximately PHP 3,500 for the standard edition and PHP 4,700 for the Stranger Things Edition, before local taxes and retail adjustments.

Continue Reading

Trending