News
Huawei faked several of its phones’ benchmark scores
Will launch a ‘performance mode’ to compensate
Do you use benchmarks to judge phones? As the market matures, the once-lauded measurement has slowly deteriorated in integrity. Nowadays, most consumers review user experience, rather than read unquantifiable benchmarks scores. In fact, test scores have now ballooned to unintelligible hundreds of thousands.
As the benchmark nears natural obsolescence, companies have started hammering the final nails in the measurement’s coffin. Indirectly proving the test’s nearing extinction, Huawei and sister company Honor have abused the benchmark test to their advantage. Both companies have been caught faking their phones’ test scores.
Recently, tech website AnandTech has discovered the companies’ anomalies. Apparently, both Huawei and Honor have altered their phones’ responses to certain benchmarking apps. When users open these apps, the phones automatically ramp up their performance specifically to pump up the test’s numbers.
Basically, when you run a benchmarking test on these phones, the resulting score artificially amplifies how the phone really runs.
To be more specific, AnandTech proved this with popular benchmarking apps, 3DMark and GFXBench. Additionally, the affected phones include the Huawei P20 Pro, the Nova 3, and the Honor Play.
In response, 3DMark has officially delisted the phones from its catalog. The ban will remain until Huawei implements a fix for the fakery.
Surprisingly, Huawei has not denied the allegations. In fact, the company has indirectly confessed to the crime.
In a statement, Dr. Wang Chenglu, Huawei’s director of software, cites “other manufacturers also [misleading] with their numbers.” Additionally, he states that it is already “common practice in China.”
To further add evidence against their case, Huawei has announced a new “performance mode” for the upcoming EMUI 9.0. The new option will allow users to “overclock” their phones at the cost of more power. Ultimately, the company hopes that the boost will allow the phones to live up to their advertised benchmark scores.
Still, the damage remains. Like another fakery issue, Huawei has made the curious decision to puff up its high scores, despite already enjoying rave reviews.
Very likely, the shady marketing tactic will not bode well for Huawei’s perception in countries where it’s weak. Particularly, the company is still in hot water with the US government.
Nothing goes together more than a Chinese smartphone brand and the relentless pursuit for a bigger battery. For years, Chinese brands have engaged in a war for this particular component. Now, the latest salvo has been fired. Honor is reportedly working on a phone with a gigantic 14000mAh battery.
Today, the biggest battery capacity you can find on an Honor phone is 11000mAh. The Honor X80 Pro Max already offers a battery that can last you more than a single day. At this point, it’s certainly more than enough for our daily needs.
According to Digital Chat Station on Weibo, a smartphone brand is currently working on a 14000mAh battery. Though the leak does not explicitly pinpoint Honor, the emoji used (a wolf) is historically used to imply the Chinese brand in Weibo parlance.
A 14000mAh is just absurdly huge. With a battery larger than some powerbanks, battery anxiety becomes moot. It’s bordering on “can we bring this on a plane” territory.
As with all rumored features, the next question is when this battery will arrive on a consumer-ready device. Given how serious the battery wars are for the Chinese market, it’s only a matter of time.
SEE ALSO: HONOR continues APAC expansion, to launch 600 series in Taiwan
Yesterday, Nothing officially teased the Phone (4b), an all-new line positioned below the Phone (4a) series. At the time, the teaser revealed nothing but the design of the upcoming phone. However, ahead of its July 7 launch, the Phone (4b) suddenly appeared on Geekbench, spoiling a few of its mysterious specs.
According to the listing, the Phone (4b) will run the SM6650, more popularly known as the Snapdragon 6 Gen 4. It’s a modestly powered processor built for the budget to midrange segments of the performance spectrum. Having this processor does confirm that the phone belongs to the step below the Phone (4a), bringing affordability to a name other than CMF.
Besides the processor, the new phone will come with an Adreno 810 GPU and 8GB of RAM. Inside, it will ship with Android 16 out of the box, but this will likely be upgradeable to Android 17 later this year.
It’s already confirmed that the Phone (4b) will be quite the looker. The phone will slightly depart from the design philosophy of the Phone (4a) series. Though it will still have a sizable rear island, the camera setup will just be a small vertical strip on the top-left corner. Additionally, the lighting element typical of all Nothing phones will be a small horizontal strip on the bottom-right corner.
Thankfully, the wait for more specs won’t be long. Nothing has confirmed that the phone’s launch is set for July 7.
News
Polaroid says, enjoy the beach before AI ruins it
“We know what we stand to lose if we don’t protect it.”
Tongue-in-cheek marketing is a soothing balm for a world where false promises are more often advertised. But, what happens when those tongue-in-cheek jokes strike a nerve and make you think, “maybe this isn’t a joke anymore”? Polaroid, a huge proponent of analog technology, has put up such a billboard to enjoy the beach “before the data centers drink it all up.”
Right in front of Coney Island (and right in time for summer), Polaroid has a simple message: “Go jump in the water before the data centers drink it all up.”
Though funny by itself, the message plays on an ongoing fear that today’s data centers, built for AI, have such a high water requirement that each query takes up gallons every time. This is, of course, slightly hyperbolic, but data centers are indeed exerting a lot of pressure on their area’s resources. They take a lot of water for cooling and electricity to keep open.
In a statement, Polaroid says that they’re not anti-digital. Rather, “we know we have to live alongside it, but we’re deeply pro-human and know what humanity gives us. And we know what we stand to lose if we don’t protect it. That’s a fight worth fighting,” says Polaroid’s creative director Patricia Varella, via LBB.
Now, this isn’t a completely altruistic ad. It’s still advertising the new Go Generation 3. Still, if you’re looking for a product to go alongside today’s shifting sentiments against AI, a Polaroid might be it.
SEE ALSO: The Loop PH rebrands as lifestyle-tech destination
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