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Essential is working on a really long smartphone

Tweeted by founder, Andy Rubin

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Image source: Andy Rubin

How many weird smartphones have we seen this year so far? February’s Galaxy Fold announcement sparked an overwhelming wave of creativity in the industry. Since then, smartphone designers have churned out the most bizarre concepts and prototypes including a rolled smartphone, a peekaboo camera, and some outright weird ones. And the year isn’t even done yet.

Essential, yesteryear’s hottest upcoming brand, is officially testing an all-new form factor. The company’s founder, Andy Rubin, recently tweeted a series of photos detailing the new device. Unlike today’s “bigger is better” motto, Essential’s upcoming smartphone is a long one. Literally.

Rather than the usual aspect ratios, the long Essential smartphone is much, much taller than it is wide. On the rear, the device sports a single camera lens and an LED flash. It will come in at least four different colors: azure, vermillion, orange, and turquoise (as far as we can see, at least). All four colors have a very metallic sheen. In fact, some colors even have a slight gradient.

Of course, software is another story. The screen has a sizable bezel, for one. On the other hand, the user interface is an entirely different story. Because of the orientation, apps are more elongated. For sure, the software will require more developer support.

Given the size, the upcoming smartphone might be a problem for small hands and tiny fingers. Unfortunately, the tweet does not show much of the phone’s operation or projected development cycle.

Because of Essential’s past, the smartphone is still an unknown. Last December, the company canceled the development of the Essential Phone’s successor. Likewise, Rubin was also recently embroiled in a sexual misconduct case during his time with Google. The tech giant supposedly bribed the former Google employee to leave the company after the misconduct investigations.

In any case, despite the uncertainty, Essential’s long phone is a strange addition to the crowding market.

SEE ALSO: Essential Phone gets cheaper and comes with a bunch of accessories

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PMC Infinite Smiles: Discounts, art contest, more this Christmas

Celebrate the festive holiday season

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Power Mac Center has three Christmas gimmicks this holiday season as part of its “Infinite Smiles” campaign.

Customers can get their hands on discounts on Apple accessories and other brands, as well as a digital art contest and a donation drive for worthy beneficiaries.

Christmas memory digital art contest

To encourage people to reminisce about their Christmas highlights and moments in a better way, Power Mac Center has a contest that is open for all participants.

The contest period is from December 2 to 31. To join, they simply have to create a digital artwork that features their most memorable Christmas story and post it publicly on Instagram.

Tag @PowerMacCenter and use the hashtags #PMCChristmasStories and #Pixelworx.

Only one entry is allowed per participants and artworks must be either in high-resolution JPEG or PNG.

Participants must also submit a short video no longer than one minute in duration that shows the creation of the artwork.

A total of three (3) winners will take home a curated set of Power Mac Center premium accessories worth PhP 25,000.

Big discounts for gift-shopping

The Power Mac Center holiday catalog also features selected Apple accessories and Dr. Dre products with discounts worth up to 80% off.

Accessories from other brands like Anker, Logitech, Energea, WHOOSH!, Twelve South, SwitchEasy, Microsoft, and Transcend also get up to 20% off.

For Mobile Care, customers can enjoy 15% off on diagnostic and software services for all Apple devices. Basecamp, meanwhile, offers 25% off on the iPad coding training course.

PMC points for a purpose

Lastly, PMC is also holding a fundraiser until the end of the year that shall benefit underprivileged children battling cancer and other chronic illnesses.

Customers with 1 Infinite membership are invited to donate their points and raise funds for the beneficiaries.

Members can go to any PMC or The Loop store and donate a minimum of 100 points, no purchase required.

As a token, each donation will entitle the member to a raffle entry for a chance to win an AirPods Max worth PhP 33,990.

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Philippines to host APAC Predator League 2024 Grand Finals

At the MOA Arena

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Predator League 2024

The Philippines will host the Asia Pacific Predator League 2024 Grand Finals on January 13 and 14, 2024 at the Mall of Asia Arena in Pasay, Metro Manila.

A total of 26 teams from across the Asia Pacific region will battle for the highly-coveted Predator Shield in the fields of Dota 2 and VALORANT.

The event has a combined prize pool of US$ 200,000, with the Dota 2 and VALORANT winners each taking home US$ 65,000.

Oasis Gaming recently ruled the Predator League 2024 Philippine qualifiers, topping ZOL Esports. Both squads will represent the country in January.

Meanwhile, local qualifiers for other participating territories are still ongoing for the Acer-backed esports tournament that has been the home ground of up-and-coming talents in the industry since 2018.

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Herbalife Fit Fest 2023 kicks-off annual Herbalife Run

Get ready to walk or run through an app-based virtual format!

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Strap your smartwatches on and get ready to go outside!

Herbalife has just launched its Fit Fest 2023, marking the start of the annual Live Your Best Life Herbalife Run 2023. In case you didn’t know, it’s a running and walking app-based activity designed to encourage a healthy active lifestyle.

Unlike most fun runs, the Herbalife Run 2023 comes in a virtual format through an app. Participants are free to run or walk from any location, at any time throughout November.

Whether it’s a treadmill, within your local neighborhood, or on a scenic trail — the Herbalife Run celebrates every individual putting an effort towards improving their health and fitness.

Herbalife Fit Fest

The Herbalife Fit Fest kicked off the day with Shake to the Groove, a group dance session to electrify the attendees.

Activities such as Tic Tac Go, Buzz and Shake, and Healthy Toss were added to bring a fun and competitive element to the event.

For those who preferred a more intense workout, CrossFit workouts were available to test physical limits.

Meanwhile, Herbalife independent distributors assessed the participant’s health status through a wellness evaluation area. On another note, there was a special Kids Corner customized for children’s activities.


The Herbalife Fit Fest spirit continues with its upcoming events in Davao City on November 5, Cagayan de Oro on November 11, and Cebu on November 18, 2023.

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